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Segmentation and positioning for strategic marketing decisions
Myers, James H. - 1996
Persistent link: https://www.econbiz.de/10000584302
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Sales Engineering : The marketing of technological products
Chorafas, D. N. - 1967
Persistent link: https://www.econbiz.de/10000595929
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Generic marketing
Hempelmann, Bernd - 1994
Persistent link: https://www.econbiz.de/10000412463
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Marketing Handbook
Nystrom, Paul H. (ed.); Frey, Albert W. (contributor) - 1954
Persistent link: https://www.econbiz.de/10000608368
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Marketing : Principles and methods
Phillips, Charles F.; Duncan, Delbert J. - 1956 - 3. Aufl
Persistent link: https://www.econbiz.de/10000608373
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Planning and problem solving in marketing
Alderson, Wroe; Green, Paul E. - 1964 - 1. print
Persistent link: https://www.econbiz.de/10000608375
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Dynamic management in marketing
Alexander, Ralph S.; Berg, Thomas L. - 1965 - 1. print
Persistent link: https://www.econbiz.de/10000608419
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Marketing handbook
Frey, Albert Wesley (ed.); Albaum, Gerald (contributor) - 1965 - 2. Aufl
Persistent link: https://www.econbiz.de/10000608575
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Marketing : an analytical perspective
Mudie, Peter - 1997
Persistent link: https://www.econbiz.de/10000613862
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Green marketing : [challenges and opportunities for the new marketing age]
Ottman, Jacquelyn A. - 1994 - 1994 printing
Persistent link: https://www.econbiz.de/10000508554