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Understanding satisfied and dissatisfied hotel customers : text mining of online hotel reviews
Berezina, Katerina; Bilgihan, Anil; Cobanoglu, Cihan; … - In: Journal of hospitality marketing & management 25 (2016) 1/2, pp. 1-24
Persistent link: https://www.econbiz.de/10011453950
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Why do consumers stay when things are bad and leave when things are good?
Leisen Pollack, Birgit - In: Journal of relationship marketing : innovations & … 13 (2014) 3, pp. 191-206
Persistent link: https://www.econbiz.de/10010490480
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Dissatisfaction toward O2O websites : expectation disconfirmation and justice perspective
Che, Tong; Ji, Meng; Zheng, Xiabing; Feng, Bo - In: Asia Pacific journal of marketing and logistics 34 (2022) 1, pp. 190-208
Persistent link: https://www.econbiz.de/10012798117
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The determinants of approval of online consumer revenge
Ribeiro, Gisele de Campos; Butori, Raphaëlle; Le … - In: Journal of business research : JBR 88 (2018), pp. 212-221
Persistent link: https://www.econbiz.de/10011869708
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Customer satisfaction and loyalty : a case study from the banking sector
Rahman, Hasebur - In: Central European business review : CEBR 2 (2013) 4, pp. 15-23
Persistent link: https://www.econbiz.de/10010345391
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Relationship marketing in customer loyalty of commercial galleries in times of COVID-19
Cano, Luz; Castro, Djanira; Vicente-Ramos, Wagner - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 22 (2021) 2, pp. 426-435
The main objective of the study is to determine the level of dependence between relationship marketing and the level of customer loyalty to the brand. The study was conducted through a quantitative approach using the CAWI method. Relationships were determined by several factors. The loyalty...
Persistent link: https://www.econbiz.de/10012888387
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Influence factors of customer-based brand equity : a study on China mobile phone industry
Guo, Wenqiu; Zhou, Liying - In: International journal of financial engineering 8 (2021) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10012654694
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Social media marketing and brand loyalty among online shoppers in Anambra State, Nigeria : mediating effect of brand awareness
Ezenwafor, Ebuka Christian; Ayodele, Adeola A.; … - In: Journal of electronic commerce in organizations : the … 19 (2021) 3, pp. 16-27
Persistent link: https://www.econbiz.de/10012605350
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Service quality and customer delight : considering the mediating role of satisfaction and loyalty
Nazeri, Ali; Kazemi, Seyed Mohamad Mehdi; Shahriyari, Rozita - In: International journal of management development : IJMD 2 (2022) 2, pp. 151-165
Persistent link: https://www.econbiz.de/10013256638
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Customer satisfaction and loyalty in Malaysian resort hotels : the role of empathy, reliability and tangible dimensions of service quality
Yeong, Si Ni; Knox, Dan; Prabhakar, Guru - In: International journal of services and operations … 41 (2022) 4, pp. 444-462
Persistent link: https://www.econbiz.de/10013257545