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What in consumer reviews affects the sales of mobile apps : a multifacet sentiment analysis approach

Liang, Ting-Peng; Li, Xin; Yang, Chin-Tsung; Wang, Mengyue - In: International journal of electronic commerce : IJEC 20 (2015/2016) 2, pp. 236-260

Persistent link: https://www.econbiz.de/10011434160

Dimensions of lodging guest satisfaction among guests with mobility challenges : a mixed-method analysis of web-based texts

Zhang, Ye; Cole, Shu Tian - In: Tourism management : research, policies, practice 53 (2016), pp. 13-27

Persistent link: https://www.econbiz.de/10011439981

eWOM, eReferral and gender in the virtual community

Abubakar, Abubakar Mohammed; Ilkan, Mustafa; Sahin, Pinar - In: Marketing intelligence & planning 34 (2016) 5, pp. 692-710

Persistent link: https://www.econbiz.de/10011534928

The impact of power on service customers’ willingness to post online reviews

Wu, Luorong; Mattila, Anna S.; Wang, Chen-Ya; Hanks, Lydia - In: Journal of service research : JSR 19 (2016) 2, pp. 224-238

Persistent link: https://www.econbiz.de/10011485452

The product and timing effects of eWOM in viral marketing

Bao, Tong Tony; Chang, Tung-lung Steven - In: International journal of business 21 (2016) 2, pp. 99-111

Persistent link: https://www.econbiz.de/10011488162

The paradoxes of word of mouth in electronic commerce

Lin, Zhijie; Heng, Cheng Suang - In: Journal of management information systems : JMIS 32 (2015) 4, pp. 246-284

Persistent link: https://www.econbiz.de/10011491578

Influentials, imitables, or susceptibles? : virality and world-of-mouth conversations in online social networks

Susarla, Anjana; Oh, Jeong-Ha; Tan, Yong - In: Journal of management information systems : JMIS 33 (2016) 1, pp. 139-170

Persistent link: https://www.econbiz.de/10011560734

Do professional review affect online user choices through user reviews? : an empirical study

Zhou, Wenqi; Duan, Wenjing - In: Journal of management information systems : JMIS 33 (2016) 1, pp. 202-228

Persistent link: https://www.econbiz.de/10011560744

Welche Kundenrezension führt zum Kauf? : eine empirische Analyse der wahrgenommenen Nützlichkeit von Online-Rezensionen und deren Einfluss auf Kaufentscheidungen

Wiedmann, Klaus-Peter; Langner, Sascha; Friedlandt, Jens; … - In: Wirtschaftswissenschaftliches Studium : WiSt ; … 45 (2016) 7, pp. 340-349

Persistent link: https://www.econbiz.de/10011540035

Exploring the influence of eWOM in buying behavior

Rondan Cataluña, F. Javier; Arenas Gaitán, Jorge; … - In: The international journal of management science and … (2014) 14, pp. 12-26

There is lack of published studies about the relationship between eWOM from SNS or Internet and purchase. This study … intends to make a contribution to the understanding of this phenomenon. In order to do this, the research separates the eWOM … arisen from the Internet and the eWOM arisen from SNS, and it includes gender as a moderator variable. Furthermore, the …

Persistent link: https://www.econbiz.de/10010474409