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~subject:"Kundenzufriedenheit"
~subject:"Relationship marketing"
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Kundenzufriedenheit
Relationship marketing
Konsumentenverhalten
79,055
Consumer behaviour
78,623
Theorie
9,824
Theory
9,638
Brand management
9,376
Markenführung
9,375
Markenartikel
9,114
Youth
9,036
Beziehungsmarketing
8,935
Jugendliche
8,927
Brand
8,020
Markenimage
7,257
Brand image
7,208
USA
6,219
United States
5,813
Deutschland
5,523
Online-Handel
5,450
Online retailing
5,436
Customer satisfaction
5,423
Social Web
4,841
Social web
4,837
Germany
4,570
Online-Marketing
4,515
Internet marketing
4,489
Einzelhandel
4,365
Dienstleistungsqualität
4,316
Service quality
4,314
Retail trade
4,266
Werbewirkung
3,749
Advertising effects
3,699
Verbraucherverhalten
3,569
Electronic Commerce
3,563
Experiment
3,511
E-commerce
3,450
Werbung
3,232
Emotion
3,189
Advertising
3,108
Preismanagement
2,953
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Undetermined
5,648
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1,845
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Article
9,445
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1,906
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6
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Sammelwerk
85
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62
Case study
31
Fallstudie
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Konferenzschrift
23
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20
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16
Lehrbuch
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11
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English
10,762
German
595
French
3
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Han, Heesup
72
Mattila, Anna S.
38
Hollebeek, Linda D.
31
Huber, Frank
29
Verhoef, Peter C.
28
Loureiro, Sandra Maria Correia
26
Kumar, V.
25
Usman, Osly
25
Prentice, Catherine
23
Hyun, Sunghyup Sean
22
Wong, IpKin Anthony
21
Klaus, Philipp
20
Bang, Nguyen
19
Bilgihan, Anil
19
Herrmann, Andreas
19
Swoboda, Bernhard
19
Ahn, Jiseon
18
Mittal, Vikas
18
Rather, Raouf Ahmad
18
Balaji, M. S.
17
Foscht, Thomas
17
Gil Saura, Irene
17
Gustafsson, Anders
16
Khan, Imran
16
Prayag, Girish
16
Schramm-Klein, Hanna
16
Aksoy, Lerzan
15
Grewal, Dhruv
15
Hanks, Lydia
15
Japutra, Arnold
15
Karjaluoto, Heikki
15
Ko, Eunju
15
Lemon, Katherine N.
15
Malthouse, Edward C.
15
Qu, Hailin
15
Quach, Sara
15
So, Kevin Kam Fung
15
Sreejesh, S.
15
Wangenheim, Florian von
15
Bauer, Hans H.
14
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Springer Fachmedien Wiesbaden
10
American Marketing Association
8
IGI Global
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
De Gruyter Oldenbourg
2
Friedrich-Schiller-Universität Jena
2
International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
2
RWTH Aachen
2
Springer-Verlag GmbH
2
University of Madras / Department of Commerce
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
American Economic Association
1
Association for the Study of the Grants Economy, New Orleans, 27.12.1971
1
Bertelsmann Stiftung
1
Bundesverband des Deutschen Textil-Einzelhandels
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <5, 1980, Saint Louis, Mo.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
European Marketing Academy
1
Fraunhofer-Informationszentrum Raum und Bau
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Gesellschaft für Ökologische Kommunikation mbH
1
Gesellschaft zur Erforschung des Markenwesens
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Graduate School of Business Administration
1
Haufe-Lexware GmbH & Co. KG
1
Helmut-Schmidt-Universität
1
INSEAD
1
Institut des Deutschen Textileinzelhandels <Köln>
1
Institut für Markt- und Distributionsforschung <Köln>
1
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Published in...
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Journal of retailing and consumer services
574
Journal of business research : JBR
422
International journal of hospitality management
258
The journal of services marketing
155
Journal of hospitality marketing & management
122
Journal of travel and tourism marketing
114
Cogent business & management
111
International journal of contemporary hospitality management
110
The journal of product & brand management
104
Psychology & marketing
103
Asia Pacific journal of marketing and logistics
90
The journal of brand management : an international journal
88
The service industries journal
87
Journal of the Academy of Marketing Science
83
Tourism management : research, policies, practice
81
Journal of strategic marketing
79
Services marketing quarterly
76
European journal of marketing : EJM
73
Journal of retailing
73
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
69
Journal of service management
69
The international review of retail, distribution and consumer research
68
Industrial marketing management : the international journal for industrial and high-tech firms
63
Marketing intelligence & planning
63
International journal of retail & distribution management
62
Journal of service research : JSR
62
Journal of marketing
60
International journal of retail and distribution management
58
Service business
57
SpringerLink / Bücher
56
International journal of electronic marketing and retailing : IJEMR
53
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
52
The international journal of bank marketing : IJBM
51
Journal of internet commerce
48
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
47
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
47
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
46
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
46
International journal of internet marketing and advertising : IJIMA
45
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
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Source
All
ECONIS (ZBW)
11,345
EconStor
6
USB Cologne (EcoSocSci)
3
OLC EcoSci
2
BASE
1
Showing
1
-
10
of
11,357
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articles prioritized
date (newest first)
date (oldest first)
1
The relationship between
brand
experience,
brand
personality and customer loyalty
Pham Thi Minh Ly
;
Le Tuan Loc
- In:
International journal of business and economics
16
(
2017
)
2
,
pp. 109-126
Persistent link: https://www.econbiz.de/10011971363
Saved in:
2
An examination of consumer's
brand
loyalty and purchase intention toward collaborations in the sport
brand
footwear industry
Heo, Yoon
;
Pedersen, Zack P.
;
Williams, Antonio S.
; …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
4
,
pp. 320-331
Persistent link: https://www.econbiz.de/10014475747
Saved in:
3
Effects of Chinese consumers' relationship benefits and satisfaction on attitudes toward foreign
fashion
brands : the moderating role of country of salesperson
Choi, Yu Hua
;
Choo, Ho Jung
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 99-106
Persistent link: https://www.econbiz.de/10011434102
Saved in:
4
Building
brand
loyalty in e-commerce of
fashion
lingerie
Sanchez Torres, Javier A.
;
Arroyo-Cañada, Francisco-Javier
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 103-114
Persistent link: https://www.econbiz.de/10011703068
Saved in:
5
User engagement in social media : an explorative study of Swedish
fashion
brands
Geissinger, Andrea
;
Laurell, Christofer
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 177-190
Persistent link: https://www.econbiz.de/10011575484
Saved in:
6
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
7
Social media, online
brand
communities, and customer engagement in the
fashion
industry
Helal, Guida
- In:
Leveraging computer-mediated marketing environments
,
(pp. 143-172)
.
2019
Persistent link: https://www.econbiz.de/10011971314
Saved in:
8
Proactive versus reactive apparel brands in sustainability : influences on
brand
loyalty
Park, Hyejune
;
Kim, Youn-Kyung
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 114-122
Persistent link: https://www.econbiz.de/10011442366
Saved in:
9
Corporate branding, emotional attachment and
brand
loyalty : the case of luxury
fashion
branding
So, Jing Theng
;
Parsons, Andrew Grant
;
Yap, Sheau-fen
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 403-423
Persistent link: https://www.econbiz.de/10010198004
Saved in:
10
An integrative model for online community citizenship behavior of luxury
fashion
brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
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