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Gatzert, Nadine
54
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49
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Yogo, Motohiro
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23
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22
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21
Algan, Yann
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Eling, Martin
21
Fang, Hanming
21
Maurer, Raimond
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Cahuc, Pierre
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Sangnier, Marc
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19
Colpan, Asli M.
19
Hanewald, Katja
19
Pitacco, Ermanno
19
Scartascini, Carlos G.
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European Journal of Marketing
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Industrial Management & Data Systems
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171
Motivations and attitudes towards consulting eWOM when booking accommodation
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, María
; …
- In:
Service business
17
(
2023
)
2
,
pp. 557-578
Persistent link: https://www.econbiz.de/10014333837
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172
Social media sentiment polarization and its impact on product adoption
Zhao, Ping
;
Zhenfeng, Ma
;
Gill, Tripat
;
Ranaweera, Chatura
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
3
,
pp. 497-512
Persistent link: https://www.econbiz.de/10014334082
Saved in:
173
Conviction and online purchase intention towards apparel in online environment
Prasad, Shantanu
;
Prasad, Saroj S.
- In:
International journal of retail and distribution management
51
(
2023
)
5
,
pp. 674-689
Persistent link: https://www.econbiz.de/10014281098
Saved in:
174
Electronic word of mouth (eWOM) research : a comparative bibliometric analysis and future research insight
Mukhopadhyay, Sandip
;
Pandey, Ritesh
;
Rishi, Bikramjit
- In:
Journal of hospitality and tourism insights
6
(
2022
)
2
,
pp. 404-424
Persistent link: https://www.econbiz.de/10014301525
Saved in:
175
A study on twitter sentiment analysis in Tokyo 2020 Olympic
Veerasamy, Senthil
;
Goswami, Susobhan
- In:
Smart analytics, artificial intelligence and …
,
(pp. 233-242)
.
2023
Persistent link: https://www.econbiz.de/10014321522
Saved in:
176
Consumer adoption of on-demand digital platforms : an integrated model
Lim, Tze-Yin
;
Bibiana Chiu Yiong Lim
;
Leong, Choi-Meng
; …
- In:
Global business and organizational excellence : GBOE
42
(
2023
)
6
,
pp. 75-88
Persistent link: https://www.econbiz.de/10014324987
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177
Information processing from electronic word of mouth : an integrative framework
Ahmed, Aun
;
Amritesh
- In:
International journal of electronic marketing and …
14
(
2023
)
4
,
pp. 371-393
Persistent link: https://www.econbiz.de/10014440776
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178
Measurement of online review helpfulness : a formative measure development and validation
Kashyap, Rachita
;
Kesharwani, Ankit
;
Ponnam, Abhilash
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2183-2216
Persistent link: https://www.econbiz.de/10014418084
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179
Bringing culture into the picture : cross-cultural differences in online customer reviews
Kim, Jong Min
;
Lee, Eunkyung
;
Yoon, Yeosun
- In:
International marketing review
40
(
2023
)
3
,
pp. 528-546
Persistent link: https://www.econbiz.de/10014381219
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180
The role of electronic word of mouth moderation in expectation-confirmation model : a study of Blackberry smartphone users in Solo Region, Central Java, Indonesia
Dewi, Septiana Novita
;
Asri Laksmi Riani
;
Harsono, Mugi
; …
- In:
International journal of trade and global markets
15
(
2022
)
3
,
pp. 348-362
Persistent link: https://www.econbiz.de/10013359023
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