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~subject:"Online retailing"
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Online retailing
Consumer behaviour
82,001
Konsumentenverhalten
79,521
Social Web
20,310
Social web
20,279
Brand management
17,500
Markenführung
17,086
Online-Marketing
12,947
Internet marketing
12,837
Brand image
11,047
Markenimage
10,930
Relationship marketing
10,867
Beziehungsmarketing
10,830
Theorie
10,676
Theory
10,502
Markenartikel
9,149
Brand
8,109
Online-Handel
6,531
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6,500
USA
6,391
Customer satisfaction
6,166
United States
6,124
Kundenzufriedenheit
5,992
Germany
5,901
Electronic Commerce
5,802
E-commerce
5,503
Werbewirkung
5,126
Advertising effects
5,059
Viral marketing
4,811
Virales Marketing
4,791
Service quality
4,695
Marketingmanagement
4,646
Dienstleistungsqualität
4,645
Marketing management
4,615
Einzelhandel
4,576
Retail trade
4,512
Advertising
4,448
Werbung
4,448
Experiment
3,683
Marketing
3,656
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Usman, Osly
19
Law, Chun Hung Roberts
17
Kumar, Dr. Vinay
15
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14
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13
Dennis, Charles
13
Kukar-Kinney, Monika
13
Pavlou, Paul A.
13
Tan, Yong
13
Ba, Sulin
12
Breugelmans, Els
12
Dwivedi, Yogesh Kumar
12
Rabinovich, Elliot
12
Baier, Daniel
11
Bauer, Hans H.
11
Cebollada, Javier
11
Chung, Namho
11
Ghose, Anindya
11
Kim, Minjeong
11
Kollmann, Tobias
11
Laroche, Michel
11
Liu, Yong
11
Choi, Jeonghye
10
Dertwinkel-Kalt, Markus
10
Forsythe, Sandra
10
Jin, Ginger Zhe
10
Khare, Arpita
10
Köster, Mats
10
Lambrecht, Anja
10
McManus, Brian
10
Schramm-Klein, Hanna
10
Verhagen, Tibert
10
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10
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9
Arce-Urriza, Marta
9
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9
Campo, Katia
9
Elfenbein, Daniel W.
9
Hackl, Franz
9
Hajli, Nick
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OECD
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RWTH Aachen
7
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4
Information Resources Management Association
4
IGI Global
3
Springer Gabler <Firma>
3
Dgroup
2
Organisation for Economic Co-operation and Development
2
Sofijski universitet "Sv. Kliment Ochridski" / Faculty of Economics
2
Springer-Verlag GmbH
2
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
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1
Berliner Wissenschafts-Verlag
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Bramann - Verlag und Beratung
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Bundesverband Digitale Wirtschaft
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Bundesverband des Deutschen Textil-Einzelhandels
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Center of Market Oriented Product and Production Management
1
Centre de recherche pour l'étude et l'observation des conditions de vie
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Consumer Research and Evaluation Branch
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Consumer and marketing law
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Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Duncker & Humblot
1
Edward Elgar Publishing
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Europäische Kommission / Generaldirektion Gesundheit und Verbraucher
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Europäische Kommission / Generaldirektion Wettbewerb
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Friedrich-Schiller-Universität Jena
1
Gesellschaft für Innovatives Marketing
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Gottlieb Duttweiler Institute
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Haufe-Lexware GmbH & Co. KG
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International Association for the Study of Insurance Economics
1
International Scientific-Practical Conference <2022, Online>
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International Workshop on Consumer Behaviour and Distribution in the e-Grocery Sector <Copenhagen Business School)>
1
International conference "Digital transformation of the economy: society shaping the future" <11, 2019, Bitola>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
1
LE Europe <Körperschaft>
1
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Journal of retailing and consumer services
345
Journal of business research : JBR
183
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
92
International journal of electronic marketing and retailing : IJEMR
89
Journal of internet commerce
88
Electronic commerce research
87
Information systems research : ISR
75
