//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Social media as mirror of soci...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Social web
11,747
Social Web
11,746
Online-Marketing
7,683
Internet marketing
7,675
Konsumentenverhalten
5,411
Consumer behaviour
5,410
Social change
2,365
Sozialer Wandel
2,352
Viral marketing
2,144
Virales Marketing
2,144
Online retailing
1,936
Online-Handel
1,936
E-commerce
1,826
Electronic Commerce
1,825
Beziehungsmarketing
1,806
Relationship marketing
1,806
Markenführung
1,734
Brand management
1,732
Social media
1,601
Werbewirkung
1,577
Advertising effects
1,576
Social network
1,556
Soziales Netzwerk
1,555
social media
1,455
Advertising
1,276
Werbung
1,254
Brand image
1,075
Markenimage
1,075
Internet
1,023
Digitalisierung
872
Digitization
872
Website
734
Innovation
714
Marketing management
706
Marketingmanagement
706
Society
683
USA
672
United States
671
Customer integration
642
Kundenintegration
642
more ...
less ...
Online availability
All
Undetermined
9,679
Free
1,896
Type of publication
All
Article
18,234
Book / Working Paper
243
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
18,477
Aufsatz im Buch
6,095
Book section
6,095
Graue Literatur
4,172
Non-commercial literature
4,172
Collection of articles of several authors
3,156
Sammelwerk
3,156
Working Paper
2,420
Aufsatzsammlung
2,262
Arbeitspapier
2,215
Konferenzschrift
1,512
Hochschulschrift
1,382
Thesis
729
Conference proceedings
675
Case study
599
Fallstudie
599
Amtsdruckschrift
353
Bibliografie enthalten
353
Bibliography included
353
Government document
353
Dissertation u.a. Prüfungsschriften
343
Ratgeber
308
Guidebook
284
Conference paper
255
Konferenzbeitrag
255
Bibliographie
250
Lehrbuch
211
research-article
211
Festschrift
182
Collection of articles written by one author
155
Sammlung
155
Textbook
149
Bibliografie
132
Statistik
114
Mehrbändiges Werk
102
Multi-volume publication
102
Handbook
98
Handbuch
98
Article
81
more ...
less ...
Language
All
English
17,468
German
637
French
170
Russian
79
Spanish
56
Polish
14
Hungarian
12
Italian
11
Portuguese
10
Serbian
6
Croatian
5
Bulgarian
3
Czech
3
Finnish
3
Romanian
3
Danish
2
Slovenian
2
Dutch
1
Slovak
1
Albanian
1
Swedish
1
more ...
less ...
Author
All
Dwivedi, Yogesh Kumar
38
Law, Chun Hung Roberts
32
Tucker, Catherine
25
Loureiro, Sandra Maria Correia
23
Whinston, Andrew B.
23
Filieri, Raffaele
22
Füller, Johann
22
Harrigan, Paul
22
Pitt, Leyland F.
22
Qiu, Liangfei
22
Rita, Paulo
22
Ghose, Anindya
20
Goldfarb, Avi
20
Skiera, Bernd
20
Flavián Blanco, Carlos
19
Hajli, Nick
19
Ruyter, Ko de
19
Vrontis, Demetris
19
Agnihotri, Raj
18
Bigné Alcañiz, J. Enrique
18
Ko, Eunju
18
Tan, Yong
18
Akram, Umair
16
Pauwels, Koen
16
Rana, Nripendra P.
16
Casaló, Luis V.
15
Dennis, Alan
15
Dhir, Amandeep
15
Hollebeek, Linda D.
15
Hudders, Liselot
15
Laurell, Christofer
15
Pelsmacker, Patrick de
15
Stephen, Andrew T.
15
Bilgihan, Anil
14
Grewal, Dhruv
14
Haenlein, Michael
14
Hinz, Oliver
14
Kane, Gerald C.
14
Kannan, P. K.
14
Kumar, Vikas
14
more ...
less ...
Institution
All
Europäische Kommission
8
Europäischer Wirtschafts- und Sozialausschuss
4
Academy of Marketing
2
Agence de Liaison pour le Développement de l'Economie Alternative <Paris>
2
Colóquio Portugal 1974 - 1984 <1984, Coimbra>
2
Other Economic Summit <1989, Paris>
2
Absatzwirtschaftliche Gesellschaft
1
Academic Publishing in Europe Conference <3, 2008, Berlin>
1
Ajia Keizai Kenkyūsho <Chiba>
1
Aschendorffsche Verlagsbuchhandlung
1
Asian Development Bank
1
Council for the Development of Economic and Social Research in Africa
1
Deutsches Institut für Wirtschaftsforschung / Projektgruppe Das Sozio-Ökonomische Panel
1
Gesellschaft für Ökologische Kommunikation mbH
1
Institut Socialʹno-ėkonomičeskich problem narodonaselenija <Moskau>
1
Institut für Zukunftsstudien und Technologiebewertung
1
International Scientific Conference on Economic and Social Development <1, 2012, Frankfurt am Main>
1
International Society for Professional Innovation Management
1
Mattersburger Kreis für Entwicklungspolitik an den Österreichischen Universitäten
1
OECD
1
Oekom e.V.
