Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The value of crowdsourcing : c...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Consumer behaviour
18
Innovation
16
Innovation management
15
Innovationsmanagement
15
Customer integration
12
Kundenintegration
12
New product development
11
Produktentwicklung
11
Produktgestaltung
10
Product design
8
Beziehungsmarketing
6
Crowdsourcing
6
Mass customization
6
Relationship marketing
6
Mass Customization
5
Willingness to pay
5
Crowdfunding
4
crowdsourcing
4
new products
4
user innovation
4
Brand management
3
Business start-up
3
Integration
3
Kunde
3
Luxury goods
3
Luxusgüter
3
Markenführung
3
Social Web
3
Social web
3
Unternehmensgründung
3
Zahlungsbereitschaft
3
Zahlungsbereitschaftsanalyse
3
user design
3
Brand
2
Co-creation
2
Competition
2
Deutschland
2
Fashion
2
Germany
2
more ...
less ...
Online availability
All
Undetermined
7
Free
3
Type of publication
All
Article
15
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Hochschulschrift
1
Thesis
1
Language
All
English
16
German
2
Author
All
Schreier, Martin
18
Fuchs, Christoph
7
Dahl, Darren W.
4
Prandelli, Emanuela
4
Bitterl, Sally
2
Franke, Nikolaus
2
Van Osselaer, Stijn M. J.
2
Acar, Oguz Ali
1
Baccarella, Christian V.
1
Bitterl, Rosalia
1
Bruckberger, Gianna
1
Eichinger, Isabel
1
Fuchs, Matthias
1
Hieke, Silke
1
Keinz, Peter
1
Maier, Lukas
1
Mair am Tinkhof, Astrid
1
Moreau, C. Page
1
Moreau, Page
1
Nishikawa, Hidehiko
1
Ogawa, Susumu
1
Simpson, Bonnie
1
Voigt, Kai-Ingo
1
White, Katherine
1
more ...
less ...
Published in...
All
Journal of marketing
5
Journal of marketing research
4
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Gabler Edition Wissenschaft / Innovation und Entrepreneurship
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing research : JMR
1
Journal of retailing
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
more ...
less ...
Source
All
ECONIS (ZBW)
18
Showing
1
-
10
of
18
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The value of marketing crowdsourced new products as such : evidence from two randomized field experiments
Nishikawa, Hidehiko
;
Schreier, Martin
;
Fuchs, Christoph
; …
- In:
Journal of marketing research : JMR
54
(
2017
)
4
,
pp. 525-539
Persistent link: https://www.econbiz.de/10011743668
Saved in:
2
Why and when consumers prefer products of user-driven firms : a social identification account
Dahl, Darren W.
;
Fuchs, Christoph
;
Schreier, Martin
- In:
Management science : journal of the Institute for …
61
(
2015
)
8
,
pp. 1978-1988
Persistent link: https://www.econbiz.de/10011338792
Saved in:
3
When consumers become project backers : the psychological consequences of participation in crowdfunding
Bitterl, Sally
;
Schreier, Martin
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
4
,
pp. 673-685
Persistent link: https://www.econbiz.de/10011956613
Saved in:
4
Wertzuwachs durch Selbstdesign : Die erhöhte Zahlungsbereitschaft von Kunden beim Einsatz von "Toolkits for User Innovation and Design"
Schreier, Martin
-
2005
-
1. Aufl
Persistent link: https://www.econbiz.de/10002509301
Saved in:
5
The psychological effects of empowerment strategies on consumers' product demand
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
- In:
Journal of marketing
74
(
2010
)
1
,
pp. 65-79
Persistent link: https://www.econbiz.de/10003940542
Saved in:
6
All that is users might not be gold : how labeling products as user designed backfires in the context of luxury fashion brands
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 75-91
Persistent link: https://www.econbiz.de/10009793057
Saved in:
7
The innovation effect of user design : exploring consumers' innovation perceptions of firms selling products designed by users
Schreier, Martin
;
Fuchs, Christoph
;
Dahl, Darren W.
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 18-32
Persistent link: https://www.econbiz.de/10009782922
Saved in:
8
Warum "Toolkits for User Innovation and Design" für ihre Nutzer Wert schaffen : eine qualitative Analyse
Schreier, Martin
;
Mair am Tinkhof, Astrid
;
Franke, Nikolaus
- In:
Die Unternehmung : Swiss journal of business research …
60
(
2006
)
3
,
pp. 185-201
Persistent link: https://www.econbiz.de/10003336392
Saved in:
9
Complementing mass customization toolkits with user communities : how peer input improves customer self-design
Franke, Nikolaus
;
Keinz, Peter
;
Schreier, Martin
- In:
The journal of product innovation management : an …
25
(
2008
)
6
,
pp. 546-559
Persistent link: https://www.econbiz.de/10003761027
Saved in:
10
The signal value of crowdfunded products
Acar, Oguz Ali
;
Dahl, Darren W.
;
Fuchs, Christoph
; …
- In:
Journal of marketing research
58
(
2021
)
4
,
pp. 644-661
Persistent link: https://www.econbiz.de/10012593934
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
