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Relationship quality in a copr...
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Journal of retailing
3
Asia Pacific journal of marketing and logistics
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
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2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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From mandatory to voluntary : consumer cooperation and citizenship behaviour
Tsai, Ching-Yi Daphne
;
Wu, Shih-Hao
;
Huang, Stephen Chi-Tsun
- In:
The service industries journal
37
(
2017
)
7/8
,
pp. 521-543
Persistent link: https://www.econbiz.de/10011760453
Saved in:
2
Doing good for good : how does corporate social responsibility drive customer citizenship behavior? : the mediation of engagement, trust, and identification
Wu, Shih-Hao
;
Huang, Stephen Chi-Tsun
;
Tsai, Ching-Yi Daphne
- In:
Service business
17
(
2023
)
4
,
pp. 937-962
Persistent link: https://www.econbiz.de/10014504674
Saved in:
3
Lifelong good soldiers of higher education institutions : driving factors and obstructions of alumni loyalty
Wu, Shih-Hao
;
Huang, Stephen Chi-Tsun
;
Tsai, Ching-Yi Daphne
- In:
Service business
16
(
2022
)
2
,
pp. 331-357
Persistent link: https://www.econbiz.de/10013273621
Saved in:
4
Relationship quality in a coproduction context and the moderating effects of relationship orientation
Wu, Shih-Hao
;
Huang, Stephen Chi-Tsun
;
Tsai, Ching-Yi Daphne
- In:
Total quality management & business excellence : an …
24
(
2013
)
9
,
pp. 1062-1083
Persistent link: https://www.econbiz.de/10010169958
Saved in:
5
Exploring the drivers of new product success for businesses in Asia : a meta-analysis
Huang, Stephen Chi-Tsun
;
Tsai, Kuen-hung
- In:
Asia Pacific business review
19
(
2013
)
3
,
pp. 303-319
Persistent link: https://www.econbiz.de/10009780404
Saved in:
6
The evolution of fan kingdom : the rising, expansion, and challenges of human brands
Huang, Stephen Chi-Tsun
;
Juang, Tsui-Ju
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
4
,
pp. 683-708
Persistent link: https://www.econbiz.de/10011622750
Saved in:
7
Stangers in strage lands : hypermarkets and Chinese consumer culture misalignment
Warden, Clyde A.
;
Stanworth, James
;
Chen, Judy F.
; …
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
6
,
pp. 799-820
Persistent link: https://www.econbiz.de/10009688237
Saved in:
8
Global media, local metaphor: television shopping and marketing-as-relationship in America, Japan, and Taiwan
Warden, Clyde A.
;
Huang, Stephen Chi-Tsun
;
Liu, Tsung-Chi
; …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 119-129
Persistent link: https://www.econbiz.de/10003732255
Saved in:
9
Customer value, purchase intentions and willingness to pay : the moderating effects of cultural/economic distance
Tsuchiya, Hitoshi
;
Fu, Yu-Min
;
Huang, Stephen Chi-Tsun
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 268-286
Persistent link: https://www.econbiz.de/10013163326
Saved in:
10
Toward team or player? : how trust, vicarious achievement motive, and identification affect fan loyalty
Wu, Shih-Hao
;
Tsai, Ching-Yi Daphne
;
Hung, Chung-Chieh
- In:
Journal of sport management : the official journal of …
26
(
2012
)
2
,
pp. 177-191
Persistent link: https://www.econbiz.de/10009540557
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