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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Lieferantenmanagement
165
Supplier relationship management
165
Business-to-business marketing
145
B-to-B-Marketing
144
Strategic management
132
Strategisches Management
132
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124
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124
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113
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Agnihotri, Raj
10
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Terho, Harri
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Wang, Cheng Lu
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Casidy, Riza
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Kock, Sören
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Gölgeci, Ismail
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Jaakkola, Elina
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
3,012
Journal of retailing and consumer services
2,051
SpringerLink / Bücher
1,790
Journal of business ethics : JOBE
1,754
International journal of hospitality management
1,449
NBER working paper series
853
Technological forecasting & social change : an international journal
806
International journal of consumer studies
787
Psychology & marketing
739
Working paper / National Bureau of Economic Research, Inc.
737
Springer eBook Collection
707
Corporate social responsibility and environmental management
640
NBER Working Paper
634
International journal of contemporary hospitality management
624
Journal of consumer research : JCR ; an interdisciplinary bimonthly
618
Tourism management : research, policies, practice
603
Management science : journal of the Institute for Operations Research and the Management Sciences
574
Cogent business & management
532
Business strategy and the environment
523
Journal of Business Ethics
457
Journal of travel and tourism marketing
440
Asia Pacific journal of marketing and logistics
439
Journal of economic behavior & organization : JEBO
436
The journal of brand management : an international journal
436
Discussion paper series / IZA
428
The journal of product & brand management
424
European Journal of Marketing
423
European journal of marketing : EJM
420
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
412
Journal of Consumer Marketing
406
Discussion paper / Centre for Economic Policy Research
393
Journal of marketing research : JMR
390
Journal of marketing management : MM
387
Journal of marketing communications
385
Strategic management journal
383
Journal of hospitality marketing & management
369
Journal of marketing
365
CESifo working papers
358
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
355
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ECONIS (ZBW)
522
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1
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10
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522
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1
What messages to post? Evaluating the popularity of social media communications in business versus consumer markets
Swani, Kunal
;
Milne, George R.
;
Brown, Brian P.
;
Assaf, …
- In:
Industrial marketing management : the international …
62
(
2017
),
pp. 77-87
Persistent link: https://www.econbiz.de/10011707068
Saved in:
2
How social media applications affect B2B
communication
and improve business performance in SMEs
Wang, William Yu Chung
;
Pauleen, David J.
;
Tingting, Zhang
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 4-14
Persistent link: https://www.econbiz.de/10011478701
Saved in:
3
Sharing is the name of the game : exploring the role of social media
communication
practices on B2B customer relationships in the life sciences industry
Rose, Susan
;
Fandel, Diana
;
Saraeva, Anastasiya
; …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 52-62
Persistent link: https://www.econbiz.de/10012501937
Saved in:
4
Salesperson
communication
effectiveness in a digital sales interaction
Bharadwahj, Neeraj
;
Shipley, Garrett M.
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 106-112
Persistent link: https://www.econbiz.de/10012321918
Saved in:
5
Understanding salespeople's learning experiences through blogging : a social learning approach
Rollins, Minna
;
Nickell, David
;
Wei, Jack
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 1063-1069
Persistent link: https://www.econbiz.de/10010410584
Saved in:
6
Tensions and ties in social media networks : towards a model of understanding business relationship development and business performance enhancement through the use of LinkedIn
Quinton, Sarah
;
Wilson, Damien
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 15-24
Persistent link: https://www.econbiz.de/10011478704
Saved in:
7
Franchise network relationships and word of mouth
communication
in social media networks
Sashi, C. M.
;
Brynildsen, Gina
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 153-163
Persistent link: https://www.econbiz.de/10013259047
Saved in:
8
Tension in a value co-creation context : a network case study
Tóth, Zsófia
;
Peters, Linda D.
;
Pressey, Andrew
; …
- In:
Industrial marketing management : the international …
70
(
2018
),
pp. 34-45
Persistent link: https://www.econbiz.de/10011863745
Saved in:
9
The development of B2B social networking capabilities
Cartwright, Severina
;
Davies, Iain A.
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 139-151
Persistent link: https://www.econbiz.de/10014226406
Saved in:
10
Editorial: Social network analysis in marketing : a step-by-step guide for researchers
Zaefarian, Ghasem
;
Misra, Shekhar
;
Koval, Mariia
; …
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. A11-A24
Persistent link: https://www.econbiz.de/10014230234
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