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~type_genre:"Aufsatz in Zeitschrift"
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Islamic banking marketing serv...
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Markenimage
7,847
Brand image
7,845
Malaysia
6,320
Consumer behaviour
5,811
Konsumentenverhalten
5,810
Brand management
5,247
Markenführung
5,247
Islamic finance
3,193
Islamisches Finanzsystem
3,177
Brand
2,524
Markenartikel
2,481
Relationship marketing
1,746
Beziehungsmarketing
1,745
Islam
1,134
Islamic countries
1,064
Islamische Staaten
1,064
Social Web
855
Social web
855
Bank
806
Advertising effects
794
Internet marketing
794
Werbewirkung
794
Online-Marketing
793
Customer satisfaction
790
Kundenzufriedenheit
790
Designation of origin
742
Herkunftsbezeichnung
742
Tourism marketing
661
Tourismusmarketing
661
Indonesia
631
Indonesien
630
Firm performance
592
Unternehmenserfolg
592
Corporate Governance
551
Corporate governance
551
Destination management
528
Destinationsmanagement
528
Marketing management
501
Marketingmanagement
499
Thailand
499
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1,933
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Aufsatz in Zeitschrift
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17,139
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2,769
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2,769
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2,315
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1,118
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Hassan, M. Kabir
110
Habibullah, Muzafar Shah
73
Fadzlan Sufian
69
Thurasamy Ramayah
60
Ibrahim, Mansor Haji
59
Baharumshah, Ahmad Zubaidi
51
Kassim, Salina
42
Al-Mamun, Abdullah
34
Melewar, T. C.
34
Puah, Chin-Hong
32
Rasiah, Rajah
32
Tham, Siew Yean
30
Diamantopoulos, Adamantios
28
Tang, Chor Foon
28
Mad Nasir Shamsudin
27
Majid, Muhammad Shabri Abdul
27
Loureiro, Sandra Maria Correia
26
Phau, Ian
25
Bang, Nguyen
24
Majid, Muhamed Zulkhibri Abdul
24
Narayanan, Suresh
24
Suhaiza Zailani
24
Abdul Ghafar Ismail
23
Mohamed Ariff
23
Obiyathulla Ismath Bacha
23
Guzman, Francisco
22
Sambasivan, Murali
22
Azali, Mohamed
21
Alam, Mahmudul
20
Asutay, Mehmet
20
Choudhury, Masudul Alam
20
Fakarudin Kamarudin
20
Han, Heesup
20
Hooi Hooi Lean
20
Ismail, Rahmah
20
Abdul Rahim Abdul Rahman
19
Chong, Lee Lee
19
Elsadig Musa Ahmed
19
Foroudi, Pantea
19
Goh, Kim-leng
19
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Malaysia
3
AFAP International Conference on Entrepreneurship and Business Management <2., 2015, Kuala Lumpur>
1
Global Forum on Islamic Finance <8, 2013, Duschanbe>
1
International Conference on Islamic Economics and Finance <9, 2013, Istanbul>
1
International Islamic Accounting and Finance Conference <2012, Kuala Lumpur>
1
International Islamic Finance Conference <2013, Abu Dhabi, Stadt>
1
National Seminar on Economics Education at the Undergraduate Level in Malaysia <1991, Kuala Lumpur>
1
UNIDO
1
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Published in...
