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Consumer resistance
Bertini, Marco; Bühler, Stefan; Halbheer, Daniel - 2018
This paper studies how a firm should make pricing and transparency decisions when consumers care about supply chain characteristics. We first show how preferences that account for price and unit cost constrain the firm's pricing power and profit. Surprisingly, we find that the firm may be forced...
Persistent link: https://www.econbiz.de/10012109310
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Talking, searching, and pricing
Galeotti, Andrea - In: International economic review 51 (2010) 4, pp. 1159-1174
Persistent link: https://www.econbiz.de/10008934238
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Word-of-mouth communication and price as a signal of quality
Kennedy, Peter W. - In: The economic record : er 70 (1994) 211, pp. 373-380
Persistent link: https://www.econbiz.de/10001180137
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Price versus service : can retailers beat showrooming with competence?
Schneider, Patricia J.; Zielke, Stephan - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581935
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Why offer lower prices to past customers? : inducing favorable social price comparisons to enhance customer retention
Lee, Seung Hwan; Fay, Scott - In: Quantitative marketing and economics : QME 15 (2017) 2, pp. 123-163
Persistent link: https://www.econbiz.de/10011737068
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Can a price discount backfire? : effects of the juxtaposition of add-on fees and price discounts on consumer evaluations
Burman, Bidisha; Verma, Swati; Guha, Abhijit; … - In: Journal of business research : JBR 172 (2024), pp. 1-22
Persistent link: https://www.econbiz.de/10014547383
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The dark side of surge pricing and the mitigating role of information disclosure
Bhattarai, Ashok; Farhang, Maryam; Adjei, Mavis T.; … - In: Journal of global scholars of marketing science : … 33 (2023) 4, pp. 626-645
Persistent link: https://www.econbiz.de/10014369371
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Let your algorithm shine : the impact of algorithmic cues on consumer perceptions of price discrimination
Choi, Sungwoo; Song, Myungkeun; Jing, Luo - In: Tourism management : research, policies, practice 99 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014320865
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Localized price promotions as quality signal in a public observable network
Campbell, James D. - In: Quantitative marketing and economics : QME 13 (2015) 1, pp. 27-57
Persistent link: https://www.econbiz.de/10010506299
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Antecedents and target groups of word-of-mouth communication of prices : theory and new empircal results
Lexis, Kevin; Hütten, Antje S. J.; Siems, Florian - In: Journal of international business and economics : JIBE 13 (2013) 3, pp. 77-86
Persistent link: https://www.econbiz.de/10010236524