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~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Managing consumer services : factory or theater?"
~isPartOf:"Marketing theory"
~subject:"Marketing theory"
~subject:"United States"
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Search: subject_exact:"Service-Dominant Logic"
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Marketing theory
United States
Service-Dominant Logic
53
Service-dominant logic
53
Betriebliche Wertschöpfung
27
Value creation
27
Marketingtheorie
25
Dienstleistungsmarketing
16
Services marketing
16
service-dominant logic
16
Customer integration
15
Kundenintegration
15
Beziehungsmarketing
14
Relationship marketing
14
Customer value
13
Kundenwert
13
Dienstleistung
6
Services
6
Business network
5
Lieferantenmanagement
5
Resource-based view
5
Ressourcenorientierter Ansatz
5
Supplier relationship management
5
Theory
5
Unternehmensnetzwerk
5
value co-creation
5
B-to-B-Marketing
4
Business-to-business marketing
4
Customer satisfaction
4
Institutional economics
4
Institutionenökonomik
4
Kundenzufriedenheit
4
Theorie
4
resource integration
4
Brand image
3
Business process management
3
Consumer behaviour
3
Dienstleistungsqualität
3
Institutions
3
Konsumentenverhalten
3
Markenimage
3
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15
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26
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English
27
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Lusch, Robert F.
4
Vargo, Stephen L.
4
Gummerus, Johanna
2
Skålén, Per
2
Andéhn, Mikael
1
Birgelen, Marcel van
1
Bloemer, Johanna M.
1
Bradshaw, Alan
1
Brodie, Roderick J.
1
Caniëls, Marjolein
1
Caridá, Angela
1
Chatterjee, Sharmila C.
1
Colurcio, Maria
1
Corsaro, Daniela
1
Corvellec, Hervé
1
Dalla Pozza, Ilaria
1
DeLeon, Anthony J.
1
Deszczyński, Bartosz
1
Durkin, Mark
1
Edvardsson, Bo
1
Gupta, Shaphali
1
Hibbert, Sally
1
Hietanen, Joel
1
Hilton, Toni
1
Hughes, Tim
1
Hultman, Johan
1
Jones, D. G. Brian
1
Koskull, Catharina von
1
Kumar, V.
1
Luca, Nadina R.
1
Löbler, Helge
1
Maggioni, Isabella
1
Magnusson, Peter
1
Marcos Cuevas, Javier
1
McDonald, Ruth
1
Melia, Monia
1
Neghina, Carmen
1
Pfisterer, Lucas
1
Prior, Daniel D.
1
Quero, María José
1
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Journal of the Academy of Marketing Science
Managing consumer services : factory or theater?
Marketing theory
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of business research : JBR
10
European journal of marketing : EJM
7
AMS review : official publication of the Academy of Marketing Science
6
Journal of macromarketing
6
Journal of marketing management : MM
6
Review of marketing research
6
International journal of hospitality management
4
Journal of service management
4
Service business
4
Tourism management : research, policies, practice
4
Australasian marketing journal
3
International journal of physical distribution & logistics management : IJPD & LM
3
Journal of business-to-business marketing
3
Journal of nonprofit & public sector marketing
3
Public management review
3
The journal of services marketing
3
The service industries journal
3
Die Betriebswirtschaft : DBW
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of contemporary hospitality management
2
International review on public and non-profit marketing
2
Journal of business market management : JBM
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing
2
Journal of service research : JSR
2
Journal of service theory and practice : JSTP
2
Management decision : MD
2
Managing service quality : MSQ ; an international journal
2
Marketing : ZFP ; journal of research and management
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Services marketing quarterly
2
The Routledge handbook of service research insights and ideas
2
The journal of business & industrial marketing
2
The journal of supply chain management : a global review of purchasing and supply
2
Academy of Management learning & education : AMLE
1
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ECONIS (ZBW)
27
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1
Expanding understanding of brand value co-creation on social media from an S-D logic perspective : introducing structuration theory
Simmons, Geoffrey
;
Durkin, Mark
- In:
Marketing theory
23
(
2023
)
4
,
pp. 607-629
Persistent link: https://www.econbiz.de/10014631364
Saved in:
2
Collective storytelling : value co-creation in narrative-based goods
Wieczerzycki, Marcin
;
Deszczyński, Bartosz
- In:
Marketing theory
22
(
2022
)
3
,
pp. 445-463
Persistent link: https://www.econbiz.de/10013388911
Saved in:
3
The transformation of selling for value co-creation : antecedents and boundary conditions
Corsaro, Daniela
;
Maggioni, Isabella
- In:
Marketing theory
22
(
2022
)
4
,
pp. 563-600
Persistent link: https://www.econbiz.de/10013435581
Saved in:
4
From goods-dominant logic to service-dominant logic? : service, service capitalism and service socialism
Tadajewski, Mark
;
Jones, D. G. Brian
- In:
Marketing theory
21
(
2021
)
1
,
pp. 113-134
Persistent link: https://www.econbiz.de/10012484435
Saved in:
5
Value proposition as a framework for value cocreation in crowdfunding ecosystems
Quero, María José
;
Ventura, Rafael
- In:
Marketing theory
19
(
2019
)
1
,
pp. 47-63
Persistent link: https://www.econbiz.de/10012001464
Saved in:
6
Against the implicit politics of service-dominant logic
Hietanen, Joel
;
Andéhn, Mikael
;
Bradshaw, Alan
- In:
Marketing theory
18
(
2018
)
1
,
pp. 101-119
Persistent link: https://www.econbiz.de/10011825667
Saved in:
7
Customer engagement in service
Kumar, V.
;
Rajan, Bharath
;
Gupta, Shaphali
;
Dalla …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 138-160
Persistent link: https://www.econbiz.de/10011996790
Saved in:
8
Transforming form the goods to the service-dominant logic
Skålén, Per
;
Edvardsson, Bo
- In:
Marketing theory
16
(
2016
)
1
,
pp. 101-121
Persistent link: https://www.econbiz.de/10011494990
Saved in:
9
Toward a service-dominant approach to social marketing
Luca, Nadina R.
;
Hibbert, Sally
;
McDonald, Ruth
- In:
Marketing theory
16
(
2016
)
2
,
pp. 194-218
Persistent link: https://www.econbiz.de/10011495070
Saved in:
10
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
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