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Kotler, Philip
Esch, Franz-Rudolf
185
Bruhn, Manfred
175
Burmann, Christoph
170
Huber, Frank
156
Meffert, Heribert
139
Bauer, Hans H.
137
Wiedmann, Klaus-Peter
123
Homburg, Christian
122
Belk, Russell W.
117
Han, Heesup
116
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113
Sheth, Jagdish N.
109
Grunert, Klaus G.
102
Tomczak, Torsten
102
Gierl, Heribert
101
Mattila, Anna S.
101
Keller, Kevin Lane
100
Baumgarth, Carsten
97
Melewar, T. C.
94
Phau, Ian
93
Lusk, Jayson L.
86
Rajagopal
81
Ahlert, Dieter
79
Grewal, Dhruv
79
Usman, Osly
78
Bagozzi, Richard P.
77
Loureiro, Sandra Maria Correia
76
Pelsmacker, Patrick de
76
Pepels, Werner
76
Verhoef, Peter C.
75
Dwivedi, Yogesh Kumar
73
Foxall, Gordon R.
73
Kumar, V.
72
Wansink, Brian
72
Vrontis, Demetris
71
Khare, Arpita
70
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69
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69
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6
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4
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
2
Kellogg on marketing : the marketing faculty of the kellog school of management
2
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
26
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1
High visibility : transforming your personal and professional brand
Rein, Irving J.
;
Kotler, Philip
;
Hamlin, Michael
; …
-
2006
-
3rd ed
Persistent link: https://www.econbiz.de/10013469206
Saved in:
2
Marketing : an introduction
Armstrong, Gary
;
Kotler, Philip
;
Opresnik, Marc Oliver
-
2020
-
Fourteenth edition, global edition
Persistent link: https://www.econbiz.de/10012384348
Saved in:
3
Marken
Kotler, Philip
- In:
Erfolgreich mit den Großen des Marketings : [Best of …
,
(pp. 209-215)
.
2009
Persistent link: https://www.econbiz.de/10003885281
Saved in:
4
Strategic marketing for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1996
-
5th ed
Persistent link: https://www.econbiz.de/10000549498
Saved in:
5
Social marketing : strategies for changing public behavior
Kotler, Philip
;
Roberto, Eduardo L.
-
1989
-
1. pr
Persistent link: https://www.econbiz.de/10000507174
Saved in:
6
Marketing-Management
: Analyse, Planung, Umsetzung und Steuerung
Kotler, Philip
;
Bliemel, Friedhelm
-
1995
-
8., vollständig neu bearb. u. erw. Aufl.
Persistent link: https://www.econbiz.de/10000533298
Saved in:
7
Marketing-Management
: Analyse, Planung und Kontrolle
Kotler, Philip
-
1977
-
Dt. Uebers. d. 2. Aufl., ungekuerzte Studienausg.
Persistent link: https://www.econbiz.de/10000049354
Saved in:
8
Arbeitsbuch zu
Marketing-Management
Kotler, Philip
-
1975
-
2. Aufl
Persistent link: https://www.econbiz.de/10000077532
Saved in:
9
Social marketing
Kotler, Philip
;
Roberto, Eduardo L.
-
1991
Persistent link: https://www.econbiz.de/10000082240
Saved in:
10
Marketing-Management
: Analyse, Planung und Kontrolle
Kotler, Philip
-
1982
-
4., völlig neubearb. Aufl.
Persistent link: https://www.econbiz.de/10000092771
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