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~person:"Liozu, Stephan"
~subject:"Competitive advantage"
~subject:"Customer value"
~subject:"New product development"
~subject:"United States"
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Competitive advantage
Customer value
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United States
Preismanagement
38
Pricing strategy
38
Pricing
11
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9
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9
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13
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Liozu, Stephan
Hinterhuber, Andreas
19
Borenstein, Severin
11
Hortaçsu, Ali
10
Klenow, Peter J.
10
Kryvtsov, Oleksiy
10
Berndt, Ernst R.
9
Bergen, Mark
8
Levy, Daniel C.
8
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8
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8
Trachter, Nicholas
8
Altig, David
7
Christiano, Lawrence J.
7
Eichenbaum, Martin S.
7
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7
Hayashi, Fumiko
7
Itskhoki, Oleg
7
Lindé, Jesper
7
Parsley, Hayden
7
Schoenle, Raphael
7
Schwieg, Timothy
7
Simester, Duncan
7
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7
Drayer, Joris
6
Einav, Liran
6
Felt, Marie-Hélène
6
Gorodnichenko, Yuriy
6
Hellerstein, Rebecca
6
Liozu, Stephan M.
6
Phillips, Robert L.
6
Ray, Sourav
6
Welte, Angelika
6
Zettelmeyer, Florian
6
Busse, Meghan R.
5
Dutta, Shantanu
5
Goldberg, Pinelopi K.
5
Harrigan, James
5
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5
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Journal of revenue and pricing management
3
Business horizons
2
Innovation in pricing : contemporary theories and best practices
2
Journal of business research : JBR
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
MIT sloan management review
1
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ECONIS (ZBW)
13
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1
Pricing as a driver of profitable growth : an agenda for CEOs and senior executives
Liozu, Stephan
;
Hinterhuber, Andreas
- In:
Business horizons
65
(
2022
)
4
,
pp. 457-467
Persistent link: https://www.econbiz.de/10013325846
Saved in:
2
New product pricing in business markets : the role of psychological traits
Hinterhuber, Andreas
;
Kienzler, Mario
;
Liozu, Stephan
- In:
Journal of business research : JBR
133
(
2021
),
pp. 231-241
Persistent link: https://www.econbiz.de/10012590233
Saved in:
3
Make pricing power a strategic priority for your business
Liozu, Stephan
- In:
Business horizons
62
(
2019
)
1
,
pp. 117-128
Persistent link: https://www.econbiz.de/10011995674
Saved in:
4
Is innovation in pricing your next source of competitive advantage?
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 11-27)
.
2018
Persistent link: https://www.econbiz.de/10011713210
Saved in:
5
The organizational design of the pricing function in firms : a center-led management approach
Liozu, Stephan
;
Ecker, Kellie
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 31-53)
.
2018
Persistent link: https://www.econbiz.de/10011713240
Saved in:
6
Innovation in pricing : contemporary theories and best practices
Hinterhuber, Andreas
(
ed.
);
Liozu, Stephan
(
ed.
)
-
2018
-
Second edition
Persistent link: https://www.econbiz.de/10013547377
Saved in:
7
The micro-foundations of pricing
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of business research : JBR
76
(
2017
),
pp. 159-162
Persistent link: https://www.econbiz.de/10011712968
Saved in:
8
Value-based pricing special issue : editorial
Liozu, Stephan
- In:
Journal of revenue and pricing management
16
(
2017
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011631859
Saved in:
9
Dollarizing differentiation value : a practical guide for the quantification and the capture of customer value in B2B markets
Liozu, Stephan
-
2016
1. Value-based pricing is a methodology -- 2. The unique complexity of value-based pricing -- 3. Know your competition (step 1) -- 4. Know your customer segments (step 2) -- 5. Extract your true differentiation (step 3) -- 6. Quantify your differentiation value (step 4) -- 7. Understand the...
Persistent link: https://www.econbiz.de/10012101581
Saved in:
10
The evolution and future of pricing capabilities
Liozu, Stephan
- In:
Journal of revenue and pricing management
15
(
2016
)
3/4
,
pp. 306-316
Persistent link: https://www.econbiz.de/10011571816
Saved in:
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