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Factors affecting relationship marketing in creating customer loyalty in the hospital services business
Afifi, Iqbal; Amini, Ahdia - In: ASEAN marketing journal : Association of Southeast … 10 (2018) 2, pp. 91-108
Persistent link: https://www.econbiz.de/10012106926
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The impact of customer value types on customer outcomes for different retail formats
Willems, Kim; Leroi-Werelds, Sara; Swinnen, Gilbert - In: Journal of service management 27 (2016) 4, pp. 591-618
Persistent link: https://www.econbiz.de/10011563715
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Service quality, customer satisfaction and customer value : holistic determinants of loyalty and word-of-mouth in services
Marcos, Anabela Maria Bello de Figueiredo; Coelho, Arnaldo - In: The TQM journal : the international review of … 34 (2022) 5, pp. 957-978
Persistent link: https://www.econbiz.de/10013537675
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The role of customer experience in the perceived value-word-of-mouth relationship
Kuppelwieser, Volker; Klaus, Philipp; Manthiou, Aikaterini - In: The journal of services marketing 36 (2022) 3, pp. 364-378
Persistent link: https://www.econbiz.de/10013407509
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Market orientation and service innovation on customer perceived value : the case of supermarket retailers
Yeh, Ying-Pin - In: Management research review 39 (2016) 4, pp. 449-467
Persistent link: https://www.econbiz.de/10011563837
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The influence of loyalty program design on the relationship between customer motives and value perception
Kreis, Henning; Mafael, Alexander - In: Journal of retailing and consumer services 21 (2014) 4, pp. 590-600
Persistent link: https://www.econbiz.de/10010388521
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The impact of value co-creation on hotel brand equity and customer satisfaction
González-Mansilla, Óscar; Berenguer Contrí, Gloria; … - In: Tourism management : research, policies, practice 75 (2019), pp. 51-65
Persistent link: https://www.econbiz.de/10012063560
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The effects of customer equity drivers on loyalty across services industries and firms
Ou, Yi-Chun; Verhoef, Peter C.; Wiesel, Thorsten - In: Journal of the Academy of Marketing Science 45 (2017) 3, pp. 336-356
Persistent link: https://www.econbiz.de/10011684991
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The role of customer orientation in creating customer value in fast-food restaurants
Helal, Mohamed Youssef Ibrahim - In: Journal of hospitality and tourism insights 6 (2023) 5, pp. 2359-2381
Persistent link: https://www.econbiz.de/10014446374
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Patient engagement behaviors in hospitals : the role of word of mouth and patient helping behaviors
Fattahi, Majid; Farzin, Milad; Sadeghi, Marzie; … - In: International journal of pharmaceutical and healthcare … 16 (2022) 4, pp. 606-623
Persistent link: https://www.econbiz.de/10014336855