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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"The journal of services marketing"
~subject:"Brand image"
~subject:"Customer integration"
~subject:"Customer service"
~subject:"Hotellerie"
~subject:"Service quality"
~subject:"United States"
~subject:"Virales Marketing"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Government document"
~type_genre:"Handbuch"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Customer integration
Customer service
Hotellerie
Service quality
United States
Virales Marketing
Consumer behaviour
520
Konsumentenverhalten
520
Beziehungsmarketing
184
Relationship marketing
184
Dienstleistungsqualität
182
Customer satisfaction
178
Kundenzufriedenheit
178
Gastronomie
85
Restaurant industry
85
Hotel industry
76
Emotion
58
Viral marketing
49
Brand management
48
Markenführung
48
Kundenservice
46
Online retailing
38
Online-Handel
38
Social Web
38
Social web
38
Markenimage
34
Dienstleistungssektor
33
Internet marketing
33
Online-Marketing
33
Service industry
33
Beschwerdemanagement
31
Complaint management
31
USA
30
Coronavirus
28
Holiday behaviour
27
Urlaubsverhalten
27
Satisfaction
25
Corporate Social Responsibility
24
Corporate social responsibility
24
Customer experience
24
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Article
316
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Article
Government document
Handbuch
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317
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1
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317
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Jang, Soocheong
9
Han, Heesup
8
Mattila, Anna S.
6
Sharma, Piyush
5
Ha, Hong Youl
4
Klaus, Philipp
4
Wong, IpKin Anthony
4
Wu, Luorong
4
Bilgihan, Anil
3
Chua, Bee-Lia
3
Fong, Lawrence Hoc Nang
3
Ha, Jooyeon
3
Hollebeek, Linda D.
3
Jeong, Miyoung
3
Kim, Jong Min
3
Law, Chun Hung Roberts
3
Liu, Matthew Tingchi
3
Rosenbaum, Mark
3
Shoemaker, Stowe
3
Sparks, Beverley
3
Swanson, Scott R.
3
Weber, Karin
3
Alkire, Linda
2
Almanza, Barbara
2
Alnawas, Ibrahim
2
Anaya, Gerardo Joel
2
Bai, Billy
2
Basso, Kenny
2
Benoit, Sabine
2
Blodgett, Jeffrey
2
Bradley, Graham L.
2
Bruce, Helen L.
2
Bujisic, Milos
2
Cai, Ruiying
2
Carlson, Jamie
2
Chen, Ivy S. N.
2
Chen, Xiaohong
2
Chi, Christina Geng-qing
2
Choi, Beom Joon
2
Chu, Rongwei
2
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International journal of contemporary hospitality management
The journal of services marketing
Journal of business research : JBR
669
Journal of retailing and consumer services
612
International journal of hospitality management
428
The journal of product & brand management
263
The journal of brand management : an international journal
228
Psychology & marketing
207
Journal of consumer research : JCR ; an interdisciplinary bimonthly
190
Journal of hospitality marketing & management
164
Journal of travel and tourism marketing
164
Asia Pacific journal of marketing and logistics
148
European journal of marketing : EJM
127
Journal of international consumer marketing
120
International journal of consumer studies
115
Cogent business & management
114
Journal of marketing communications
114
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
110
The journal of consumer marketing
107
Tourism management : research, policies, practice
105
Journal of the Academy of Marketing Science
104
Journal of marketing
102
Journal of fashion marketing and management
99
Services marketing quarterly
98
The service industries journal
95
Journal of strategic marketing
93
International journal of internet marketing and advertising : IJIMA
87
Marketing intelligence & planning
87
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
84
Journal of global marketing
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
80
International journal of retail & distribution management
78
Marketing letters : a journal of research in marketing
78
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
73
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
73
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
70
Journal of Islamic marketing
68
International journal of electronic marketing and retailing : IJEMR
67
Journal of service research : JSR
66
Journal of internet commerce
64
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ECONIS (ZBW)
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81
Accommodating ethnic minority consumers during service encounters : the fine line
Mady, Sarah
;
Ford, John B.
;
Mady, Tarek
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 674-690
Persistent link: https://www.econbiz.de/10013407588
Saved in:
82
Customer responses to service failures on social media
Varnali, Kaan
;
Cesmeci, Caner
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 691-709
Persistent link: https://www.econbiz.de/10013407589
Saved in:
83
Relational cohesion between users and smart voice assistants
Hernández Ortega, Blanca
;
Aldas-Manzano, Joaquin
; …
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 725-740
Persistent link: https://www.econbiz.de/10013407596
Saved in:
84
Necessary evil : a strategy to manage dysfunctional customer behavior
Huang, Yu-Shan
;
Fang, Xiang
;
Liu, Ruping
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 741-753
Persistent link: https://www.econbiz.de/10013407597
Saved in:
85
Improving service brand personality with augmented reality marketing
Plotkina, Daria
;
Dinsmore, John
;
Racat, Margot
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 781-799
Persistent link: https://www.econbiz.de/10013407600
Saved in:
86
Value co-creation in services for animal companions
Hendricks, Jennifer
;
Schmitz, Gertrud
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 831-845
Persistent link: https://www.econbiz.de/10013407607
Saved in:
87
Addressing customer misbehavior contagion in access-based services
Srivastava, Himanshu Shekhar
;
Jayasimha, K. R.
; …
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 849-861
Persistent link: https://www.econbiz.de/10013407609
Saved in:
88
Customer service co-creation literacy for better service value : evidence from the health-care sector
Tram-Anh Ngoc Pham
;
Hau Nguyen Le
;
Nguyen, Dung Tien
; …
- In:
The journal of services marketing
36
(
2022
)
7
,
pp. 940-951
Persistent link: https://www.econbiz.de/10013407621
Saved in:
89
Improving service interactions through inclusive language for Sindh's Sheedis
Ali, Ameer
;
Maya Khemlani David
;
Channa, Abdul Razaque
- In:
The journal of services marketing
36
(
2022
)
7
,
pp. 952-963
Persistent link: https://www.econbiz.de/10013407629
Saved in:
90
Understanding consumer perceptions and attitudes toward smart retail services
Lin, Chen-yu
- In:
The journal of services marketing
36
(
2022
)
8
,
pp. 1015-1030
Persistent link: https://www.econbiz.de/10013410762
Saved in:
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