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The marking enterprise : business success and societal embedding
Thoenig, Jean-Claude; Waldman, Charles - 2007
Persistent link: https://www.econbiz.de/10004872301
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Customer engagement in online service brand communities
Chi, Ming; Harrigan, Paul; Xu, Yongshun - In: The journal of services marketing 36 (2022) 2, pp. 201-216
Persistent link: https://www.econbiz.de/10013407472
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Implementing customer knowledge management with internet social networking
Yeh, Hsiaoping - In: International journal of knowledge management studies : … 5 (2012/14) 3/4, pp. 322-338
Persistent link: https://www.econbiz.de/10011346943
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Exploring service innovation and value creation : the critical role of network relationships
Hsiao, Yung-Chang - In: Journal of management & organization : JMO 25 (2019) 1, pp. 4-25
Persistent link: https://www.econbiz.de/10011978314
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Determinant of sharing value and value creation and implications on sale and profits
Sembiring, Noor - In: International journal of economics and financial issues … 8 (2018) 3, pp. 160-167
Persistent link: https://www.econbiz.de/10011979052
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Identifying customer needs through knowledge sharing in inter-firm relationships
Bhatti, Waheed Akbar - In: Journal of promotion management : JPM 24 (2018) 5, pp. 604-616
Persistent link: https://www.econbiz.de/10011979186
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How to enhance SMEs customer involvement using social media : the role of social CRM
Cheng, Colin CJ; Shiu, Eric - In: International small business journal : ISBJ 37 (2019) 1, pp. 22-42
Persistent link: https://www.econbiz.de/10012000047
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Professional service providers' resource integration styles (PRO-RIS) : facilitating customer experiences
Ng, Sylvia C.; Plewa, Carolin; Sweeney, Jillian C. - In: Journal of service research : JSR 19 (2016) 4, pp. 380-395
Persistent link: https://www.econbiz.de/10011606695