All
Journal of business research : JBR
485
The journal of brand management : an international journal
336
The journal of product & brand management
306
Journal of retailing and consumer services
251
International journal of Islamic and Middle Eastern finance and management
239
Malaysian journal of economic studies
205
International journal of economics and financial issues : IJEFI
173
Cogent business & management
139
Psychology & marketing
139
Journal of Islamic marketing
137
Asia Pacific journal of marketing and logistics
128
Tourism management : research, policies, practice
121
ISRA international journal of islamic finance
117
Pacific-Basin finance journal
114
International Journal of Energy Economics and Policy : IJEEP
111
International journal of economics and finance
111
Humanomics
108
European journal of marketing : EJM
107
Journal of travel and tourism marketing
105
Journal of Islamic accounting and business research
98
Journal of marketing communications
92
International journal of hospitality management
91
Journal of Asian finance, economics and business : JAFEB
87
Journal of Islamic accounting and business research : JIABR
86
Marketing intelligence & planning
85
Journal of Islamic marketing : JIMA
83
Journal of international consumer marketing
80
The Singapore economic review : journal of the Economic Society of Singapore and the Department of Economics, National University of Singapore
78
Applied economics
74
The journal of consumer marketing
73
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
70
International marketing review
68
Islamic economic studies
68
Journal for global business advancement : JGBA
68
ASEAN economic bulletin
67
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
Journal of economic cooperation & development
67
Industrial marketing management : the international journal for industrial and high-tech firms
66
Global business review
65
Journal of global marketing
65
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ECONIS (ZBW)
17,139
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1
How important is CRM toward customer's loyalty to conventional and Islamic bank marketing strategy? : a case study from Indonesia
Munandar, Jono Mintarto
;
Oktaviani, Dewi
;
Angraini, Yenni
- In:
Journal of Islamic marketing
13
(
2022
)
1
,
pp. 246-263
Persistent link: https://www.econbiz.de/10012797434
Saved in:
2
Explicating consumer segmentation and brand positioning in the Islamic financial services industry : a Malaysian perspective
Rusnah Muhamad
;
Sharifah Faridah Syed Alwi
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 253-274
Persistent link: https://www.econbiz.de/10011471620
Saved in:
3
Measuring halal brand association (HalBA) for Islamic banks
Suharni Maulan
;
Nor Asiah Omar
;
Maisarah Ahmad
- In:
Journal of Islamic marketing : JIMA
7
(
2016
)
3
,
pp. 331-354
Persistent link: https://www.econbiz.de/10011552757
Saved in:
4
Brand preference in Islamic banking
Ahmad, Khaliq
;
Rustam, Ghulam Ali
;
Dent, Michael M.
- In:
Journal of Islamic marketing : JIMA
2
(
2011
)
1
,
pp. 74-82
Persistent link: https://www.econbiz.de/10008988801
Saved in:
5
Brand attributes, corporate brand image and customer loyalty of Islamic banks in
Malaysia
Ab Hamid, Siti Ngayesah
;
Suharni Maulan
;
Jusoh, Wan …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2404-2428
Persistent link: https://www.econbiz.de/10014428586
Saved in:
6
An extension of Aaker's brand personality model from Islamic perspective : a conceptual study
Ahmed, Muhammad
;
Muhammad Tahir Jan
- In:
Journal of Islamic marketing : JIMA
6
(
2015
)
3
,
pp. 388-405
Persistent link: https://www.econbiz.de/10011457610
Saved in:
7
The role of customer online brand experience in customers' intention to forward online company-generated content : the case of the Islamic online banking sector in Palestine
Yasin, Mahmoud
;
Liébana-Cabanillas, Francisco
;
Porcu, Lucia
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012132223
Saved in:
8
Managing consumer-based brand equity through brand experience in Islamic banking
Mohsin Altaf
;
Iqbal, Naveed
;
Mokhtar, Sany Sanuri Mohd
; …
- In:
Journal of Islamic marketing : JIMA
8
(
2017
)
2
,
pp. 218-242
Persistent link: https://www.econbiz.de/10011750274
Saved in:
9
Brand religiosity aura and brand loyalty in Indonesia Islamic banking
Sri Wahyuni
;
Fitriani, Nani
- In:
Journal of Islamic marketing : JIMA
8
(
2017
)
3
,
pp. 361-372
Persistent link: https://www.econbiz.de/10011812841
Saved in:
10
Segmentation and brand positioning for Islamic financial services
Rusnah Muhamad
;
Melewar, T. C.
;
Sharifah Faridah Syed Alwi
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 900-921
Persistent link: https://www.econbiz.de/10009572901
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