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Vertrauen durch Reputation : Grundmodell und empirische Befunde im E-Commerce

Einwiller, Sabine; Herrmann, Andreas; Ingenhoff, Diana - In: Marketing : ZFP ; journal of research and management 27 (2005) 1, pp. 24-40

Persistent link: https://www.econbiz.de/10002571178

Success strategies and web elements in online marketplaces : a moderated-mediation analysis of seller types on eBay

Walia, Nitin; Zahedi, Fatemeh Mariam - In: IEEE transactions on engineering management : EM 60 (2013) 4, pp. 763-776

Persistent link: https://www.econbiz.de/10010208940

Extrinsic cue of warranty by selling through a reputable website

Hsu, Huei-Chen; Lai, Chi-Shiun; Chen, Cheng-Hsui - In: Journal of advertising research 47 (2007) 2, pp. 158-164

Persistent link: https://www.econbiz.de/10003611456

Experiential value : a hierarchical model, the impact on e-loyalty and a customer typology

Oppen, Claudia van; Odekerken-Schröder, Gaby; Wetzels, … - 2005

Persistent link: https://www.econbiz.de/10003082726

Can involvement increase trust in a confusing online setting? : implications for marketing strategy

Tzeng, Shian-Yang; Shiu, Jerry Yuwen - In: South African journal of business management 51 (2020) 1, pp. 1-10

Purpose: Customer trust toward e-commerce has been unsettled by recent unethical events. Involvement, the level of personal relevance of an object or event, has been proved to enhance trust. Nevertheless, in a complicated online shopping environment, the relationship between involvement and...

Persistent link: https://www.econbiz.de/10012589489