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How to fix a lie? : the formation of Volkswagen’s post-crisis reputation among the German public
Wang, Yijing; Wanjek, Louisa - In: Corporate reputation review : an international journal 21 (2018) 2, pp. 84-100
Persistent link: https://www.econbiz.de/10011890040
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Shorting ethos : exploring the relationshio between Aristotle's Ethos and reputation management
Shanahan, Ford; Seele, Peter - In: Corporate reputation review : an international journal 18 (2015) 1, pp. 37-49
Persistent link: https://www.econbiz.de/10010514006
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Blackfish and SeaWorld : a case study in the framing of a crisis
Waller, Randall L.; Iluzada, Christina L. - In: International journal of business communication : IJBC … 57 (2020) 2, pp. 227-243
Persistent link: https://www.econbiz.de/10012193552
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Responsible Rhetoric
Gasbarri, Lorenzo - 2022
This paper develops the notion of responsible legal rhetoric: a form of rhetoric that is not aimed at getting more, at … international law and triggers the conflict between institutions. Rhetoric is the subject to study for understanding, and eventually … pertaining to global governance: legal responsibility of international organizations, social responsibility for climate change …
Persistent link: https://www.econbiz.de/10013289999
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Managing word-of-mouth : a nonprofit case study
Williams, Martin; Buttle, Francis A. - In: Journal of nonprofit & public sector marketing 25 (2013) 3, pp. 284-308
Persistent link: https://www.econbiz.de/10010196552
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Rhetoric and reputation : some thoughts on corporate dissonance
Bernstein, David - In: Management decision : MD 47 (2009) 4, pp. 603-615
Persistent link: https://www.econbiz.de/10009524548
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Linguistic perspectives on image construction and moral identity : the case of banks
Degano, Chiara - In: Discourse, identities and genres in corporate …, (pp. 235-260). 2010
Persistent link: https://www.econbiz.de/10009013050
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Communicating corporate ethos on the web : the self-presentation of PR agencies
Isaksson, Maria; Jørgensen, Poul Erik Flyvholm - In: Journal of business communication : JBC 47 (2010) 2, pp. 119-140
Persistent link: https://www.econbiz.de/10003970375
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Rhetorical tools for communicating strategic change : Dana's definitional statement
Rogers, Priscilla S. (contributor);  … - 2007
Persistent link: https://www.econbiz.de/10003745020
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Rhetorical Tools for Communicating Strategic Change : Dana's Definitional Statement
Rogers, Priscilla; Gunesekera, Manique; Yang, Mei Ling - 2007
, The Philosophy and Policies of Dana, with its 2004 revision, our framework being Eccles and Nohria's triadic of rhetoric … Nohria's framework for understanding rhetoric as a strategic organizational activity …
Persistent link: https://www.econbiz.de/10014026112