//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Time-trend patterns in adverti...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
14
Konsumentenverhalten
14
Beziehungsmarketing
5
Brand management
5
Customer satisfaction
5
Kundenzufriedenheit
5
Markenführung
5
Relationship marketing
5
Advertising
4
Brand image
4
Markenimage
4
Werbung
4
Brand
3
Environmental consciousness
3
Markenartikel
3
Nachhaltige Entwicklung
3
Perception
3
Sustainable development
3
Umweltbewusstsein
3
Wahrnehmung
3
Business services
2
Confidence
2
Corporate Social Responsibility
2
Corporate reputation
2
Corporate social responsibility
2
Customer value
2
DIY retail
2
Dienstleistungsqualität
2
Eastern Europe
2
Emotion
2
Firmenimage
2
Heimwerkermarkt
2
Jugendliche
2
Kundenwert
2
Lieferantenmanagement
2
Marketing management
2
Marketingmanagement
2
Nachhaltigkeit
2
Osteuropa
2
Perceived value
2
more ...
less ...
Online availability
All
Undetermined
14
Free
6
Type of publication
All
Article
30
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
25
Aufsatz in Zeitschrift
25
Aufsatz im Buch
5
Book section
5
Konferenzschrift
2
Collection of articles of several authors
1
Conference paper
1
Conference proceedings
1
Konferenzbeitrag
1
Sammelwerk
1
more ...
less ...
Language
All
English
32
Author
All
Zabkar, Vesna
21
Žabkar, Vesna
11
Arslanagic-Kalajdzic, Maja
7
Gidaković, Petar
5
Kos Koklič, Mateja
5
Culiberg, Barbara
3
Diamantopoulos, Adamantios
3
Vesel, Patrick
3
Zečević, Mila
3
Cho, Hichang
2
Dlačić, Jasmina
2
Eisend, Martin
2
Florack, Arnd
2
Hosta, Maja
2
Kadic-Maglajlic, Selma
2
Kolar, Tomaz
2
Arlanagic-Kalajdzic, Maja
1
Bodlaj, Mateja
1
Cater, Barbara
1
Coenders, Germa
1
Dmitrovič, Tanja
1
Egger, Martin
1
Erjavec, Eva
1
Farčnik, Daša
1
Golob, Urša
1
Istenič, Tanja
1
Kerr, Gayle
1
Kitchen, Philip J.
1
Kliatchko, Jerry
1
Kolar, Tomaž
1
Kolbl, Živa
1
Koman, Matjaž
1
Kosmelj, Katarina
1
Kostevc, Črt
1
Lings, Ian
1
Micevski, Milena
1
Mulhern, Frank
1
Muren, Polona Domadenik
1
Podnar, Klement
1
Prašnikar, Janez
1
more ...
less ...
Institution
All
European Advertising Academy
1
ICORIA <15., 2016, Ljubljana>
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Journal of business research : JBR
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business ethics : JBE
2
Advances in Advertising Research XIV : Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability
1
Advances in advertising research
1
Annals of tourism research : ATR ; a social sciences journal
1
British journal of management
1
Business strategies for economies in transition : book of readings on CEE countries
1
Challenges in an age of dis-engagement
1
Corporate communications : an international journal
1
Economic and business review : EBR
1
European Advertising Academy
1
European journal of marketing : EJM
1
European management review : EMR
1
Intangible assets, productivity and economic growth : micro, meso and macro perspectives
1
International journal of advertising : the review of marketing communications
1
International journal of consumer studies
1
Journal of East European management studies : JEEMS
1
Journal of business economics and management
1
Journal of consumer behaviour
1
Journal of marketing communications
1
Journal of retailing and consumer services
1
Managing service quality : MSQ ; an international journal
1
Proceedings of the 17th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 3-5, 2009, Vienna, Austria
1
Research
1
Springer eBook Collection / Business and Management
1
SpringerLink / Bücher
1
The journal of brand management : an international journal
1
Tourism management : research, policies, practice
1
more ...
less ...
Source
All
ECONIS (ZBW)
OLC EcoSci
13
Other ZBW resources
6
RePEc
5
Showing
1
-
10
of
32
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Time-trend patterns in advertising expenditure for Central, Eastern and other European countries
Zabkar, Vesna
;
Kosmelj, Katarina
- In:
Business strategies for economies in transition : book …
,
(pp. 241-252)
.
2008
Persistent link: https://www.econbiz.de/10003795529
Saved in:
2
Antecedents and consequences of commitment in marketing research services: the client's perspective
Cater, Barbara
;
Zabkar, Vesna
- In:
Industrial marketing management : the international …
38
(
2009
)
7
,
pp. 785-797
Persistent link: https://www.econbiz.de/10003893190
Saved in:
3
A consumer-based model of authenticity : an oxymoron or the foundation of cultural heritage marketing?
Kolar, Tomaz
;
Zabkar, Vesna
- In:
Tourism management : research, policies, practice
31
(
2010
)
5
,
pp. 652-664
Persistent link: https://www.econbiz.de/10003978701
Saved in:
4
Comprehension of relationship quality in the retail environment
Vesel, Patrick
;
Zabkar, Vesna
- In:
Managing service quality : MSQ ; an international journal
20
(
2010
)
3
,
pp. 213-235
Persistent link: https://www.econbiz.de/10003980777
Saved in:
5
Managing customer loyalty through the mediating role of satisfaction in the DIY retail loyalty program
Vesel, Patrick
;
Zabkar, Vesna
- In:
Journal of retailing and consumer services
16
(
2009
)
5
,
pp. 396-406
Persistent link: https://www.econbiz.de/10003875627
Saved in:
6
Customer relationship management : open agenda for hotel companies in CEE
Kolar, Tomaz
;
Zabkar, Vesna
;
Dmitrovič, Tanja
- In:
Proceedings of the 17th Annual Conference on Marketing …
,
(pp. 219-230)
.
2009
Persistent link: https://www.econbiz.de/10009499903
Saved in:
7
Summer tourist perceptions of service quality
Prašnikar, Janez
;
Rajkovič, Tanja
;
Zabkar, Vesna
- In:
Annals of tourism research : ATR ; a social sciences journal
37
(
2010
)
4
,
pp. 1181-1185
Persistent link: https://www.econbiz.de/10009534428
Saved in:
8
The external effect of marketing accountability in business relationships : exploring the role of customer perceived value
Arlanagic-Kalajdzic, Maja
;
Zabkar, Vesna
- In:
Industrial marketing management : the international …
46
(
2015
),
pp. 83-97
Persistent link: https://www.econbiz.de/10011286975
Saved in:
9
Willingness to act and environmentally conscious consumer behaviour : can prosocial status perceptions help overcome the gap?
Zabkar, Vesna
;
Hosta, Maja
- In:
International journal of consumer studies
37
(
2013
)
3
,
pp. 257-264
Persistent link: https://www.econbiz.de/10009752234
Saved in:
10
Responsive and proactive market orientation and innovation success under market and technological turbulence
Bodlaj, Mateja
;
Coenders, Germa
;
Zabkar, Vesna
- In:
Journal of business economics and management
13
(
2012
)
4
,
pp. 666-687
Persistent link: https://www.econbiz.de/10009625680
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->