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~subject:"Marketing management"
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Subject
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Marketing management
Coaching
3,586
Verkauf
3,464
Selling
3,045
Verkaufspersonal
2,391
Salespeople
2,390
Beziehungsmarketing
770
Relationship marketing
764
Personalentwicklung
620
Theorie
553
Theory
543
USA
539
Human resource development
533
United States
532
Managers
509
Führungskräfte
505
Deutschland
471
Konsumentenverhalten
437
Führungskräfteentwicklung
435
Consumer behaviour
434
Germany
421
Marketing
418
Leadership development
401
B-to-B-Marketing
372
Business-to-business marketing
372
Erfolgsfaktor
336
Marketingmanagement
333
Führungsstil
329
Leadership style
325
Success factor
312
Career development
270
Karriereplanung
269
Lieferantenmanagement
264
Supplier relationship management
264
Einzelhandel
263
Arbeitszufriedenheit
261
Job satisfaction
260
Sales
260
Arbeitsgruppe
253
Team
252
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Online availability
All
Undetermined
82
Free
34
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Book / Working Paper
156
Article
151
Journal
3
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All
Article in journal
127
Aufsatz in Zeitschrift
127
Lehrbuch
28
Textbook
27
Aufsatz im Buch
23
Book section
23
Graue Literatur
17
Non-commercial literature
17
Collection of articles of several authors
11
Hochschulschrift
11
Sammelwerk
11
Konferenzschrift
10
Glossar enthalten
9
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9
Thesis
9
Conference proceedings
8
Bibliografie enthalten
7
Bibliography included
7
Guidebook
5
Ratgeber
5
Reprint
4
Arbeitspapier
3
Working Paper
3
Aufsatzsammlung
2
CD-ROM, DVD
2
Bibliografie
1
Case study
1
Conference paper
1
Fallstudie
1
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1
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1
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1
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1
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1
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1
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1
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1
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English
279
German
30
Danish
1
Author
All
Terho, Harri
6
Lane, Nikala
5
Madhani, Pankaj M.
5
Parvinen, Petri
5
Cron, William L.
4
Johnston, Mark W.
4
Marshall, Greg W.
4
Peltier, James
4
Piercy, Nigel
4
Ahearne, Michael
3
Churchill, Gilbert A.
3
Corey, E. Raymond
3
Cummins, Shannon
3
Dannenberg, Holger
3
Flaherty, Karen E.
3
Ford, Neil M.
3
Homburg, Christian
3
Kotler, Philip
3
Manning, Gerald L.
3
Reece, Barry L.
3
Singh, Ramendra
3
Walker, Orville C.
3
Acito, Frank
2
Aholt, Andreas
2
Armstrong, Gary
2
Bounie, David
2
Bourreau, Marc
2
Braun, Gerold
2
Brown, Tom J.
2
Buell, Victor P.
2
Chen, Annie Huiling
2
Cheng, T. C. E.
2
Chintagunta, Pradeep K.
2
Cravens, David W.
2
Dalrymple, Douglas J.
2
DeCarlo, Thomas E.
2
Debo, Laurens
2
Dewsnap, Belinda
2
Dixon, Andrea
2
Donnelly, James H.
