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Linkages between brand parity, coupon proneness, sales proneness, brand trust and purchase decision involvement : an empirical check
Bhardwaj, Preshth; Das, Gopal; Khare, Arpita - In: International journal of electronic marketing and … 6 (2015) 3, pp. 194-213
Persistent link: https://www.econbiz.de/10011523761
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Values and social identity of students and working-class consumers : antecedents to normative and informative brand influences of Indian small-town consumers
Khare, Arpita; Tripathi, Viveka Nand - In: International journal of Indian culture and business … 4 (2011) 6, pp. 626-643
Persistent link: https://www.econbiz.de/10009377765
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Human values, sustainability orientation, and intentions : a SDG perspective towards branded organic products in India
Kautish, Pradeep; Khare, Arpita; Khare, Anshuman - In: Nachhaltigkeit und Innovation in internen und externen …, (pp. 191-217). 2023
Persistent link: https://www.econbiz.de/10014326691
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Antecedents to purchase decision of high and low involvement products amongst Indian youth
Khare, Arpita; Rakesh, Sapna - In: International journal of business competition and … 1 (2011) 3, pp. 262-275
Persistent link: https://www.econbiz.de/10009161005
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Need for uniqueness and consumption behaviour for luxury brands amongst Indian youth
Handa, Meenakshi; Khare, Arpita - In: International journal of Indian culture and business … 3 (2010) 5, pp. 489-502
Persistent link: https://www.econbiz.de/10008746891
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Editorial: Technology, marketing and consumer orientation
Khare, Arpita - In: International journal of business competition and … 3 (2013) 1, pp. 2-4
Persistent link: https://www.econbiz.de/10009752639
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Impact of Indian cultural values and lifestyles on meaning of branded products : study on University students in India
Khare, Arpita - In: Journal of international consumer marketing 23 (2011) 5, pp. 365-379
Persistent link: https://www.econbiz.de/10009383478
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Understanding credit card use among Indian consumers : role of materialistic values and compulsivity
Khare, Arpita; Varshneya, Geetika - In: Journal of Asia Pacific business 16 (2015) 4, pp. 247-273
Persistent link: https://www.econbiz.de/10011415812
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Do consumer shopping styles influence consumer attitudes toward services offered by shopping websites?
Khare, Arpita; Khare, Anshuman; Mukherjee, Sourjo; … - In: Journal of international consumer marketing 28 (2016) 1, pp. 28-41
Persistent link: https://www.econbiz.de/10011459960
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An integrated model for predicting consumer's intention to write online reviews
Dixit, Saumya; Badgaiyan, Anant Jyoti; Khare, Arpita - In: Journal of retailing and consumer services 46 (2019), pp. 112-120
Persistent link: https://www.econbiz.de/10011980807