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Capitalizing on marketing trends : leading CMOs on assessing new trends, analyzing changing demographics, an incorporating global trends into your marketing strategy
Oechsler, Bill (contributor) - 2008 - 1. print.
Persistent link: https://www.econbiz.de/10004927687
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An introduction to branding and marketing communication management
Yankah, Kojo (contributor) - 2007 - 1. ed.
Persistent link: https://www.econbiz.de/10004927971
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The four pillars of profit-driven marketing : how to maximize creativity, accountability, and ROI
Moeller, Leslie H.; Landry, Edward C.; Kinni, Theodore B. - 2009
Persistent link: https://www.econbiz.de/10004928205
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The entrepreneur's guide to marketing
Everett, Robert F. - 2009
Persistent link: https://www.econbiz.de/10004928364
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Marketing management
Marshall, Greg W.; Johnston, Mark W. - 2010
Persistent link: https://www.econbiz.de/10004928528
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Sales and distribution management : an Indian perspective
Venugopal, Pingali - 2008
Persistent link: https://www.econbiz.de/10004928767
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Marketing planning by design : systematic planning for successful marketing strategy
Strauß, Ralf - 2008
Persistent link: https://www.econbiz.de/10004928970
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Mastering change for organizational excellence
Bhakar, S. S. (contributor) - 2007 - 1. ed.
Persistent link: https://www.econbiz.de/10004929560
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Business marketing management : B2B
Hutt, Michael D.; Speh, Thomas W. - 2010 - 10. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10004931632
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Advertising management
Jugenheimer, Donald W.; Kelley, Larry D. - 2009
Persistent link: https://www.econbiz.de/10004931640