//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Grewal, Dhruv"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Music logos drive digital bran...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
70
Konsumentenverhalten
69
Einzelhandel
25
Retail trade
25
Beziehungsmarketing
15
Relationship marketing
15
Ladengestaltung
12
Store design
12
Preismanagement
9
Pricing strategy
9
Dienstleistungsqualität
7
Internet marketing
7
Online-Marketing
7
Service quality
7
USA
7
United States
7
Social Web
6
Social web
6
Advertising effects
5
Emotion
5
Online retailing
5
Online-Handel
5
Preis
5
Price
5
Theorie
5
Theory
5
Werbewirkung
5
Customer satisfaction
4
Einzelhandelspreis
4
Food retailing
4
Kundenzufriedenheit
4
Lebensmitteleinzelhandel
4
Meta-Analyse
4
Meta-analysis
4
Retail price
4
Retailing
4
Advertising
3
Brand management
3
Cognition
3
Data Mining
3
more ...
less ...
Online availability
All
Undetermined
30
Free
4
Type of publication
All
Article
62
Book / Working Paper
8
Type of publication (narrower categories)
All
Article in journal
60
Aufsatz in Zeitschrift
60
Aufsatz im Buch
4
Book section
4
Collection of articles of several authors
3
Sammelwerk
3
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Aufsatzsammlung
1
research-article
1
more ...
less ...
Language
All
English
70
Author
All
Grewal, Dhruv
Esch, Franz-Rudolf
162
Burmann, Christoph
153
Huber, Frank
145
Han, Heesup
122
Belk, Russell W.
117
Bauer, Hans H.
115
Phau, Ian
110
Mattila, Anna S.
108
Herrmann, Andreas
105
Grunert, Klaus G.
102
Wiedmann, Klaus-Peter
102
Baumgarth, Carsten
95
Gierl, Heribert
94
Melewar, T. C.
86
Lusk, Jayson L.
85
Foxall, Gordon R.
83
Sheth, Jagdish N.
81
Khare, Arpita
79
Peitz, Martin
79
Bruhn, Manfred
78
Usman, Osly
78
Loureiro, Sandra Maria Correia
75
Keller, Kevin Lane
73
Bagozzi, Richard P.
71
Bruwer, Johan
71
Meffert, Heribert
71
Septianto, Felix
71
Waldfogel, Joel
70
Dwivedi, Yogesh Kumar
69
Laroche, Michel
69
Nayga, Rodolfo M.
68
Wansink, Brian
68
Agarwal, Sumit
67
Rajagopal
67
Paul, Justin
66
Stavins, Joanna
66
Tomczak, Torsten
66
Verhoef, Peter C.
66
Pelsmacker, Patrick de
65
more ...
less ...
Published in...
All
Journal of retailing
13
Journal of the Academy of Marketing Science
9
Journal of marketing
7
Journal of business research : JBR
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing research
5
MSI reports : working paper series
4
Psychology & marketing
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
Review of marketing research
2
Customer relationship management in electronic markets
1
Emerald insight
1
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Journal of Consumer Marketing
1
Journal of Product & Brand Management
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
The Routledge companion to consumer behavior
1
The journal of consumer marketing
1
The journal of product & brand management
1
Tuck School of Business working paper / Tuck School of Business at Dartmouth
1
more ...
less ...
Source
All
ECONIS (ZBW)
69
Other ZBW resources
1
Showing
1
-
10
of
70
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Understanding how
music
influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
Saved in:
2
Living brands : consumer responses to animated brand logos
Brasel, S. Adam
;
Hagtvedt, Henrik
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
5
,
pp. 639-653
Persistent link: https://www.econbiz.de/10011552533
Saved in:
3
Celebrity endorsements in emerging markets : align endorsers with brands or with consumers?
Roy, Subhadip
;
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
3
,
pp. 295-317
Persistent link: https://www.econbiz.de/10012006997
Saved in:
4
Detecting, preventing, and mitigating online firestorms in brand communities
Herhausen, Dennis
;
Ludwig, Stephan
;
Grewal, Dhruv
; …
- In:
Journal of marketing
83
(
2019
)
3
,
pp. 1-21
Persistent link: https://www.econbiz.de/10012175971
Saved in:
5
Customer experience management in retailing : understanding the buying process
Puccinelli, Nancy M.
;
Goodstein, Ronald Charles
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 15-30
Persistent link: https://www.econbiz.de/10003834478
Saved in:
6
Special issue: Enhancing the retail customer experience
Grewal, Dhruv
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003835788
Saved in:
7
Can you trust a customer's expression? : insights into nonverbal communication in the retail context
Puccinelli, Nancy M.
;
Motyka, Scott
;
Grewal, Dhruv
- In:
Psychology & marketing
27
(
2010
)
10
,
pp. 964-988
Persistent link: https://www.econbiz.de/10008903161
Saved in:
8
An experimental approach to making retail store environmental decisions
Baker, Julie
;
Levy, Michael
;
Grewal, Dhruv
-
2007
Persistent link: https://www.econbiz.de/10003540228
Saved in:
9
Comparison of consumer reactions to price-matching guarantees in internet and bricks-and-mortar retail environments
Kukar-Kinney, Monika
;
Grewal, Dhruv
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
2
,
pp. 197-207
Persistent link: https://www.econbiz.de/10003507869
Saved in:
10
The negative effect of policy restrictions on consumers' post-purchase reactions to price-matching guarantees
Estelami, Hooman
;
Grewal, Dhruv
;
Roggeveen, Anne L.
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
2
,
pp. 208-219
Persistent link: https://www.econbiz.de/10003507872
Saved in:
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->