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~person:"Grewal, Dhruv"
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Consumer behaviour
69
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69
Einzelhandel
25
Retail trade
25
Beziehungsmarketing
17
Relationship marketing
17
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12
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79
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Grewal, Dhruv
Bruhn, Manfred
169
Kotler, Philip
151
Huber, Frank
135
Bauer, Hans H.
118
Herrmann, Andreas
117
Han, Heesup
115
Belk, Russell W.
114
Homburg, Christian
113
Sheth, Jagdish N.
111
Wiedmann, Klaus-Peter
109
Grunert, Klaus G.
101
Mattila, Anna S.
99
Lusk, Jayson L.
93
Gierl, Heribert
91
Meffert, Heribert
90
Phau, Ian
87
Usman, Osly
76
Bagozzi, Richard P.
75
Foxall, Gordon R.
75
Rajagopal
75
Dwivedi, Yogesh Kumar
73
Stavins, Joanna
73
Keller, Kevin Lane
71
Wansink, Brian
70
Khare, Arpita
69
Pepels, Werner
69
Loureiro, Sandra Maria Correia
68
Pelsmacker, Patrick de
68
Kumar, V.
67
Nayga, Rodolfo M.
67
Agarwal, Sumit
66
Septianto, Felix
66
Vrontis, Demetris
66
Paul, Justin
65
Verhoef, Peter C.
65
Chintagunta, Pradeep K.
61
Helm, Roland
61
Ko, Eunju
60
Tomczak, Torsten
60
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American Marketing Association
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Journal of retailing
14
Journal of the Academy of Marketing Science
10
Journal of marketing
8
Journal of business research : JBR
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing research
5
MSI reports : working paper series
5
Psychology & marketing
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
Review of marketing research
2
Customer relationship management in electronic markets
1
Emerald insight
1
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Harvard business review : HBR
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Consumer Marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Marketing-mix strategies - product strategy and promotion strategy
1
Proceedings series / American Marketing Association
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
The Routledge companion to consumer behavior
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The journal of consumer marketing
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ECONIS (ZBW)
79
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1
Categorical versus dimensional thinking : improving anti-stigma campaigns by matching health message frames and implicit worldviews
Meyer, Jan-Hinrich
;
Ruyter, Ko de
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10012290947
Saved in:
2
Loyalty in e-tailing : a conceptual framework
Grewal, Dhruv
;
Lindsey-Mullikin, Joan
;
Munger, Jeanne
- In:
Customer relationship management in electronic markets
,
(pp. 31-49)
.
2003
Persistent link: https://www.econbiz.de/10002410888
Saved in:
3
Store atmospherics : a multisensory perspective
Spence, Charles
;
Puccinelli, Nancy M.
;
Grewal, Dhruv
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
Saved in:
4
The value of time spent in price-comparison shopping : survey and experimental evidence
Marmorstein, Howard
- In:
Journal of consumer research : JCR ; an …
19
(
1992
)
1
,
pp. 52-61
Persistent link: https://www.econbiz.de/10001126039
Saved in:
5
Market price variation, perceived price variation, and consumers' price search decisions for durabel goods
Grewal, Dhruv
- In:
Journal of consumer research : JCR ; an …
21
(
1994
)
3
,
pp. 453-460
Persistent link: https://www.econbiz.de/10001174673
Saved in:
6
Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
7
Roles of retailer tactics and customer-specific factors in shopper marketing : substantive, methodological, and conceptual issues
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Nordfält, Jens
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1009-1013
Persistent link: https://www.econbiz.de/10011440069
Saved in:
8
Amount off versus percentage off : when does it matter?
González, Eva M.
;
Esteva, Eduardo
;
Roggeveen, Anne L.
; …
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1022-1027
Persistent link: https://www.econbiz.de/10011440072
Saved in:
9
Expressing and defining self and relationships through everyday shopping experiences
Compeau, Larry D.
;
Monroe, Kent B.
;
Grewal, Dhruv
; …
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1035-1042
Persistent link: https://www.econbiz.de/10011440075
Saved in:
10
The impact of dynamic presentation format on consumer preferences for hedonic products and services
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Townsend, Claudia
; …
- In:
Journal of marketing
79
(
2015
)
6
,
pp. 34-49
Persistent link: https://www.econbiz.de/10011410745
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