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Retail merchandising and sales...
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Retailing in the 21st century : current and future trends
36
Shopping-Center-Handbuch : Development, Management, Marketing
27
Retail supply chain management : quantitative models and empirical studies
19
Einzelhandelsimmobilien : Stand - Entwicklung - Perspektiven ; Grundlagen für erfolgreiches Investment und Management
14
Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
14
Consumerism and the co-operative movement in modern British history : taking stock
12
The market makers : how retailers are reshaping the global economy
11
Wertschöpfung im Handel
11
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
10
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
10
Handbook of research on retailer-consumer relationship development
10
Retail work
10
Retailing in emerging markets : a policy and strategy perspective
10
Brick & mortar shopping in the 21st century
9
Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
8
Faszination Handel : 50 Jahre Saarbrücker Handelsforschung
8
Le commerce dans tous ses états : espaces marchands et enjeux de société
8
Theoretische Fundierung und praktische Relevanz der Handelsforschung
8
Company and customer relations
7
Corporate Social Responsibility im Einzelhandel
7
Exploring omnichannel retailing : common expectations and diverse realities
7
Management and marketing for improved retail competitiveness and performance
7
Transformations of retailing in Europe after 1945
7
Advanced technologies management for retailing : frameworks and cases
6
Controlling im Handel : innovative Ansätze und Praxisbeispiele
6
Globales Handelsmanagement : Voraussetzungen - Strategien - Beispiele
6
Handbuch Multi-Channel-Marketing
6
Handel in Theorie und Praxis : Festschrift zum 60. Geburtstag von Prof. Dr. Dirk Möhlenbruch
6
Managing corporate responsibility and risk for synergising business practices to achieve organizational excellence
6
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
6
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
6
Retail and marketing channels : economic and marketing perspectives on producer-distributor relationships
6
Consumer behavior analysis : (a) rational approach to consumer choice
5
Emotional, sensory, and social dimensions of consumer buying behavior
5
Harvard business review on retailing and merchandising
5
Managing Sustainability : Perspectives From Retailing and Services
5
Marketing in the new global order : challenges and opportunities
5
Omnichannel approach to co-creating customer experiences through metaverse platforms
5
Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
5
Strategic issues in international retailing
5
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ECONIS (ZBW)
1,313
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1
Optimizing promotions for multiple items in supermarkets
Cohen, Maxime C.
;
Perakis, Georgia
- In:
Channel strategies and marketing mix in a connected world
,
(pp. 71-97)
.
2020
Persistent link: https://www.econbiz.de/10012146857
Saved in:
2
Retail promotional communication : the comparative effectiveness of print versus online
Ziliani, Cristina
;
Ieva, Marco
;
Gázquez-Abad, Juan Carlos
- In:
Exploring omnichannel retailing : common expectations …
,
(pp. 225-249)
.
2019
Persistent link: https://www.econbiz.de/10011954551
Saved in:
3
Coupons als Instrument der Verkaufsförderung im
Einzelhandel
Bauer, Hans H.
;
Görtz, Gunnar
- In:
Handelsforschung
17
(
2003
),
pp. 107-126
Persistent link: https://www.econbiz.de/10001728867
Saved in:
4
Sales promotion
Gedenk, Karen
;
Neslin, Scott A.
;
Ailawadi, Kusum L.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 393-407)
.
2010
Persistent link: https://www.econbiz.de/10003938774
Saved in:
5
The design of an advanced virtual shopping assistant for improving consumer experience
Corvello, Vincenzo
;
Pantano, Eleonora
;
Tavernise, Assunta
- In:
Advanced technologies management for retailing : …
,
(pp. 70-87)
.
2011
Persistent link: https://www.econbiz.de/10009375404
Saved in:
6
A promoting procedure for increasing sales in a small pet store
Milligan, Jacqueline
;
Hantula, Donald A.
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 89-96)
.
2013
Persistent link: https://www.econbiz.de/10009740425
Saved in:
7
State-of-the-Art-Betrachtung sensorischer B2C-Empfehlungsfunktionalität im stationären
Einzelhandel
Hansen, Torben
;
Loos, Peter
- In:
Mobile und ubiquitäre Informationssysteme - …
,
(pp. 53-66)
.
2008
Persistent link: https://www.econbiz.de/10003737912
Saved in:
8
Reducing out-of-stocks for promotions : a promotions demand forecasting model and a logistics control system
Loo, Merijn van
;
Van Woensel, Tom
- In:
Recent developments in supply chain management
,
(pp. 185-201)
.
2008
Persistent link: https://www.econbiz.de/10003746142
Saved in:
9
Store loyalty and consumer response to clearance sales : an empirical analysis in Mexican retail environment
Rajagopal
;
Rajagopal, Amritanshu
-
2007
Persistent link: https://www.econbiz.de/10003669055
Saved in:
10
Supply chain management in a promotional environment
Huchzermeier, Arnd
;
Iyer, Ananth V.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 325-344)
.
2006
Persistent link: https://www.econbiz.de/10003146745
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