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~isPartOf:"Journal of retailing and consumer services"
~subject:"Einzelhandel"
~subject:"Markenimage"
~subject:"Markentreue"
~subject:"Online-Marketing"
~subject:"Personality psychology"
~subject:"Retail trade"
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Search: subject_exact:"Markenloyalität"
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Einzelhandel
Markenimage
Markentreue
Online-Marketing
Personality psychology
Retail trade
Brand loyalty
27
Beziehungsmarketing
26
Consumer behaviour
26
Konsumentenverhalten
26
Relationship marketing
26
Brand management
24
Markenführung
24
Brand
21
Markenartikel
21
Brand image
18
Customer satisfaction
10
Kundenzufriedenheit
10
Social Web
5
Social web
5
Confidence
4
Vertrauen
4
Internet marketing
3
Age group
2
Altersgruppe
2
Brand trust
2
Customer integration
2
Customer retention
2
Dienstleistungsmarketing
2
Dienstleistungsqualität
2
Environmental consciousness
2
Fashion
2
Food trade
2
Großbritannien
2
Kundenbindung
2
Kundenintegration
2
Lebensmittelhandel
2
Mode
2
Online retailing
2
Online-Handel
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27
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Dawes, John
2
Han, Heesup
2
Trinh, Giang
2
Abbes, Intissar
1
Ahn, Jiseon
1
Appiah, Dominic
1
Ariza-Montes, Antonio
1
Athanasopoulou, Pinelopi
1
Bruwer, Johan
1
Byun, Kyung-Ah
1
Chamola, Pankaj
1
Chrysochou, Polymeros
1
Coelho, Pedro Simões
1
Duffy, Katherine
1
Dugar, Anurag
1
Elms, Jonathan
1
Fatma, Mobin
1
Galan, Jean-Philippe
1
Giovanis, Apostolos N.
1
Hallem, Yousra
1
Hartnett, Nicole
1
Hollebeek, Linda D.
1
Hong, EunPyo
1
Howell, Kerry E.
1
Hwang, Syjung
1
Hyun, Hyowon
1
Islam, Jamid Ul
1
Jedsada Wongsansukcharoen
1
Jiménez-Barreto, Jano
1
Jones, Robert Paul
1
Jørgensen, Finn
1
Kennedy, Rachel
1
Khan, Imran
1
Kim, Jinkyung Jenny
1
Kim, Junghun
1
Kim, Renee B.
1
Kim, Youn-Kyung
1
Krystallis, Athanasios
1
Kumar, Jitender
1
Lancaster, Geoffrey
1
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Journal of retailing and consumer services
Journal of business research : JBR
32
The journal of product & brand management
25
The journal of brand management : an international journal
21
Asia Pacific journal of marketing and logistics
14
International journal of hospitality management
13
European journal of marketing : EJM
11
International journal of internet marketing and advertising : IJIMA
8
Marketing letters : a journal of research in marketing
8
The IUP journal of brand management : IJBRM
8
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
7
Cogent business & management
7
Customer engagement : contemporary issues and challenges
7
Psychology & marketing
7
SpringerLink / Bücher
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of marketing management : MM
6
Journal of promotion management : innovations in planning and applied research
6
Research
6
The service industries journal
6
Australasian marketing journal
5
Global business review
5
International journal of contemporary hospitality management
5
Journal of consumer behaviour : an international research review
5
Journal of marketing analytics : JMA
5
Journal of marketing theory and practice
5
Marketing intelligence & planning
5
Exploring the rise of fandom in contemporary consumer culture
4
Innovatives Markenmanagement
4
International journal of Indian culture and business management
4
Journal of Asian finance, economics and business : JAFEB
4
Journal of fashion marketing and management
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of hospitality marketing & management
4
Journal of international consumer marketing
4
Journal of marketing communications
4
Journal of marketing theory and practice : JMTP
4
NBER working paper series
4
Pakistan journal of commerce and social sciences
4
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ECONIS (ZBW)
27
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1
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
2
Loyalty programs, loyalty engagement and customer engagement with the company brand : consumer-centric behavioral psychology insights from three industries
Meyer-Waarden, Lars
;
Bruwer, Johan
;
Galan, Jean-Philippe
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014261175
Saved in:
3
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
4
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
5
Importance of offline service quality in building loyalty of OC service brand
Park, Joonyong
;
Kim, Renee B.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013169688
Saved in:
6
Factors that influence manufacturer and store brand behavioral loyalty
Dawes, John
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013366328
Saved in:
7
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
8
Determinants of customer brand loyalty in the retail industry : a comparison between national and private brands in South Korea
Hwang, Syjung
;
Lee, Minyoung
;
Park, Eunil
;
Pobil, Angel …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665885
Saved in:
9
Retailers with traits of consumer : exploring the existence and antecedents of brand loyalty in small unorganized retailers
Dugar, Anurag
;
Chamola, Pankaj
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648890
Saved in:
10
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
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