//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The next 4 billion : market si...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marktforschung
31
Market research
29
Marketing
20
Marketing management
14
Marketingmanagement
14
Consumer behaviour
11
Konsumentenverhalten
11
Theorie
8
Theory
8
USA
8
United States
8
Beziehungsmarketing
7
Marketing theory
7
Marketingtheorie
7
Relationship marketing
7
Internet marketing
6
Online-Marketing
6
Welt
4
World
4
International marketing
3
Internationales Marketing
3
Selling
3
Strategisches Management
3
Unternehmen
3
Verkauf
3
Absatz
2
Australia
2
Australien
2
Corporate Social Responsibility
2
Corporate social responsibility
2
International market entry
2
Internationaler Markteintritt
2
Strategic management
2
Zeitschrift
2
16.06.1986
1
24.01.1990
1
Absatztechnik
1
Absatzweg
1
Advertising
1
Age group
1
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Book / Working Paper
29
Journal
8
Type of publication (narrower categories)
All
Konferenzschrift
18
Collection of articles of several authors
12
Sammelwerk
12
Conference proceedings
10
Graue Literatur
8
Non-commercial literature
8
Aufsatzsammlung
1
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
English
36
Undetermined
1
Author
All
Cowan, Donald R. G.
2
Allvine, Fred C.
1
Alvarez Mourey, James
1
Andreasen, Alan R.
1
Blanchard, Simon
1
Blankenship, Albert Breneman
1
Breen, George E.
1
Chakrapani, Chuck
1
Chandy, Rajesh K.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Darden, William R.
1
Epp, Amber M.
1
Ferrell, Odies C.
1
Griffith, David
1
Hamilton, Rebecca W.
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Hunter, Gary K.
1
Inman, Jeffrey
1
Krishnan, Ram
1
LaPlaca, Peter L.
1
Lukas, Bryan A.
1
MacConaughy, David H.
1
Mallapragada, Girish
1
Moore, Marian C.
1
Moorman, Christine
1
Peres, Renana
1
Perreault, William D.
1
Rau, Pradeep A.
1
Ryans, John K.
1
Saboo, Alok
1
Schewe, Charles D.
1
Sheth, Jagdish N.
1
Slotegraaf, Rebecca
1
Steenburgh, Thomas J.
1
Sturdivant, Frederick D.
1
Tan, Chin Tiong
1
Viswanathan, Madhu
1
more ...
less ...
Institution
All
American Marketing Association
Springer Fachmedien Wiesbaden
976
National Bureau of Economic Research
248
Verlag Dr. Kovač
216
Edward Elgar Publishing
212
Springer-Verlag GmbH
182
OECD
159
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
146
Verlag Franz Vahlen
143
Haufe-Lexware GmbH & Co. KG
124
De Gruyter Oldenbourg
110
Nomos Verlagsgesellschaft
79
IGI Global
75
Erich-Schmidt-Verlag <Berlin>
71
W. Kohlhammer GmbH
69
Institut für Demoskopie Allensbach
67
WestLB Panmure <London ; Düsseldorf>
66
Wiley-VCH
63
Books on Demand GmbH <Norderstedt>
61
Deutschland / Bundesministerium für Ernährung und Landwirtschaft
60
Campus Verlag
57
RWTH Aachen
57
Springer International Publishing
55
UVK Verlagsgesellschaft mbH
53
Europäische Kommission
52
Springer Gabler <Firma>
50
Friedrich-Schiller-Universität Jena
48
Deutschland <Bundesrepublik> / Statistisches Bundesamt
46
European Society for Opinion and Marketing Research
46
NWB Verlag
46
Harvard Graduate School of Business Administration
44
Shaker Verlag
43
Deutschland / Statistisches Bundesamt
42
Peter Lang GmbH
40
Eric Cuvillier <Firma>
38
Europäische Kommission / Generaldirektion Unternehmen
37
Helmut-Schmidt-Universität
37
Institut der Deutschen Wirtschaft Köln
34
Institut der Wirtschaftsprüfer in Deutschland
34
Uni-Taschenbücher GmbH
34
more ...
less ...
Published in...
All
Michigan business papers
2
Series / American Marketing Association
2
AMA educators proceedings
1
AMA reprint series
1
Combined proceedings (Spring Conference + Fall Conference)
1
Proceedings of the ... AMA annual marketing conference
1
Proceedings series / American Marketing Association
1
more ...
less ...
Source
All
ECONIS (ZBW)
34
USB Cologne (EcoSocSci)
2
OLC EcoSci
1
Showing
1
-
10
of
37
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Minorities and marketing : research challenges
Andreasen, Alan R.
(
contributor
); …
-
1977
Persistent link: https://www.econbiz.de/10000548134
Saved in:
2
Multivariate methods for market and survey research
Sheth, Jagdish N.
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10000329793
Saved in:
3
Journal of marketing
American Marketing Association
-
Thousand Oaks, CA : Sage Publishing
;
früher: Chicago, Ill.
;
…
-
1.1936/37 -
Persistent link: https://www.econbiz.de/10000356867
Saved in:
4
Journal of marketing research : JMR
American Marketing Association
-
1964-: Thousand Oaks, CA : SAGE Publishing
;
1964-2018: …
-
1.1964 -
Persistent link: https://www.econbiz.de/10000356868
Saved in:
5
State of the art marketing research
Blankenship, Albert Breneman
;
Breen, George E.
-
1992
Persistent link: https://www.econbiz.de/10000857944
Saved in:
6
Combined proceedings / 1st Annual Behavioral Research Conference "Strategic Decision from Behavioral Research", January 24 - 26 1990 ; 21st Annual Attitude Research Conference "Axi...
1990
Persistent link: https://www.econbiz.de/10000837803
Saved in:
7
Emerging international strategic frontiers : proceedings of the American Marketing Association's International Marketing Conference in Singapore, June 16 - 18, 1986
Tan, Chin Tiong
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10000822211
Saved in:
8
Green book : international directory of marketing research companies and services
American Marketing Association
-
New York, NY : AMA GreenBook
-
Nachgewiesen 35.1997/98(1997) -
Persistent link: https://www.econbiz.de/10000631554
Saved in:
9
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
10
Improving business practice through marketing insight : AMA Summer Educators' Conference 2015 : AMA educators proceedings volume 26 : Chicago, Illinois, USA, 14-16 August 2015
AMA Summer Educator's Conference <2015, Chicago, Ill.>
;
…
-
2015
Persistent link: https://www.econbiz.de/10011459565
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->