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Consumer transformation through volunteer service experiences
Mulder, Mark R.; Rapp, Justine M.; Hamby, Anne; Weaver, Todd - In: The service industries journal 35 (2015) 15/16, pp. 865-882
Persistent link: https://www.econbiz.de/10011416849
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Volunteer engagement : drivers and outcomes on non-profits’ co-creation of value
Matos, Manuel; Fernandes, Teresa - In: International review on public and non-profit marketing 18 (2021) 4, pp. 471-490
Persistent link: https://www.econbiz.de/10012703813
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The role of staff engagement in facilitating staff-led value co-creation
Merrilees, Bill; Miller, Dale; Yakimova, Raisa - In: Journal of service management 28 (2017) 2, pp. 250-264
Persistent link: https://www.econbiz.de/10011704036
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Service encounter and value co-creation in fundraising activities at the NPO sector
Klafke, Renata; Barrios, Andrés; Didonet, Simone Regina - In: The journal of services marketing 37 (2023) 7, pp. 851-861
Persistent link: https://www.econbiz.de/10014333402
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The impact of perceived corporate social responsibility on value-in-use through customer engagement in non-profit sports clubs : the moderating role of co-production
Behnam, Mohsen; Anagnostopoulos, Christos; Byers, Terri; … - In: European Sport management quarterly : ESMQ 23 (2023) 3, pp. 789-810
Persistent link: https://www.econbiz.de/10014283330
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Towards a better understanding of volunteer engagement : self-determined motivations, self-expression needs and co-creation outcomes
Fernandes, Teresa; Matos, Manuel Aires de - In: Journal of service theory and practice 33 (2023) 7, pp. 1-27
Persistent link: https://www.econbiz.de/10014448152
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Well-being creation by senior volunteers in a service provider context
Shirahada, Kunio; Wilson, Alan M. - In: Journal of service theory and practice 33 (2023) 7, pp. 28-51
Persistent link: https://www.econbiz.de/10014448159
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Brand value creation versus destruction : the relationship between consumers, marketers, and financiers
Paranque, Bernard; Cova, Bernard - In: Finance reconsidered : new perspectives for a …, (pp. 245-261). 2016
Persistent link: https://www.econbiz.de/10011543064
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Good, better, engaged? : the effect of company-initiated customer engagement behavior on shareholder value
Beckers, Sander F. M.; Doorn, Jenny van; Verhoef, Peter C. - In: Journal of the Academy of Marketing Science 46 (2018) 3, pp. 366-383
Persistent link: https://www.econbiz.de/10011879689
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Implementing customer knowledge management with internet social networking
Yeh, Hsiaoping - In: International journal of knowledge management studies : … 5 (2012/14) 3/4, pp. 322-338
Persistent link: https://www.econbiz.de/10011346943