1
Onda Latina <2006, Wien u.a.>
1
Prognos AG
1
Shehuixue-Yanjiusuo <Peking> / Group for Research and Social Development
1
UNDP / Regional Bureau for Arab States
1
UNICEF
1
Unédic
1
Vserossiskaja Naučnaja Konferencija Rossija - XXI Vek <2, 1999>
1
Westfälische Wilhelms-Universität Münster / Institut für Christliche Sozialwissenschaften
1
World Summit for Social Development <1995, Kopenhagen>
1
École nationale d'administration <Frankreich>
1
more ...
less ...
Published in...
All
Journal of business research : JBR
601
Technological forecasting & social change : an international journal
362
Journal of retailing and consumer services
312
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
240
International journal of internet marketing and advertising : IJIMA
235
Information systems research : ISR
189
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
175
Journal of advertising research
146
Tourism management : research, policies, practice
145
Journal of management information systems : JMIS
143
Management science : journal of the Institute for Operations Research and the Management Sciences
143
International journal of advertising : the review of marketing communications
140
Journal of marketing communications
137
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
137
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
134
International journal of hospitality management
124
Psychology & marketing
120
Electronic commerce research
115
Journal of internet commerce
114
Industrial marketing management : the international journal for industrial and high-tech firms
113
International journal of electronic marketing and retailing : IJEMR
109
Business horizons
105
International journal of business information systems : IJBIS
99
Journal of marketing management : MM
99
Journal of promotion management : innovations in planning and applied research
96
Management information systems : mis quarterly
95
Journal of travel and tourism marketing
94
Cogent business & management
90
Journal of electronic commerce research : JECR
89
International journal of electronic commerce : IJEC
88
International journal of advertising : the quarterly review of marketing communications
85
Journal of marketing
85
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
85
International journal of technology marketing : IJTMkt
84
The journal of product & brand management
84
The journal of brand management : an international journal
77
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
76
International journal of e-business research : an official publication of the Information Resources Management Association
73
International journal of contemporary hospitality management
71
Journal of information & knowledge management : JIKM
71
more ...
less ...
Source
All
ECONIS (ZBW)
18,477
Showing
1
-
10
of
18,477
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Tweeting social change : how social media are changing nonprofit advocacy
Guo, Chao
;
Saxton, Gregory D.
- In:
Nonprofit and voluntary sector quarterly
43
(
2014
)
1
,
pp. 57-79
Persistent link: https://www.econbiz.de/10010251131
Saved in:
2
Exploring the role of social media in importing logics across social contexts : the case of IT SMEs in Iran
Mohajerani, Ali
;
Baptista, João
;
Nandhakumar, Joe
- In:
Technological forecasting & social change : an …
95
(
2015
),
pp. 16-31
Persistent link: https://www.econbiz.de/10011474508
Saved in:
3
Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and Twitter
Natarajan, Thamaraiselvan
;
Balakrishnan, Janarthanan
; …
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 264-284
Persistent link: https://www.econbiz.de/10011349111
Saved in:
4
A comparison of the social media consumer and the non-social media consumer
Reisenwitz, Timothy H.
- In:
International journal of internet marketing and …
8
(
2013
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10010242189
Saved in:
5
Understanding consumers' social networking site usage
Gironda, John T.
;
Korgaonkar, Pradeep K.
- In:
Journal of marketing management : MM
30
(
2014
)
5/6
,
pp. 571-605
Persistent link: https://www.econbiz.de/10010376923
Saved in:
6
Examining beliefs, values and attitudes towards social media advertisements : results from India
Natarajan, Thamaraiselvan
;
Balakrishnan, Janarthanan
; …
- In:
International journal of business information systems : …
20
(
2015
)
4
,
pp. 427-454
Persistent link: https://www.econbiz.de/10011448122
Saved in:
7
Brand followers : motivations and attitudes of consumers to follow brands in social media
Yılmaz, Hakan
;
Enginkaya, Ebru
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10011387763
Saved in:
8
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
9
Determine small and medium enterprise social media activities : a community engagement project in the Tshwane community
Scheers, Louise van
;
Van Scheers, Jacques
- In:
Journal of governance and regulation : international …
4
(
2015
)
4
,
pp. 79-91
Persistent link: https://www.econbiz.de/10011609856
Saved in:
10
SNUX2.0 : a social network model for cohort behavior analysis as support for purchasing tourism products and services
Ramos, Célia M. Q.
;
Rodrigues, João
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
2
,
pp. 132-151
Persistent link: https://www.econbiz.de/10014290428
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->