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~person:"Loureiro, Sandra Maria Correia"
~person:"Piller, Frank T."
~person:"Svensson, Göran"
~subject:"Brand loyalty"
~subject:"Customer satisfaction"
~subject:"Kundenintegration"
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Search: "Customer relationship management"
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Brand loyalty
Customer satisfaction
Kundenintegration
Beziehungsmarketing
105
Relationship marketing
105
Kundenzufriedenheit
34
Consumer behaviour
32
Konsumentenverhalten
32
Lieferantenmanagement
28
Supplier relationship management
28
Brand management
24
Markenführung
24
Theorie
22
Theory
22
Mass production
21
Massenproduktion
21
Confidence
19
Mass Customization
19
Vertrauen
19
Brand image
16
Customer integration
16
E-commerce
16
Electronic Commerce
16
Markenimage
16
Mass customization
16
Deutschland
12
Germany
12
B-to-B-Marketing
11
Brand
11
Business-to-business marketing
11
Markenartikel
11
Social Web
11
Social web
11
Dienstleistungsqualität
10
Service quality
10
satisfaction
10
trust
10
Betriebliche Wertschöpfung
9
Innovation management
9
Innovationsmanagement
9
Value creation
9
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Article
42
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37
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37
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5
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5
Graue Literatur
4
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4
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English
41
German
10
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Loureiro, Sandra Maria Correia
Piller, Frank T.
Svensson, Göran
Han, Heesup
36
Hollebeek, Linda D.
33
Prentice, Catherine
23
Homburg, Christian
22
Bruhn, Manfred
20
Mattila, Anna S.
20
Gil Saura, Irene
17
Aksoy, Lerzan
16
Mittal, Vikas
16
Rather, Raouf Ahmad
16
Hyun, Sunghyup Sean
15
Kumar, V.
15
Usman, Osly
15
Gustafsson, Anders
14
Khan, Imran
14
Rahman, Zillur
14
Verhoef, Peter C.
14
Stauss, Bernd
13
Wong, IpKin Anthony
13
Balaji, M. S.
12
Bang, Nguyen
12
Bilgihan, Anil
12
Brodie, Roderick J.
12
Conduit, Jodie
12
Evanschitzky, Heiner
12
Kim, Wansoo
12
Klaus, Philipp
12
Quach, Sara
12
Reichwald, Ralf
12
So, Kevin Kam Fung
12
Stock-Homburg, Ruth
12
Wieseke, Jan
12
Blut, Markus
11
Keiningham, Timothy
11
McColl-Kennedy, Janet R.
11
Töpfer, Armin
11
Ahn, Jiseon
10
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International journal of procurement management
4
Journal of retailing and consumer services
4
The journal of business & industrial marketing
4
Arbeitsberichte des Lehrstuhls für Allgemeine und Industrielle Betriebswirtschaftslehre der Technischen Universität München
3
Journal of business-to-business marketing
3
Journal of promotion management : innovations in planning and applied research
3
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
3
International journal of business excellence
2
International journal of hospitality management
2
Die wunderbare Wissensvermehrung : wie Open Innovation unsere Welt revolutioniert
1
Gabler-Lehrbuch
1
International journal of business excellence : IJBEX
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of logistics economics and globalisation
1
International journal of wine business research : IJWBR
1
Journal of business economics : JBE
1
Journal of contemporary marketing science
1
Journal of hospitality marketing & management
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of service management
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Lehrbuch
1
South African journal of economic and management sciences
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
1
The journal of product & brand management
1
Wertschöpfungsmanagement als Kernkompetenz : Festschrift für Horst Wildemann
1
World review of entrepreneurship, management and sustainable development
1
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ECONIS (ZBW)
51
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1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
The antecedents and outcomes of micro-enterprise business banking customers' relationship satisfaction
Van der Merwe, Michelle Caroline
;
Mostert, Pierre
; …
- In:
Journal of business-to-business marketing
31
(
2024
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10014514694
Saved in:
3
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
4
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
Saved in:
5
Sustainability nudges in the context of customer co-design for consumer electronics
Hankammer, Stephan
;
Kleer, Robin
;
Piller, Frank T.
- In:
Journal of business economics : JBE
91
(
2021
)
6
,
pp. 897-933
Persistent link: https://www.econbiz.de/10012617782
Saved in:
6
What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
Saved in:
7
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
8
A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Rodríguez, Rocío
;
Høgevold, Nils
;
Otero-Neira, Carmen
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 180-194
Persistent link: https://www.econbiz.de/10012797127
Saved in:
9
Validating the sequential logic of quality constructs in seller-customer business relationships : antecedents, mediator and outcomes
Høgevold, Nils M.
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
Journal of business-to-business marketing
29
(
2022
)
1
,
pp. 43-67
Persistent link: https://www.econbiz.de/10013178123
Saved in:
10
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
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