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The influence of brand experience on satisfaction, uncertainty and brand loyalty : a focus on the golf club industry
Chung, Mi Ryoung; Welty Peachey, Jon - In: Sport, Business and Management : an international … 12 (2022) 2, pp. 154-170
Persistent link: https://www.econbiz.de/10013274348
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The effects of risk aversion and uncertainty avoidance on information search and brand preference : evidence from the Chinese dairy market
Yang, Rongbin; Ramsaran, Rooma Roshnee; Wibowo, Santoso - In: Journal of food products marketing : innovations in … 28 (2022) 6, pp. 257-275
Persistent link: https://www.econbiz.de/10013416998
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How e-service quality influence post-purchase behaviour : the mediating role of perceived value and the moderating of perceived risk
Ha Thu Nguyen; Anh Chi Phan; Phuong Hien Nguyen - In: International journal of electronic marketing and … 14 (2023) 3, pp. 257-274
Persistent link: https://www.econbiz.de/10014310029
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Risk as moderator of the trust-loyalty relationship
Paulssen, Marcel; Roulet, Raphael; Wilke, Sina - In: European journal of marketing : EJM 48 (2014) 5/6, pp. 964-981
Persistent link: https://www.econbiz.de/10010388101
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How perceived risk influences image and loyalty relationship in a tourist destination?dan Indian perspective
Chahal, Hardeep; Asha Devi - In: International journal of leisure and tourism marketing … 5 (2016/2017) 2, pp. 100-127
Persistent link: https://www.econbiz.de/10011937892
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Personality influences risk perception in online shopping : an Indian consumer perspective
Dangi, Amit; Singh, Vijay - In: International journal of e-business research : an … 17 (2021) 3, pp. 55-65
Persistent link: https://www.econbiz.de/10012605286
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Online retailers' ethics and its effect on repurchase intention : the mediating role of perceived risk
Yuniarti, Fihartini; Arief, Helmi R.; Meydia, Hassan; … - In: Cogent business & management 9 (2022) 1, pp. 1-21
' perceptions towards online retail ethics and the perceived risk caused by the uncertainties of transactions have been identified … investigate the effect of consumers' perception of retail ethics and the perceived risk on repurchase intention. In addition, to … investigate the role of perceived risk in mediating the relationship between consumers' perception of retail ethics and repurchase …
Persistent link: https://www.econbiz.de/10014425851
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Investigating online shopping intention and customer participation with risk understanding and evidence available on the site : a study of digikala store
Noei, Atousa; Akbari, Mohammad - In: Journal of contemporary marketing science 7 (2024) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10014528458
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Does language matter? : a cross-national comparison of the moderating effect of language on website information-processing
Alcántara-Pila, Juan Miguel; Barrio-García, Salvador del - In: Journal of business research : JBR 88 (2018), pp. 66-78
Persistent link: https://www.econbiz.de/10011869547
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Analyzing the effect of perceived risk and information diagnosticity on word-of-mouth and viral marketing
Nedumkallel, Jose Pius; Babu, Deepak; Francis, Michelle - In: International journal of e-business research : an … 16 (2020) 4, pp. 65-81
Persistent link: https://www.econbiz.de/10012421892