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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Psychology & marketing"
~source:"econis"
~subject:"Customer integration"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Markenloyalität"
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Customer integration
Customer satisfaction
Konsumentenverhalten
Brand loyalty
34
Markentreue
34
Consumer behaviour
31
Beziehungsmarketing
29
Relationship marketing
29
Brand management
28
Markenführung
28
Brand
25
Markenartikel
25
Brand image
22
Markenimage
22
Kundenzufriedenheit
11
Einzelhandel
6
Retail trade
6
Social Web
6
Social web
6
Confidence
4
Vertrauen
4
brand loyalty
4
Advertising effects
3
Internet marketing
3
Online-Marketing
3
Personality psychology
3
Persönlichkeitspsychologie
3
Werbewirkung
3
Age group
2
Altersgruppe
2
Brand trust
2
Celebrity endorsement
2
Celebrity-Werbung
2
Customer retention
2
Dienstleistungsmarketing
2
Dienstleistungsqualität
2
Emotion
2
Environmental consciousness
2
Fashion
2
Food trade
2
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Article
32
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32
Aufsatz in Zeitschrift
32
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English
32
Author
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Dawes, John
2
Han, Heesup
2
Trinh, Giang
2
Abbes, Intissar
1
Ahn, Jiseon
1
Appiah, Dominic
1
Ariza-Montes, Antonio
1
Athanasopoulou, Pinelopi
1
Augusto, Mário Gomes
1
Bartikowski, Boris
1
Bruwer, Johan
1
Byun, Kyung-Ah
1
Chamola, Pankaj
1
Chrysochou, Polymeros
1
Coelho, Pedro Simões
1
Duffy, Katherine
1
Dugar, Anurag
1
Eisele, Anita
1
Ekinci, Yuksel
1
Elms, Jonathan
1
Fastoso, Fernando
1
Fatma, Mobin
1
Galan, Jean-Philippe
1
Giovanis, Apostolos N.
1
Hallem, Yousra
1
Hartnett, Nicole
1
Hollebeek, Linda D.
1
Hong, EunPyo
1
Howell, Kerry E.
1
Huber, Frank
1
Hwang, Syjung
1
Hyun, Hyowon
1
Islam, Jamid Ul
1
Jedsada Wongsansukcharoen
1
Jiménez-Barreto, Jano
1
Johnson, Allison R.
1
Jones, Robert Paul
1
Jørgensen, Finn
1
Kennedy, Rachel
1
Khan, Imran
1
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Journal of retailing and consumer services
Psychology & marketing
The journal of product & brand management
24
Journal of business research : JBR
21
The journal of brand management : an international journal
20
Asia Pacific journal of marketing and logistics
14
European journal of marketing : EJM
11
International journal of hospitality management
11
International journal of internet marketing and advertising : IJIMA
8
Customer engagement : contemporary issues and challenges
7
Cogent business & management
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
The IUP journal of brand management : IJBRM
6
Australasian marketing journal
5
Global business review
5
International journal of contemporary hospitality management
5
Journal of marketing analytics : JMA
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of marketing management : MM
5
Journal of promotion management : innovations in planning and applied research
5
International journal of Indian culture and business management
4
Journal of Asian finance, economics and business : JAFEB
4
Journal of consumer behaviour : an international research review
4
Journal of fashion marketing and management
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of hospitality marketing & management
4
Journal of international consumer marketing
4
Marketing intelligence & planning
4
Marketing letters : a journal of research in marketing
4
Pakistan journal of commerce and social sciences
4
Research
4
SpringerLink / Bücher
4
The journal of consumer marketing
4
The service industries journal
4
Business analyst : a refereed journal of Shri Ram College of Commerce
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of consumer studies
3
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International marketing review
3
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ECONIS (ZBW)
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1
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
2
Loyalty programs, loyalty engagement and customer engagement with the company brand : consumer-centric behavioral psychology insights from three industries
Meyer-Waarden, Lars
;
Bruwer, Johan
;
Galan, Jean-Philippe
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014261175
Saved in:
3
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
4
Value dimensions of gamification and their influence on brand loyalty and word-of-mouth : relationships and combinations with satisfaction and brand love
Torres, Pedro M.
;
Augusto, Mário Gomes
;
Neves, Cristiana
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10012796060
Saved in:
5
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
6
Importance of offline service quality in building loyalty of OC service brand
Park, Joonyong
;
Kim, Renee B.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013169688
Saved in:
7
Factors that influence manufacturer and store brand behavioral loyalty
Dawes, John
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013366328
Saved in:
8
Does celebrity attachment influence brand attachment and brand loyalty in celebrity endorsement? : a mixed methods study
Özer, Mehmet
;
Özer, Alper
;
Ekinci, Yuksel
;
Koçak, Akın
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2384-2400
Persistent link: https://www.econbiz.de/10013465202
Saved in:
9
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
10
Determinants of customer brand loyalty in the retail industry : a comparison between national and private brands in South Korea
Hwang, Syjung
;
Lee, Minyoung
;
Park, Eunil
;
Pobil, Angel …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665885
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