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An ISM approach for modelling the enablers of sustainability in market-oriented firms
Agrawal, Amit Kumar; Kumar, Divesh; Rahman, Zillur - In: International journal of business excellence 12 (2017) 1, pp. 23-45
Persistent link: https://www.econbiz.de/10011800712
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Creating organizational sustainability in social enterprises : the use of evidence-based positioning and market orientation
Shuayto, Nadia; Miklovich, Paul A. - In: Review of business & finance studies : RBFS 5 (2014) 2, pp. 109-115
Persistent link: https://www.econbiz.de/10010360994
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The impact of green entrepreneurial orientation, market orientation and green supply chain management practices on sustainable firm performance
Habib, Md. Ahashan; Bao, Yukun; Ilmudeen, Aboobucker - In: Cogent business & management 7 (2020) 1, pp. 1-26
This study attempts to examine the impact of green entrepreneurial orientation (GEO) and market orientation (MO) on the implementation of green supply chain management (GSCM) practices and subsequent sustainable firm performance. Further, the study identifies the mediating factor between green...
Persistent link: https://www.econbiz.de/10012625787
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The effects of export market orientation on sustainability : propositions for newborn exporters to build long-term relationships
An, Sang-Bong; Oh, Han-Mo - In: Journal of international trade & commerce 14 (2018) 5, pp. 179-189
Persistent link: https://www.econbiz.de/10011949521
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An exploratory study to examine incorporation of sustainable development trend in market orientation strategy
Jung, Kwon; Oh, Suntae; Choi, Changyong; Lee, Taejoon - 2017
Marketing concept represents the idea that the purpose of marketing is to help an organization meet its objectives (Darroach et al. 2004). Market orientation has been suggested as a means to implement the marketing concept (Koli and Jaworski (1990). Reflecting the key concepts of marketing at...
Persistent link: https://www.econbiz.de/10012181765
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How can European museums reach sustainability?
Recuero Virto, Nuria; Blasco-López, Ma Francisca; … - In: Tourism review : the official journal of the AIEST 72 (2017) 3, pp. 303-318
Persistent link: https://www.econbiz.de/10011790514
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Market orientation, marketing capabilities and sustainable innovation : the mediating role of sustainable consumption and competitive advantage
Kamboj, Shampy; Rahman, Zillur - In: Management research review 40 (2017) 6, pp. 698-724
Persistent link: https://www.econbiz.de/10011763650
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Disruptive marketing strategy
Hult, G. Tomas M.; Ketchen, David J. <Jr.> - In: AMS review : official publication of the Academy of … 7 (2017) 1/2, pp. 20-25
Persistent link: https://www.econbiz.de/10011741531
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Role of market orientation in sustainable performance : the case of a leading microfinance provider
Kazemian, Soheil; Rahman, Rashida Abdul; Zuraidah Mohd … - In: Humanomics 32 (2016) 3, pp. 352-375
Persistent link: https://www.econbiz.de/10011658604
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Sustainability outcomes in SMEs : a configurational view of the interplay of strategic orientations and environmental conditions
Usman Khizar, Hafiz Muhammad; Iqbal, Muhammad Jawad; … - In: Journal of macromarketing 44 (2024) 2, pp. 534-552
Persistent link: https://www.econbiz.de/10014584753