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An investigation of bottom of...
Similar by subject
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Year of publication
From:
To:
Subject
All
Konsumentenverhalten
78,539
Consumer behaviour
78,108
Value creation
13,624
Betriebliche Wertschöpfung
13,588
Theorie
11,605
Theory
11,384
Beziehungsmarketing
10,045
Relationship marketing
10,037
Motivation
9,294
Markenführung
7,527
Brand management
7,525
Mobilkommunikation
6,870
Mobile communications
6,801
Markenimage
6,572
Brand image
6,550
USA
5,948
Deutschland
5,831
Kundenzufriedenheit
5,802
Customer satisfaction
5,801
United States
5,732
Online-Handel
5,488
Online retailing
5,475
Social Web
5,426
Social web
5,424
Germany
5,396
Dienstleistungsqualität
4,793
Service quality
4,788
Online-Marketing
4,677
Internet marketing
4,645
Electronic Commerce
4,289
Brand
4,256
Markenartikel
4,250
Einzelhandel
4,200
Retail trade
4,118
E-commerce
4,025
Experiment
3,873
Kundenintegration
3,846
Customer integration
3,832
Werbewirkung
3,576
Verbraucherverhalten
3,558
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Online availability
All
Undetermined
37,370
Free
27,694
Type of publication
All
Article
74,284
Book / Working Paper
39,881
Journal
206
Other
24
Type of publication (narrower categories)
All
Article in journal
63,795
Aufsatz in Zeitschrift
63,795
Graue Literatur
11,080
Non-commercial literature
11,080
Working Paper
9,473
Aufsatz im Buch
8,810
Book section
8,810
Arbeitspapier
8,633
Hochschulschrift
4,017
Thesis
2,844
Collection of articles of several authors
1,773
Sammelwerk
1,773
Aufsatzsammlung
1,088
Case study
806
Fallstudie
806
Conference paper
805
Konferenzbeitrag
805
Konferenzschrift
551
Bibliografie enthalten
511
Bibliography included
511
Dissertation u.a. Prüfungsschriften
407
Lehrbuch
407
Collection of articles written by one author
389
Sammlung
389
Textbook
334
Amtsdruckschrift
332
Government document
332
Conference proceedings
285
Article
266
Reprint
209
Ratgeber
133
Guidebook
120
Forschungsbericht
106
Statistik
106
Handbook
92
Handbuch
92
Systematic review
87
Übersichtsarbeit
87
Statistics
86
Market information
65
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Language
All
English
100,682
German
10,695
Undetermined
1,926
French
464
Spanish
163
Polish
141
Italian
110
Russian
109
Swedish
44
Danish
35
Dutch
31
Portuguese
28
Hungarian
23
Norwegian
23
Finnish
20
Croatian
18
Slovak
18
Czech
13
Romanian
11
Lithuanian
10
Slovenian
10
Serbian
7
Bulgarian
5
Bosnian
3
Arabic
2
Macedonian
2
Multiple languages
2
Chinese
2
Estonian
1
Indonesian
1
Malay (macrolanguage)
1
Turkish
1
Ukrainian
1
Vietnamese
1
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Author
All
Han, Heesup
119
Belk, Russell W.
110
Frey, Bruno S.
109
Usman, Osly
109
Grunert, Klaus G.
102
Huber, Frank
96
Mattila, Anna S.
96
Wiedmann, Klaus-Peter
93
Asongu, Simplice
92
Bauer, Hans H.
90
Lusk, Jayson L.
85
Phau, Ian
84
Herrmann, Andreas
81
Gierl, Heribert
80
Sheth, Jagdish N.
76
Grewal, Dhruv
74
Foxall, Gordon R.
73
Dwivedi, Yogesh Kumar
72
Khare, Arpita
72
Bagozzi, Richard P.
69
Septianto, Felix
69
Loureiro, Sandra Maria Correia
68
Stavins, Joanna
68
Nayga, Rodolfo M.
66
Agarwal, Sumit
65
Verhoef, Peter C.
65
Wansink, Brian
64
Janssen, Maarten C. W.
63
Paul, Justin
61
Haucap, Justus
60
Hollebeek, Linda D.
59
Jang, Soocheong
59
Ko, Eunju
57
Swoboda, Bernhard
57
Pelsmacker, Patrick de
56
Laroche, Michel
55
Rajagopal
55
Walsh, Gianfranco
55
Chintagunta, Pradeep K.
