//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Brand equity for football club...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Brand management
17,810
Markenführung
17,397
Brand image
11,257
Consumer behaviour
11,188
Markenimage
11,145
Stakeholder
11,078
Konsumentenverhalten
11,014
Professional sports
6,811
Profisport
6,803
Brand
5,789
Markenartikel
5,777
Social values
5,378
Soziale Werte
5,376
Corporate social responsibility
4,690
Corporate Social Responsibility
4,668
Football
4,647
Fußball
4,601
Relationship marketing
3,529
Beziehungsmarketing
3,507
Deutschland
3,463
Germany
3,307
Theorie
3,184
Theory
3,174
USA
2,738
United States
2,673
Social Web
2,504
Social web
2,501
Sport
2,230
Markenpolitik
2,213
Sports
2,144
Sports marketing
2,093
Sportmarketing
2,075
Online-Marketing
2,010
Internet marketing
1,986
Sportorganisation
1,840
Marketingmanagement
1,829
Marketing management
1,818
Sport organization
1,811
Welt
1,678
World
1,673
more ...
less ...
Online availability
All
Undetermined
19,071
Free
10,229
Type of publication
All
Article
37,606
Book / Working Paper
16,228
Journal
71
Other
32
Type of publication (narrower categories)
All
Article in journal
27,671
Aufsatz in Zeitschrift
27,671
Aufsatz im Buch
5,960
Book section
5,960
Graue Literatur
3,325
Non-commercial literature
3,325
Working Paper
2,781
Arbeitspapier
2,614
Hochschulschrift
1,797
Thesis
1,302
research-article
1,296
Collection of articles of several authors
1,079
Sammelwerk
1,079
Case study
991
Fallstudie
991
Aufsatzsammlung
732
Conference paper
313
Konferenzbeitrag
313
Konferenzschrift
269
Dissertation u.a. Prüfungsschriften
263
Reprint
212
Article
196
Bibliografie enthalten
180
Bibliography included
180
review-article
166
conceptual-paper
163
Lehrbuch
160
Conference proceedings
149
Textbook
134
case-report
134
Ratgeber
131
Guidebook
123
review
119
Collection of articles written by one author
86
Sammlung
86
Handbook
78
Handbuch
78
viewpoint
71
non-article
66
Interview
54
more ...
less ...
Language
All
English
44,018
German
7,336
Undetermined
2,115
French
219
Spanish
112
Italian
49
Russian
49
Polish
46
Portuguese
21
Romanian
17
Lithuanian
16
Swedish
13
Czech
12
Serbian
10
Dutch
6
Bulgarian
5
Danish
5
Indonesian
2
Kazakh
2
Norwegian
2
Slovak
2
Slovenian
2
Valencian
1
Estonian
1
Swiss German
1
Croatian
1
Korean
1
Macedonian
1
Multiple languages
1
Albanian
1
Turkish
1
Ukrainian
1
Chinese
1
more ...
less ...
Author
All
Burmann, Christoph
155
Esch, Franz-Rudolf
148
Humphreys, Brad R.
112
Baumgarth, Carsten
95
Szymanski, Stefan
90
Franck, Egon
89
Huber, Frank
84
Frick, Bernd
83
Melewar, T. C.
81
Nufer, Gerd
76
Simmons, Robert
73
Torgler, Benno
73
Keller, Kevin Lane
70
Dietl, Helmut
69
Maennig, Wolfgang
65
Meffert, Heribert
65
Wicker, Pamela
64
Bruhn, Manfred
62
Lang, Markus
62
Budzinski, Oliver
59
Breuer, Christoph
58
Bauer, Hans H.
57
Vrontis, Demetris
56
Freeman, Alan
55
Paul, Rodney J.
55
Wiedmann, Klaus-Peter
53
Loureiro, Sandra Maria Correia
52
Sattler, Henrik
51
Balmer, John M. T.
50
Freeman, R. Edward
50
Ahlert, Dieter
49
Berri, David J.
49
De Chernatony, Leslie
49
Fort, Rodney
49
Phau, Ian
49
Ratten, Vanessa
49
Tomczak, Torsten
49
Merrilees, Bill
48
Ours, Jan C. van
48
Feddersen, Arne
46
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
170
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
141
National Bureau of Economic Research
87
Edward Elgar Publishing
35
Université Paris-Dauphine (Paris IX)
33
eSocialSciences
32
OECD
31
HAL
29
Verlag Dr. Kovač
29
Gesellschaft zur Erforschung des Markenwesens
26
Economic Research Service, Department of Agriculture
16
Books on Demand GmbH <Norderstedt>
15
International Association of Sport Economists - IASE
15
EconWPA
14
Economic Consultancy, Vocat International
14
Haufe-Lexware GmbH & Co. KG
14
IGI Global
14
Institut für Demoskopie Allensbach
14
North American Association of Sports Economists - NAASE
14
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
12
Fachhochschule Reutlingen / European School of Business
12
Information Resources Management Association
12
International Food Policy Research Institute (IFPRI)
12
International Water Management Institute (IWMI)
12
Universität <Bremen> / Lehrstuhl für Innovatives Markenmanagement
12
Department of Economics and Accounting, College of the Holy Cross
11
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
11
Friedrich-Schiller-Universität Jena
11
Springer International Publishing
11
Université Paris-Dauphine
11
C.E.P.R. Discussion Papers
10
Erich-Schmidt-Verlag
10
Nomos Verlagsgesellschaft
10
Springer-Verlag GmbH
10
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
10
Institute for the Study of Labor (IZA)
8
Verlag Franz Vahlen
8
Helmut-Schmidt-Universität
7
NetLibrary, Inc
7
Nuclear Energy Agency
7
more ...
less ...
