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Consumer behaviour
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Moutinho, Luiz
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European journal of marketing : EJM
5
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2
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2
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2
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2
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1
Biometrics and neuroscience research in business and management : advances and applications
1
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1
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1
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1
Store choice and patronage: a predictive modelling approach
Moutinho, Luiz
;
Hutcheson, Graeme D.
- In:
International journal of business innovation and research
1
(
2006/07
)
3
,
pp. 233-252
Persistent link: https://www.econbiz.de/10003787512
Saved in:
2
Gender differences in supermarket choice : an expositional analysis in the presence of ignorance using CaRBS
Beynon, Malcom J.
;
Moutinho, Luiz
;
Veloutsou, Cleopatra
- In:
European journal of marketing : EJM
44
(
2010
)
1/2
,
pp. 267-290
Persistent link: https://www.econbiz.de/10003949224
Saved in:
3
The role of brand image, product involvement, and knowledge in explaining consumer purchase behaviour of counterfeits : direct and indirect effects
Bian, Xuemei
;
Moutinho, Luiz
- In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 191-216
Persistent link: https://www.econbiz.de/10009007616
Saved in:
4
Counterfeits and branded products : effects of counterfeit ownership
Bian, Xuemei
;
Moutinho, Luiz
- In:
The journal of product & brand management
20
(
2011
)
5
,
pp. 379-393
Persistent link: https://www.econbiz.de/10009313974
Saved in:
5
Consumer dominant value creation : a theoretical response to the recent call for a consumer dominant logic for marketing
Anker, Thomas Boysen
;
Sparks, Leigh
;
Moutinho, Luiz
; …
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 532-560
Persistent link: https://www.econbiz.de/10011309583
Saved in:
6
Neural network approach to understanding the children's market
Haryanto, Jony Oktavian
;
Silva, Manuela
;
Moutinho, Luiz
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 372-397
Persistent link: https://www.econbiz.de/10011309598
Saved in:
7
Do you really feel happy? : some implications of Voice Emotion Response in Mandarin Chinese
Wang, Wan-Chen
;
Chien, Charles S.
;
Moutinho, Luiz
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
3
,
pp. 391-409
Persistent link: https://www.econbiz.de/10011312155
Saved in:
8
Is brand loyalty really present in the children's market? : a comparative study from Indonesia, Portugal, and Brazil
Haryanto, Jony Oktavian
;
Moutinho, Luiz
;
Coelho, Arnaldo
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4020-4032
Persistent link: https://www.econbiz.de/10011553877
Saved in:
9
Neural correlates of the emotional and symbolic content of brands : a neuroimaging study
Santos, José Paulo
;
Moutinho, Luiz
;
Seixas, Daniela
; …
- In:
Journal of customer behaviour
11
(
2012
)
1
,
pp. 69-93
Persistent link: https://www.econbiz.de/10009563565
Saved in:
10
Consumer behaviour in tourism
Moutinho, Luiz
;
Ballantyne, Ronnie
;
Rate, Shirley
- In:
Strategic management in tourism
,
(pp. 83-126)
.
2011
Persistent link: https://www.econbiz.de/10008936289
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