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~institution:"American Marketing Association"
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Marktforschung
49
Market research
29
Marketing
21
Marketing management
14
Marketingmanagement
14
Vereinigte Staaten
14
Consumer behaviour
11
Konsumentenverhalten
11
Marketingtheorie
9
Theorie
9
Theory
9
Beziehungsmarketing
7
Marketing theory
7
Relationship marketing
7
USA
7
United States
7
Internet marketing
6
Online-Marketing
6
Absatz
5
Verbraucher
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Welt
4
World
4
Selling
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Verkauf
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Absatztheorie
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Australia
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Australien
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Corporate Social Responsibility
2
Corporate social responsibility
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International marketing
2
Internationaler Markteintritt
2
Internationales Marketing
2
Marktpsychologie
2
Werbung
2
Zeitschrift
2
16.06.1986
1
24.01.1990
1
Absatzplanung
1
Absatztechnik
1
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1
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Book / Working Paper
39
Journal
8
Article
2
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Konferenzschrift
19
Collection of articles of several authors
12
Sammelwerk
12
Conference proceedings
10
Graue Literatur
6
Non-commercial literature
6
Aufsatzsammlung
1
Lehrbuch
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English
43
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Alderson, Wroe
2
Cowan, Donald R. G.
2
Cox, Reavis
2
Adler, Lee
1
Allvine, Fred C.
1
Alvarez Mourey, James
1
Andreasen, Alan R.
1
Bass, Frank M.
1
Blanchard, Simon
1
Blankenship, Albert Breneman
1
Breen, George E.
1
Bund, Henry
1
Carroll, James W.
1
Chakrapani, Chuck
1
Chandy, Rajesh K.
1
Crepsi, Irving
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Darden, William R.
1
Decker, William S.
1
Epp, Amber M.
1
Ferber, Robert
1
Ferrell, Odies C.
1
Fisk, George
1
Gelb, Betsy D.
1
Greenberg, Marshall G.
1
Griffith, David
1
Haley, Russell I.
1
Hamilton, Rebecca W.
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Hunter, Gary K.
1
Inman, Jeffrey
1
King, Robert L.
1
Krishnan, Ram
1
Lukas, Bryan A.
1
Mallapragada, Girish
1
Mitchell, Andrew A.
1
Moore, Marian C.
1
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Institution
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American Marketing Association
National Bureau of Economic Research
136
Institut für Demoskopie Allensbach
67
European Productivity Agency
62
C.E.P.R. Discussion Papers
56
European Society for Opinion and Marketing Research
54
Springer Fachmedien Wiesbaden
47
Gesellschaft für Konsum-, Markt- und Absatzforschung
21
Esomar
17
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
14
Market Research Society
13
EconWPA
12
OECD
12
American Management Association
10
Bank of Canada
10
Institut für Weltwirtschaft
10
Deutscher Dialogmarketing Verband
9
IGI Global
9
United States / Business and Defense Services Administration
9
Verlag Dr. Kovač
9
Gesellschaft für Konsumforschung
8
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
8
Universität Mannheim
7
Berufsverband Deutscher Markt- und Sozialforscher
6
Edward Elgar Publishing
6
Friedrich-Schiller-Universität Jena
6
GfK-Nürnberg e.V.
6
HAL
6
Institute of Business and Economic Research (IBER), Walter A. Haas School of Business
6
Internationaler Währungsfonds / Research Department
6
National Industrial Conference Board
6
Nielsen Company
6
Tilburg University, Center for Economic Research
6
Université Paris-Dauphine (Paris IX)
6
Centro de Desarrollo
5
Danish Technological Institute
5
Department of Economics and Business, Universitat Pompeu Fabra
5
European Central Bank
5
European Commission / Directorate General for Education and Culture
5
European University Institute / Department of Economics
5
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Series / American Marketing Association
4
Journal of marketing
2
Marketing Research Techniques Series, American Marketing Association
2
Michigan business papers
2
AMA educators proceedings
1
AMA proceedings series
1
Business proceedings / American Marketing Association
1
Combined proceedings (Spring Conference + Fall Conference)
1
Fall conference / Proceedings
1
Proceedings of the Winter Conference of the American Marketing Association
1
Proceedings series / American Marketing Association
1
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ECONIS (ZBW)
46
OLC EcoSci
2
USB Cologne (EcoSocSci)
1
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1
Minorities and marketing : research challenges
Andreasen, Alan R.
(
contributor
); …
-
1977
Persistent link: https://www.econbiz.de/10000548134
Saved in:
2
Multivariate methods for market and survey research
Sheth, Jagdish N.
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10000329793
Saved in:
3
Journal of marketing
American Marketing Association
-
Thousand Oaks, CA : Sage Publishing
;
früher: Chicago, Ill.
;
…
-
1.1936/37 -
Persistent link: https://www.econbiz.de/10000356867
Saved in:
4
Journal of marketing research : JMR
American Marketing Association
-
1964-: Thousand Oaks, CA : SAGE Publishing
;
1964-2018: …
-
1.1964 -
Persistent link: https://www.econbiz.de/10000356868
Saved in:
5
State of the art marketing research
Blankenship, Albert Breneman
;
Breen, George E.
-
1992
Persistent link: https://www.econbiz.de/10000857944
Saved in:
6
Combined proceedings / 1st Annual Behavioral Research Conference "Strategic Decision from Behavioral Research", January 24 - 26 1990 ; 21st Annual Attitude Research Conference "Axi...
1990
Persistent link: https://www.econbiz.de/10000837803
Saved in:
7
Emerging international strategic frontiers : proceedings of the American Marketing Association's International Marketing Conference in Singapore, June 16 - 18, 1986
Tan, Chin Tiong
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10000822211
Saved in:
8
Green book : international directory of marketing research companies and services
American Marketing Association
-
New York, NY : AMA GreenBook
-
Nachgewiesen 35.1997/98(1997) -
Persistent link: https://www.econbiz.de/10000631554
Saved in:
9
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
10
Improving business practice through marketing insight : AMA Summer Educators' Conference 2015 : AMA educators proceedings volume 26 : Chicago, Illinois, USA, 14-16 August 2015
AMA Summer Educator's Conference <2015, Chicago, Ill.>
;
…
-
2015
Persistent link: https://www.econbiz.de/10011459565
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