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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Customer retention"
~subject:"Dienstleistungsqualität"
~subject:"Key account management"
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Search: subject_exact:"Kundenwertanalyse"
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Customer retention
Dienstleistungsqualität
Key account management
Customer value
86
Kundenwert
86
Beziehungsmarketing
51
Relationship marketing
51
Betriebliche Wertschöpfung
46
Value creation
46
B-to-B-Marketing
39
Business-to-business marketing
39
Lieferantenmanagement
38
Supplier relationship management
38
Customer integration
17
Kundenintegration
17
Value co-creation
17
Marketing management
15
Marketingmanagement
15
Consumer behaviour
12
Konsumentenverhalten
12
Selling
11
Verkauf
11
Service-Dominant Logic
9
Service-dominant logic
9
Value-based selling
8
Business network
7
Innovation
7
Unternehmensnetzwerk
7
Customer value proposition
6
Value
6
Value in use
6
Bundling strategy
5
Innovation management
5
Innovationsmanagement
5
Leistungsbündel
5
Marketing theory
5
Marketingtheorie
5
Value proposition
5
B2B
4
Brand management
4
Firm performance
4
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1
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English
9
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Allwood, Jens
1
Brennan, Ross
1
Cadeaux, Jack
1
Degbey, William Y.
1
Gemser, Gerda
1
Krishnan, Vijaykumar
1
Kuijken, Bram
1
MacDonald, Emma K.
1
Martinez, Veronica
1
Mustak, Mekhail
1
Peterson, Robert M.
1
Sainio, Liisa-Maija
1
Salojärvi, Hanna
1
Salomonson, Nicklas
1
Song, Hua
1
Sullivan, Ursula Y.
1
Tarkiainen, Anssi
1
Toossi, Amir
1
Wang, Xuan Lorna
1
Wijnberg, Nachoem M.
1
Wilson, Hugh
1
Yu, Kangkang
1
Åberg, Annika
1
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of hospitality management
14
Journal of retailing and consumer services
12
The service industries journal
12
Journal of business research : JBR
10
Journal of service research : JSR
7
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
7
International journal of contemporary hospitality management
6
Journal of hospitality and tourism insights
6
Journal of service management
5
Journal of service theory and practice : JSTP
5
Journal of strategic marketing
5
The TQM journal : the international review of organizational improvement
5
The journal of services marketing
5
International journal of services and operations management
4
Journal of air transport management
4
Service business
4
SpringerLink / Bücher
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of services, economics and management
3
Management decision : MD
3
The journal of business & industrial marketing
3
Australasian marketing journal
2
Cogent business & management
2
Faculty & research / Insead : working paper series
2
International journal of electronic customer relationship management : IJECRM
2
International journal of productivity and quality management : IJPQM
2
International journal of retail & distribution management
2
Journal of customer behaviour
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality marketing & management
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Journal of retailing
2
Journal of service research
2
Journal of travel and tourism marketing
2
Marketing letters : a journal of research in marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Marketing theory
2
Schriften zu Marketing und Management
2
Springer eBook Collection
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ECONIS (ZBW)
9
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date (oldest first)
1
Customer participation in knowledge intensive business services : perceived value outcomes from a dyadic perspective
Mustak, Mekhail
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 76-87
Persistent link: https://www.econbiz.de/10012026155
Saved in:
2
Effective product-service systems : a value-based framework
Kuijken, Bram
;
Gemser, Gerda
;
Wijnberg, Nachoem M.
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 33-41
Persistent link: https://www.econbiz.de/10011672010
Saved in:
3
The effects of service supply on perceived value proposition under different levels of customer involvement
Song, Hua
;
Cadeaux, Jack
;
Yu, Kangkang
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 116-128
Persistent link: https://www.econbiz.de/10011478737
Saved in:
4
Customer retention : a source of value for serial acquirers
Degbey, William Y.
- In:
Industrial marketing management : the international …
46
(
2015
),
pp. 11-23
Persistent link: https://www.econbiz.de/10011286983
Saved in:
5
A framework for key account management and revenue management integration
Wang, Xuan Lorna
;
Brennan, Ross
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1172-1181
Persistent link: https://www.econbiz.de/10010439583
Saved in:
6
Value creation and firm sales performance : the mediating roles of strategic account management and relationship perception
Sullivan, Ursula Y.
;
Peterson, Robert M.
;
Krishnan, …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 166-173
Persistent link: https://www.econbiz.de/10009513196
Saved in:
7
Communicative skills that support value creation : a study of B2B interactions between customers and customer service representatives
Salomonson, Nicklas
;
Åberg, Annika
;
Allwood, Jens
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 145-155
Persistent link: https://www.econbiz.de/10009513202
Saved in:
8
Assessing value-in-use : a conceptual framework and exploratory study
MacDonald, Emma K.
;
Wilson, Hugh
;
Martinez, Veronica
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
5
,
pp. 671-682
Persistent link: https://www.econbiz.de/10009273124
Saved in:
9
Organizational factors enhancing customer knowledge utilization in the management of key account relationships
Salojärvi, Hanna
;
Sainio, Liisa-Maija
;
Tarkiainen, Anssi
- In:
Industrial marketing management : the international …
39
(
2010
)
8
,
pp. 1395-1402
Persistent link: https://www.econbiz.de/10008807104
Saved in:
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