2
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Institution
All
American Marketing Association
9
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
American Management Association
1
Books on Demand GmbH <Norderstedt>
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Fertiliser Association of India
1
Harvard Graduate School of Business Administration
1
Institut für Marktorientierte Unternehmensführung Mannheim
1
John Wiley and Sons <Hoboken, NJ>
1
Summer Educators' Conference <2012, Chicago, Ill.>
1
Winter Educators' Conference <1997, Saint Petersburg Beach, Fla.>
1
Winter Educators' Conference <1998, Austin, Tex.>
1
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Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
17
Journal of business research : JBR
10
Journal of business-to-business marketing
8
Journal of strategic marketing
7
The journal of personal selling & sales management : JPSSM
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
SpringerLink / Bücher
5
European journal of marketing : EJM
4
Proceedings series / American Marketing Association
4
The journal of business & industrial marketing
4
Springer eBook Collection / Business and Economics
3
Strategic sales and strategic marketing
3
Transportation research / E : an international journal
3
Gabler Edition Wissenschaft
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing
2
Journal of marketing research : JMR
2
Journal of personal selling & sales management
2
Journal of retailing and consumer services
2
Journal of the Academy of Marketing Science
2
Kellogg on marketing
2
Lehrbuch
2
Market : review for marketing theory and practice
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
McGraw-Hill/Irwin series in marketing
2
Naše gospodarstvo : NG
2
The IUP journal of business strategy : IJBS
2
The Irwin series in marketing
2
Value creation : strategies for the chemical industry
2
A Productivity Press book
1
Aachener Beiträge zu Humanisierung und Rationalisierung : ABHR
1
Asian business & management
1
Asian journal of management cases
1
Australasian marketing journal
1
Berichte aus der Betriebswirtschaft
1
Bringing technology to market: trends, cases, solutions
1
Business Guides on the Go
1
CESifo Working Paper
1
CESifo Working Paper Series
1
Central European business review : CEBR
1
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Source
All
ECONIS (ZBW)
310
Showing
1
-
10
of
310
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Personal
selling
in marketing
Olariu, Ioana
- In:
Studies and scientific researches / Economics edition / …
(
2017
),
pp. 95-101
Persistent link: https://www.econbiz.de/10011810970
Saved in:
2
A job demands-resources perspective on salespersons’ market intelligence activities in new product development
Kuester, Sabine
;
Rauch, Andreas
- In:
The journal of personal selling & sales management : JPSSM
36
(
2016
)
1
,
pp. 19-39
Persistent link: https://www.econbiz.de/10011486149
Saved in:
3
Driving mobile accounts sales : strategic imperative for Telenor Pakistan
Awan, Muhammad Luqman
;
Awan, Muhammad Usman
;
Naseer, Omer
; …
- In:
Asian journal of management cases
16
(
2019
)
2
,
pp. 240-260
Persistent link: https://www.econbiz.de/10012134964
Saved in:
4
The sales-marketing integration gap : a social identity approach
Sleep, Stefan
;
Lam, Son K.
;
Hulland, John
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
4
,
pp. 371-390
Persistent link: https://www.econbiz.de/10011976237
Saved in:
5
Can new product
selling
and innovation in sales be improved by using internal marketing and empowerment?
Ružić, Erik
;
Benazić, Dragan
- In:
Market : review for marketing theory and practice
30
(
2018
)
1
,
pp. 61-75
Persistent link: https://www.econbiz.de/10011994747
Saved in:
6
Interfacing and customer-facing : sales and marketing
selling
centers
Johnson, Jeff S.
;
Matthes, Joseph M.
;
Friend, Scott B.
- In:
Industrial marketing management : the international …
77
(
2019
),
pp. 41-56
Persistent link: https://www.econbiz.de/10012004135
Saved in:
7
When to outsource the sales force for new products
Good, Valerie
;
Calantone, Roger J.
- In:
Industrial marketing management : the international …
82
(
2019
),
pp. 106-116
Persistent link: https://www.econbiz.de/10012128002
Saved in:
8
Sales communication competence in international B2B solution
selling
Koponen, Jonna
;
Julkunen, Saara
;
Asai, Akiko
- In:
Industrial marketing management : the international …
82
(
2019
),
pp. 238-252
Persistent link: https://www.econbiz.de/10012128066
Saved in:
9
Aligning marketing and sales in multi-channel marketing : compensation design for online lead generation and offline sales conversion
Banerjee, Somnath
;
Bhardwaj, Pradeep
- In:
Journal of business research : JBR
105
(
2019
),
pp. 293-305
Persistent link: https://www.econbiz.de/10012128510
Saved in:
10
Building customer relationships while achieving sales performance results : is listening the holy grail of sales?
Itani, Omar S.
;
Goad, Emily A.
;
Jaramillo, Fernando
- In:
Journal of business research : JBR
102
(
2019
),
pp. 120-130
Persistent link: https://www.econbiz.de/10012103945
Saved in:
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