International journal of internet marketing and advertising : IJIMA
56
Journal of electronic commerce research : JECR
56
International journal of retail & distribution management
55
Journal of retailing
55
Journal of management information systems : JMIS
54
International journal of electronic commerce : IJEC
52
Management science : journal of the Institute for Operations Research and the Management Sciences
52
The international review of retail, distribution and consumer research
52
Cogent business & management
51
International journal of hospitality management
50
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
50
Asia Pacific journal of marketing and logistics
46
International journal of consumer studies
46
International journal of retail and distribution management
46
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
46
International journal of e-business research : an official publication of the Information Resources Management Association
43
International journal of business information systems : IJBIS
42
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
39
Psychology & marketing
38
Technological forecasting & social change : an international journal
37
Electronic commerce research and applications
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
33
Journal of fashion marketing and management
31
Tourism management : research, policies, practice
28
Journal of international consumer marketing
27
Journal of the Academy of Marketing Science
27
Electronic markets : the international journal on networked business
25
International journal of contemporary hospitality management
25
Journal of marketing
25
Electronic markets : EM ; the international journal of electronic commerce and business media
24
European journal of operational research : EJOR
24
Journal of hospitality marketing & management
24
International journal of electronic business
23
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ECONIS (ZBW)
6,514
Other ZBW resources
2
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1
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1
The bright and dark sides of online customer engagement on
brand
love
Siu, Noel Yee-Man
;
Zhang, Tracy Junfeng
;
Yeung, Raissa …
- In:
Journal of consumer marketing
40
(
2023
)
7
,
pp. 957-970
Persistent link: https://www.econbiz.de/10014471162
Saved in:
2
Building resilience to negative information and increasing purchase intentions in a digital environment
Torres, Pedro M.
;
Augusto, Mário Gomes
- In:
Journal of business research : JBR
101
(
2019
),
pp. 528-535
Persistent link: https://www.econbiz.de/10012103462
Saved in:
3
Online
brand
detraction in an online opinion platform
Wilk, Violetta
;
Lambert, Claire
;
Meek, Stephanie
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227716
Saved in:
4
Influence on consumer attitude toward online
brand
community on revisit intention and
brand
trust
Jung, Na Young
;
Kim, Soohyun
;
Kim, Soyoung
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 581-589
Persistent link: https://www.econbiz.de/10010388522
Saved in:
5
Warmth or competence : understanding the effect of
brand
perception on purchase intention via online reviews
Baoku, Li
;
Nan, Yafeng
- In:
Journal of contemporary marketing science
6
(
2023
)
3
,
pp. 210-227
Persistent link: https://www.econbiz.de/10014422222
Saved in:
6
Unpacking the complex interactions among customers in online fan pages
Farmaki, Anna
;
Olya, Hossein
;
Taheri, Babak
- In:
Journal of business research : JBR
125
(
2021
),
pp. 164-176
Persistent link: https://www.econbiz.de/10012494061
Saved in:
7
The effects of positive and negative online customer reviews : do
brand
strength and category maturity matter?
Ho-Dac, Nga N.
;
Carson, Stephen J.
;
Moore, William L.
- In:
Journal of marketing
77
(
2013
)
6
,
pp. 37-53
Persistent link: https://www.econbiz.de/10010203377
Saved in:
8
Timeliness, transparency, and trust : a framework for managing online customer complaints
Stevens, Jennifer L.
;
Spaid, Brian I.
;
Breazeale, Michael
; …
- In:
Business horizons
61
(
2018
)
3
,
pp. 375-384
Persistent link: https://www.econbiz.de/10011866294
Saved in:
9
Influence of
brand
related user-generated content through Facebook on consumer behaviour : a stimulus-organism-response framework
Arif, Imtiaz
;
Aslam, Wajeeha
;
Siddiqui, Hira
- In:
International journal of electronic business : IJEB
15
(
2020
)
2
,
pp. 109-132
Persistent link: https://www.econbiz.de/10012205678
Saved in:
10
Hotel
brand
equity and online reviews on social commerce intention : a cross-level identification process
Huang, Guoqiong Ivanka
;
Wong, IpKin Anthony
;
Xiong, Xiling
- In:
International journal of hospitality management
105
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013363630
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