54
Gröppel-Klein, Andrea
54
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Institution
All
National Bureau of Economic Research
603
Springer Fachmedien Wiesbaden
222
IGI Global
135
OECD
84
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
62
Verlag Dr. Kovač
44
American Marketing Association
36
Information Resources Management Association
31
International Energy Agency
30
European Association of Agricultural Economists - EAAE
29
International Labour Organization (ILO), United Nations
27
Institut für Demoskopie Allensbach
26
Université Paris-Dauphine (Paris IX)
26
Books on Demand GmbH <Norderstedt>
25
World Bank Group
25
Europäische Kommission
23
Friedrich-Schiller-Universität Jena
23
Nomos Verlagsgesellschaft
23
Edward Elgar Publishing
22
Nordic Council of Ministers
21
Europäische Kommission / Gemeinsame Forschungsstelle
20
HAL
20
International Telecommunications Society
20
Organisation for Economic Co-operation and Development
19
RWTH Aachen
19
Springer International Publishing
19
Weltwirtschaftsforum
19
World Bank
19
Springer-Verlag GmbH
16
Österreichisches Institut für Wirtschaftsforschung
16
FAO
15
INSEAD
15
Christian-Albrechts-Universität zu Kiel
14
Institute for the Study of Labor (IZA)
14
Universität Mannheim
14
Deutschland / Bundeswehr / Universität Hamburg
13
Erasmus Research Institute of Management
13
Haufe-Lexware GmbH & Co. KG
13
Robert Schuman Centre for Advanced Studies
12
Gesellschaft für Ökologische Kommunikation mbH
11
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Published in...
All
Journal of business research : JBR
2,272
Journal of retailing and consumer services
1,984
International journal of hospitality management
775
International journal of consumer studies
767
Psychology & marketing
693
SpringerLink / Bücher
616
NBER working paper series
600
Journal of consumer research : JCR ; an interdisciplinary bimonthly
594
Working paper / National Bureau of Economic Research, Inc.
517
Technological forecasting & social change : an international journal
475
NBER Working Paper
460
Asia Pacific journal of marketing and logistics
411
The journal of product & brand management
400
Tourism management : research, policies, practice
389
Management science : journal of the Institute for Operations Research and the Management Sciences
379
The journal of brand management : an international journal
371
European journal of marketing : EJM
368
Journal of travel and tourism marketing
368
Journal of marketing research : JMR
355
Journal of business ethics : JOBE
351
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
347
Cogent business & management
344
Telecommunications policy : the international journal of digital economy, data sciences and new media
344
Journal of marketing management : MM
339
Journal of international consumer marketing
315
International journal of contemporary hospitality management
310
Industrial marketing management : the international journal for industrial and high-tech firms
309
Journal of retailing
309
The journal of services marketing
307
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
304
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
304
Journal of marketing communications
303
Journal of marketing
301
International journal of retail & distribution management
300
Marketing letters : a journal of research in marketing
300
Journal of the Academy of Marketing Science
296
Journal of consumer behaviour : an international research review
295
Journal of fashion marketing and management
294
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
292
The journal of consumer marketing
292
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Source
All
ECONIS (ZBW)
109,228
USB Cologne (EcoSocSci)
1,848
RePEc
1,739
EconStor
1,234
BASE
161
Other ZBW resources
67
OLC EcoSci
58
USB Cologne (business full texts)
57
ArchiDok
3
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Showing
1
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10
of
114,395
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Co-creation of value at the bottom of the pyramid : analysing Bangladeshi farmers' use of mobile telephony
Dey, Bidit Lal
;
Pandit, Ameet
;
Saren, Mike
;
Bhowmick, Sanjay
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 40-48
Persistent link: https://www.econbiz.de/10011442351
Saved in:
2
User service innovation on mobile phone platforms : investigating impacts of lead userness, toolkit support, and design autonomy
Ye, Hua
;
Kankanhalli, Atrey
- In:
Management information systems : mis quarterly
42
(
2018
)
1
,
pp. 165-187
Persistent link: https://www.econbiz.de/10011847682
Saved in:
3
From firm-controlled to consumer-contributed : consumer co-production of personal media marketing communication
Bacile, Todd J.
;
Ye, Christine
;
Swilley, Esther
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
2
,
pp. 117-133
Persistent link: https://www.econbiz.de/10010399436
Saved in:
4
Exploring consumers' motivations to engage in innovation through co-creation activities
Roberts, Deborah
;
Hughes, Mathew
;
Kertbo, Kia
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 147-169
Persistent link: https://www.econbiz.de/10010344224
Saved in:
5
Customers' motives to co-create in smart services interactions
Roy, Sanjit
;
Gaganpreet Singh
;
Hatton, Corey
;
Dey, Bidit
; …
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1367-1400
Persistent link: https://www.econbiz.de/10014383015
Saved in:
6
Co-creating value in hotels using mobile devices : a conceptual model with empirical validation
Morosan, Cristian
;
DeFranco, Agnes
- In:
International journal of hospitality management
52
(
2016
),
pp. 131-142
Persistent link: https://www.econbiz.de/10011442848
Saved in:
7
Designing for mobile value co-creation : the case of travel counselling
Schmidt-Rauch, Susanne
;
Schwabe, Gerhard
- In:
Electronic markets : the international journal on …
24
(
2014
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10010337648
Saved in:
8
Value co-creation and co-destruction in service ecosystems : the case of the Reach Now app
Schulz, Thomas
;
Zimmermann, Sina
;
Böhm, Markus
; …
- In:
Technological forecasting & social change : an …
170
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012805535
Saved in:
9
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
10
Mobile-based value co-creation : contextual factors towards customer experiences
Lei, Soey Sut Ieng
;
Wang, Dan
;
Law, Chun Hung Roberts
- In:
Tourism review
77
(
2022
)
4
,
pp. 1153-1165
Persistent link: https://www.econbiz.de/10013368974
Saved in:
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