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Innovation in marketing : new perspectives for profit and growth
Levitt, Theodore - 1962
Persistent link: https://www.econbiz.de/10000052459
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The marketing imagination
Levitt, Theodore - 1983
Persistent link: https://www.econbiz.de/10000055205
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Marketing for business growth
Levitt, Theodore - 1974
Persistent link: https://www.econbiz.de/10000056854
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The marketing mode : pathways to corporate growth
Levitt, Theodore - 1969
Persistent link: https://www.econbiz.de/10000570267
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Marketing imagination : die unbegrenzte Macht d. kreativen Marketing
Levitt, Theodore - 1984
Persistent link: https://www.econbiz.de/10001451476
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Marketing myopia
Levitt, Theodore - In: Marketing management and strategy : a reader, (pp. 3-20). 1980
Persistent link: https://www.econbiz.de/10002370425
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Marketing myopia
Levitt, Theodore - In: Readings in basic marketing, (pp. 36-51). 1978
Persistent link: https://www.econbiz.de/10002370430
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Die Globalisierung der Märkte
Levitt, Theodore - In: Harvard-Manager : Periodikum zu Theorie u. Praxis d. … (1984) 4, pp. 19-27
Persistent link: https://www.econbiz.de/10003617212
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Marketing-Kurzsichtigkeit
Levitt, Theodore - In: Harvard-Manager : Periodikum zu Theorie u. Praxis d. … (1979) 2, pp. 92-110
Persistent link: https://www.econbiz.de/10003617237
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Der Verkaufsabschluß ist erst ein Anfang
Levitt, Theodore - In: Harvard-Manager : Periodikum zu Theorie u. Praxis d. … (1985) 1, pp. 15-21
Persistent link: https://www.econbiz.de/10003617242