Published in...
All
Journal of business research : JBR
992
The journal of brand management : an international journal
635
Journal of sports economics
614
Journal of business ethics : JOBE
510
SpringerLink / Bücher
484
The journal of product & brand management
415
Journal of retailing and consumer services
404
European Sport management quarterly : ESMQ
363
Journal of sport management : the official journal of the North American Society of Sport Management
362
Sport management review
345
International journal of sport management and marketing : IJSMM
314
Journal of Product & Brand Management
264
Sport marketing quarterly : preferred journal of the Sport Marketing Association
247
International journal of sport finance
218
Tourism management : research, policies, practice
209
Corporate social responsibility and environmental management
203
Psychology & marketing
193
Business strategy and the environment
187
International journal of sports marketing & sponsorship
187
Industrial marketing management : the international journal for industrial and high-tech firms
184
European journal of marketing : EJM
179
International journal of hospitality management
176
Applied economics
174
Strategic Direction
168
Asia Pacific journal of marketing and logistics
164
Springer eBook Collection
159
Journal of marketing communications
155
Marketing intelligence & planning
155
Journal of strategic marketing
153
Journal of travel and tourism marketing
147
Discussion paper series / IZA
145
Journal of marketing management : MM
144
European Journal of Marketing
140
MPRA Paper
140
Technological forecasting & social change : an international journal
121
Research
117
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
115
Journal of the Academy of Marketing Science
115
Business & society
114
Cogent business & management
111
more ...
less ...
Source
All
ECONIS (ZBW)
47,796
RePEc
2,117
Other ZBW resources
2,094
USB Cologne (EcoSocSci)
1,226
EconStor
422
BASE
195
USB Cologne (business full texts)
65
OLC EcoSci
13
ArchiDok
9
more ...
less ...
Showing
61
-
70
of
53,937
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
61
Brand capabilities in English Premier League clubs
Manoli, Argyro Elisavet
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
1
,
pp. 30-46
Persistent link: https://www.econbiz.de/10012256468
Saved in:
62
Perceived motivation in
football
/futsal practice according to players and coaches approaches : a tool of strategic management
Miragaia, Dina Alexandra Marques
;
Guedes, Francisco …
- In:
International journal of sport management and marketing …
20
(
2020
)
1/2
,
pp. 131-152
Persistent link: https://www.econbiz.de/10012523267
Saved in:
63
Markenführung in der Bundesliga : eine empirische Untersuchung kausaler Beziehungen zur Wirkung identitätsorientierter Markenführung bei professionellen Fußballvereinen
Karczewski, Marvin
-
2013
Persistent link: https://www.econbiz.de/10009742058
Saved in:
64
Factors influencing brand loyalty in professional sports
fans
Lin, Yun-tsan
;
Lin, Chen-hsien
- In:
Global journal of business research : GJBR
2
(
2008
)
1
,
pp. 69-84
Persistent link: https://www.econbiz.de/10003954653
Saved in:
65
The effect of sport video gaming on sport brand attitude, attitude strength, and the attitude-behavior relationship
Kim, Yongjae
;
Ross, Stephen
- In:
Journal of sport management : the official journal of …
29
(
2015
)
6
,
pp. 657-671
Persistent link: https://www.econbiz.de/10011421910
Saved in:
66
How do brand personality, identification, and relationship length drive loyalty in sports?
Karjaluoto, Heikki
;
Munnukka, Juha
;
Salmi, Milja
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
1
,
pp. 50-71
Persistent link: https://www.econbiz.de/10011421927
Saved in:
67
Out with the old and in with the new : a study of new kit sponsorship and brand associations in the Barclays Premier League
Thomas, Robert James
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 229-251
Persistent link: https://www.econbiz.de/10011378282
Saved in:
68
Measurement and segmentation of sport
fans
using brand association networks : application to Union of European
Football
Associations (UEFA) Champions League (UCL)
Bouzdine-Chameeva, Tatiana
;
Ferrand, Alain
; …
- In:
Sport management review
18
(
2015
)
3
,
pp. 407-420
Persistent link: https://www.econbiz.de/10011381876
Saved in:
69
Examining the relationship between brand emotion and brand extension among supporters of professional
football
clubs
Abosag, Ibrahim
;
Roper, Stuart
;
Hind, Daniel
- In:
European journal of marketing : EJM
46
(
2012
)
9
,
pp. 1233-1251
Persistent link: https://www.econbiz.de/10009661661
Saved in:
70
An exploratory investigation into the effectiveness of tem kit sponsorship :
fans
' perspectives of new sponsorship in the German Bundesliga
Thomas, Robert James
;
Röseler, Frank
- In:
Journal of customer behaviour
12
(
2013
)
2/3
,
pp. 159-176
Persistent link: https://www.econbiz.de/10010233753
Saved in:
First
Prev
3
4
5
6
7
8
9
10
11
12
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->