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~isPartOf:"Cogent business & management"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"World review of entrepreneurship, management and sustainable development"
~person:"Bae, Joonheui"
~person:"Chae, Heeju"
~person:"Chang, Chun-Tuan"
~person:"Gaber, Hazem Rasheed"
~person:"Ghaffar, Abdul"
~person:"Handayani, Putu Wuri"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Smit, Edith G."
~subject:"Customer satisfaction"
~subject:"Dienstleistungsqualität"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Retail trade"
~subject:"brand personality"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
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Customer satisfaction
Dienstleistungsqualität
Internet marketing
Konsumentenverhalten
Markenartikel
Mode
Online retailing
Retail trade
brand personality
Consumer behaviour
42
Brand management
18
Markenführung
18
Advertising effects
17
Werbewirkung
17
Advertising
12
Werbung
12
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11
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11
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10
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10
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8
Online-Marketing
8
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Emotion
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Indonesien
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advertising
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brand attitude
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44
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44
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4
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1
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44
Author
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Bae, Joonheui
Chae, Heeju
Chang, Chun-Tuan
Gaber, Hazem Rasheed
Ghaffar, Abdul
Handayani, Putu Wuri
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Smit, Edith G.
Ko, Eunju
21
Kim, Kyung Hoon
10
Dens, Nathalie
9
Matthes, Jörg
9
Naderer, Brigitte
8
Sung, Yongjun
8
Yoon, Sukki
8
Choi, Yung Kyun
7
Boerman, Sophie C.
6
Kim, Juran
6
Kwak, Hyokjin
6
Moschis, George P.
6
Taylor, Charles Raymond
6
Yoon, Hye Jin
6
Youn, Seounmi
6
Baek, Tae Hyun
5
Bang Nguyen Viet
5
Bang, Hye Jin
5
Choi, Dongwon
5
Eisend, Martin
5
Hudders, Liselot
5
Kim, Kacy K.
5
Lou, Chen
5
Mirosa, Miranda
5
Van Dat Tran
5
Aiello, Gaetano
4
Bremer, Phil
4
Chang, Chingching
4
Chun, Eunha
4
Chung, Christina
4
Islam, Tahir
4
Kim, Sang Jin
4
Mathur, Anil
4
Mattila, Pekka
4
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Cogent business & management
International journal of advertising : the quarterly review of marketing communications
International journal of advertising : the review of marketing communications
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
World review of entrepreneurship, management and sustainable development
Journal of business research : JBR
39
Journal of retailing and consumer services
13
Journal of promotion management : innovations in planning and applied research
7
Journal of advertising research
5
Journal of business ethics : JOBE
5
Journal of marketing communications
5
International journal of hospitality management
4
International marketing review
4
Journal of electronic commerce research : JECR
4
Journal of promotion management : JPM
4
The journal of brand management : an international journal
4
International journal of consumer studies
3
International journal of retail & distribution management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Psychology & marketing
3
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of global fashion marketing : JGfM
2
Journal of marketing
2
Journal of the Academy of Marketing Science
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of consumer marketing
2
The journal of product & brand management
2
The service industries journal
2
Asia Pacific journal of marketing and logistics
1
Baltic journal of management
1
Electronic commerce research
1
EuroMed journal of business
1
European journal of marketing : EJM
1
International business review : the official journal of the European International Business Academy
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business information systems : IJBIS
1
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ECONIS (ZBW)
44
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31
Switching intention from traditional to online groceries using the moderating effect of gender in Indonesia
Handayani, Putu Wuri
;
Nurahmawati, Rismanti Amalia
; …
- In:
Journal of food products marketing : innovations in …
26
(
2020
)
6
,
pp. 425-439
Persistent link: https://www.econbiz.de/10012287140
Saved in:
32
How consumers' values influence responses to male and female gender role stereotyping in advertising
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International journal of advertising : the quarterly …
37
(
2018
)
6
,
pp. 893-913
Persistent link: https://www.econbiz.de/10012492611
Saved in:
33
Influence of trust, perceived value, and attitude on customers' repurchase intention for e-grocery
Asti, Wilda Paras
;
Handayani, Putu Wuri
;
Azzahro, Fatimah
- In:
Journal of food products marketing : innovations in …
27
(
2021
)
3
,
pp. 157-171
Persistent link: https://www.econbiz.de/10012549612
Saved in:
34
Affective motives to play online games
Bae, Joonheui
;
Koo, Dong-Mo
;
Mattila, Pekka
- In:
Journal of global scholars of marketing science : …
26
(
2016
)
2
,
pp. 174-184
Persistent link: https://www.econbiz.de/10011572131
Saved in:
35
Framework for success of online
brand
management : a systematic literature review
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
World review of entrepreneurship, management and …
12
(
2016
)
2/3
,
pp. 300-317
Persistent link: https://www.econbiz.de/10011573434
Saved in:
36
Diffusion of moral behavior on a collaborative consumption platform : dual mechanisms of deindividuation and self-presentation
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10014251310
Saved in:
37
Consumers' acceptance of social commerce during COVID-19 lockdown
Sheikh, Zaryab
;
Ghaffar, Abdul
;
Islam, Tahir
;
Sheikh, …
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
2
,
pp. 210-230
Persistent link: https://www.econbiz.de/10014251313
Saved in:
38
Seen as green? : assessing the salience and greenness of environmentally friendly packaging cues
Ischen, Carolin
;
Meijers, Marijn H. C.
;
Vandeberg, Lisa
; …
- In:
Journal of food products marketing : innovations in …
28
(
2022
)
1
,
pp. 31-48
Persistent link: https://www.econbiz.de/10013163064
Saved in:
39
The effect of B2B service experience on repurchase intention : focus on roles of organizational agility and customer knowledge sharing
Jang, Seochul
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
4
,
pp. 645-659
Persistent link: https://www.econbiz.de/10013415464
Saved in:
40
Advertising and privacy : an overview of past research and a research agenda
Boerman, Sophie C.
;
Smit, Edith G.
- In:
International journal of advertising : the review of …
42
(
2023
)
1
,
pp. 60-68
Persistent link: https://www.econbiz.de/10014233914
Saved in:
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