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The fundamentals of marketing <dt.>
Russell, Edward - 2010
Persistent link: https://www.econbiz.de/10003906590
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Supply chain management, marketing and advertising, and global management
Bidgoli, Hossein (contributor) - 2010
Persistent link: https://www.econbiz.de/10003929376
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Advertising and integrated brand promotion
O'Guinn, Thomas C.; Allen, Chris T.; Semenik, Richard J. - 2006 - 4. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10002493740
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Advertising and promotion : an integrated marketing communications perspective
Belch, George E.; Belch, Michael A. - 2004 - 6 ed., internat. ed.
Persistent link: https://www.econbiz.de/10014463008
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Möglichkeiten und Grenzen des Einsatzes von Multimedia im Marketing
Wahl, Jörg H. W. - 1997
Persistent link: https://www.econbiz.de/10000614635
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Marketing
Nieschlag, Robert; Dichtl, Erwin; Hörschgen, Hans - 1994 - 17., neu bearb. Aufl.
Persistent link: https://www.econbiz.de/10000429577
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Bau-Marketing : Grundlagen, Anwendung, Beispiele
Ziouziou, Sammy - 2010
Persistent link: https://www.econbiz.de/10003789161
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Marketing : a critical introduction
Hackley, Christopher E. - 2009
Persistent link: https://www.econbiz.de/10003772683
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Marketing : the core
Kerin, Roger A.; Hartley, Steven W.; Rudelius, William - 2007 - 2. ed.
Persistent link: https://www.econbiz.de/10003158640
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Consumer behavior & marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 2010 - 9. ed.
Persistent link: https://www.econbiz.de/10003881387