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The interplay of hedonic trend...
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Peluso, Alessandro M.
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ECONIS (ZBW)
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Effects of background music endings on consumer memory in advertising
Guido, Gianluigi
;
Peluso, Alessandro M.
;
Mileti, Antonio
; …
- In:
International journal of advertising : the quarterly …
35
(
2016
)
3
,
pp. 504-518
Persistent link: https://www.econbiz.de/10011567080
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2
Perceived images and vocations of local territorial systems : implications for place branding strategies
Pino, Giovanni
;
Guido, Gianluigi
;
Peluso, Alessandro M.
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 287-302
Persistent link: https://www.econbiz.de/10011378302
Saved in:
3
Beyond ethical consumption : religious-like behaviours and marketing habits for fervid attachment to brands, shopping limerence, political fanaticism
Guido, Gianluigi
;
Prete, M. Irene
;
Pichierri, Marco
; …
-
2016
Persistent link: https://www.econbiz.de/10011454869
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4
Brand prominence and social status in luxury consumption : a comparison of emerging and mature markets
Pino, Giovanni
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 163-172
Persistent link: https://www.econbiz.de/10011980824
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5
A methodological framework to assess social media strategies of event and destination management organizations
Pino, Giovanni
;
Peluso, Alessandro M.
;
Del Vecchio, Pasquale
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 189-216
Persistent link: https://www.econbiz.de/10012176603
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6
Measuring internalized versus externalized luxury consumption motivations and consumers' segmentation
Guido, Gianluigi
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Italian journal of marketing : ITJM
2020
(
2020
)
1
,
pp. 25-47
Persistent link: https://www.econbiz.de/10012237290
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7
Product touch in the real and digital world : how do consumers react?
Pino, Giovanni
;
Amatulli, Cesare
;
Nataraajan, Rajan
;
De …
- In:
Journal of business research : JBR
112
(
2020
),
pp. 492-501
Persistent link: https://www.econbiz.de/10012230636
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8
Controversial sports sponsorships : effects of sponsor moral appropriateness and self-team connection on sponsored teams and external benefit perceptions
Peluso, Alessandro M.
;
Rizzo, Cristian
;
Pino, Giovanni
- In:
Journal of business research : JBR
98
(
2019
),
pp. 339-351
Persistent link: https://www.econbiz.de/10012007248
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9
Luxury advertising and recognizable artworks : new insights on the "art infusion" effect
Peluso, Alessandro M.
;
Pino, Giovanni
;
Amatulli, Cesare
; …
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 2192-2206
Persistent link: https://www.econbiz.de/10011773878
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10
The development of cruise tourism in emerging destinations : evidence from Salento, Italy
Pino, Giovanni
;
Peluso, Alessandro M.
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10011846740
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