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Effective factors on urban brand and their prioritization from perspective of international tourists (case study: Tehran's Milad Tower)
Zarandi, Hossein Mohammadpour; Hassani, Ali; Aminian, Naser - In: Journal of urban economics and management : a quarterly … 4 (2016) 14, pp. 115-136
Persistent link: https://www.econbiz.de/10011560761
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Brand Louisiana: capitalizing on music and cuisine
Slater, Jan - In: Destination branding : creating the unique destination …, (pp. 226-241). 2008
Persistent link: https://www.econbiz.de/10003845427
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Brand Philadelphia: the power of spotlight events
Smith, Michael F. - In: Destination branding : creating the unique destination …, (pp. 261-278). 2008
Persistent link: https://www.econbiz.de/10003845434
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Place brands across U.S. cities and growth in local high-technology sectors
Scarborough, William J.; Crabbe, Rowena - In: Journal of business research : JBR 130 (2021), pp. 70-85
Persistent link: https://www.econbiz.de/10012544766
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E-branding and institutional Web sites : the "visiting card" of the municipalities of Rome and Paris
De Rosa, Annamaria Silvana; Bocci, Elena; Picone, … - In: Branding and sustainable competitive advantage : …, (pp. 207-247). 2012
Persistent link: https://www.econbiz.de/10009707099
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Perception research on developing brand identity for small cities
Kestane, Serpil Ünal - In: Prizren social science journal 3 (2019) 2, pp. 1-10
Persistent link: https://www.econbiz.de/10012171266
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City branding research and practice : an integrative review
Green, Amelia; Grace, Debra; Perkins, Helen - In: The journal of brand management : an international journal 23 (2016) 3, pp. 252-272
Persistent link: https://www.econbiz.de/10011477657
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City brand competitiveness : exploring structural relationships among city brand equity elements in China
Lee, Kunjoon - In: International journal of business and economics … 6 (2017) 3, pp. 32-39
Persistent link: https://www.econbiz.de/10011750264
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City branding as a response to global intercity competition
Anttiroiko, Ari-Veikko - In: Growth and change : a journal of urban and regional policy 46 (2015) 2, pp. 233-252
Persistent link: https://www.econbiz.de/10011486062
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Toponyms as carriers of heritage : implications for place branding
Hakala, Ulla; Sjöblom, Paula; Kantola, Satu-Paivi - In: The journal of product & brand management 24 (2015) 3, pp. 263-275
Persistent link: https://www.econbiz.de/10011378290