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~subject:"Preismanagement"
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Preismanagement
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Janssen, Maarten C. W.
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15
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Management science : journal of the Institute for Operations Research and the Management Sciences
83
Journal of revenue and pricing management
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Journal of retailing and consumer services
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European journal of operational research : EJOR
71
Journal of business research : JBR
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International journal of production economics
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International journal of industrial organization
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NBER working paper series
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Omega : the international journal of management science
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International journal of hospitality management
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Economics letters
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NBER Working Paper
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Information systems research : ISR
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Discussion paper / Centre for Economic Policy Research
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CESifo working papers
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Energy economics
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Journal of economics & management strategy : JEMS
17
Journal of marketing research : JMR
17
Production and operations management : the flagship research journal of the Production and Operations Management Society
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Journal of the Academy of Marketing Science
16
Quantitative marketing and economics : QME
16
Applied economics
14
European journal of marketing : EJM
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Journal of air transport management
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Psychology & marketing
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
3,592
EconStor
7
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1
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1
Brand
imitation: a dynamic-game approach
Crettez, Bertrand
;
Hayek, Naila
;
Zaccour, Georges
- In:
International journal of production economics
205
(
2018
),
pp. 139-155
Persistent link: https://www.econbiz.de/10011931420
Saved in:
2
A cross-category investigation into the effects of nine-ending pricing on
brand
choice
Ngobo, Paul-Valentin
;
Legohérel, Patrick
;
Guéguen, Nicolas
- In:
Journal of retailing and consumer services
17
(
2010
)
5
,
pp. 374-385
Persistent link: https://www.econbiz.de/10008654221
Saved in:
3
Multitier store brands and channel profits
Amaldoss, Wilfred
;
Shin, Woochoel
- In:
Journal of marketing research : JMR
52
(
2015
)
6
,
pp. 754-767
Persistent link: https://www.econbiz.de/10011421696
Saved in:
4
Price competition and store competition : store brands vs national
brand
Choi, Sungchul
;
Fredj, Karima
- In:
European journal of operational research : EJOR
225
(
2013
)
1
,
pp. 166-178
Persistent link: https://www.econbiz.de/10009706132
Saved in:
5
Branding decisions for retailers' private labels
Amrouche, Nawel
;
Ben Rhouma, Tarek
;
Zaccour, Georges
- In:
Journal of marketing channels : ... distribution …
21
(
2014
)
2
,
pp. 100-115
Persistent link: https://www.econbiz.de/10010362476
Saved in:
6
How retailer money-back guarantees influence consumer preferences for retailer versus national brands
Desmet, Pierre
- In:
Journal of business research : JBR
67
(
2014
)
9
,
pp. 1971-1978
Persistent link: https://www.econbiz.de/10010380093
Saved in:
7
Low prices are just the beginning : price image in retail management
Hamilton, Ryan
;
Chernev, Alexander
- In:
Journal of marketing
77
(
2013
)
6
,
pp. 1-20
Persistent link: https://www.econbiz.de/10010203384
Saved in:
8
The role of rebates in the hybrid competition between a national
brand
and a private label with present-biased consumers
Liang, Donghan
;
Li, Gang
;
Sun, Linyan
;
Chen, Yubao
- In:
International journal of production economics
145
(
2013
)
1
,
pp. 208-219
Persistent link: https://www.econbiz.de/10009785301
Saved in:
9
The effects of price promotion depth on new and mature products
Choi, Sunhee
;
Friske, Wesley
;
Lee, Sangno
;
Wilcox, James B.
- In:
The journal of brand management : an international journal
21
(
2014
)
3
,
pp. 202-215
Persistent link: https://www.econbiz.de/10010347467
Saved in:
10
Offering value and capturing surplus : a strategy for private label sales in a new customer loyalty building scenario
Hoskins, Jake D.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 274-280
Persistent link: https://www.econbiz.de/10011434182
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