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~isPartOf:"International journal of hospitality management"
~subject:"Brand"
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Brand
Consumer behaviour
723
Konsumentenverhalten
723
Gastronomie
258
Restaurant industry
258
Hotel industry
199
Hotellerie
199
Dienstleistungsqualität
193
Service quality
193
Customer satisfaction
184
Kundenzufriedenheit
184
Beziehungsmarketing
164
Relationship marketing
164
Brand management
79
Markenführung
79
Emotion
78
Viral marketing
66
Virales Marketing
66
Brand image
64
Markenimage
64
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54
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54
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52
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51
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51
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50
Online retailing
42
Online-Handel
42
Coronavirus
41
Confidence
37
Vertrauen
37
Perception
35
Satisfaction
35
Wahrnehmung
35
Customer service
33
Kundenservice
33
Markenartikel
31
Personality psychology
31
Persönlichkeitspsychologie
31
Corporate Social Responsibility
30
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33
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33
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Han, Heesup
3
Ahn, Jiseon
2
Back, Ki-Joon
2
Hwang, Jinsoo
2
Jang, Soocheong
2
King, Ceridwyn
2
Law, Chun Hung Roberts
2
Song, Hak-jun
2
Bang, Nguyen
1
Bianchi, Constanza
1
Cacho-Elizondo, Silvia
1
Cai, Ruiying
1
Chan, Elisa K.
1
Chi, Christina Geng-Qing
1
Choe, Ja Young
1
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1
Chua, Bee-Lia
1
Drennan, Judy
1
Fiore, Ann Marie
1
Foroudi, Pantea
1
Gao, Yixing
1
Garmaroudi, Saeed Andaji
1
Guibert, Nathalie
1
Gursoy, Dogan
1
Han, Sung Ho
1
Hodari, Demian
1
Hsu, Cathy H. C.
1
Hu, Clark
1
Hu, Feng
1
Hyun, Sunghyup Sean
1
Iqbal, Kashif
1
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1
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1
Khan, Huda
1
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1
Kim, DongHee
1
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1
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1
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International journal of hospitality management
The journal of brand management : an international journal
284
Journal of business research : JBR
283
The journal of product & brand management
200
Journal of retailing and consumer services
167
Psychology & marketing
77
European journal of marketing : EJM
70
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
65
SpringerLink / Bücher
58
Asia Pacific journal of marketing and logistics
46
Journal of marketing
44
Marketing letters : a journal of research in marketing
42
Journal of strategic marketing
40
Journal of advertising research
39
Marketing intelligence & planning
38
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
38
The journal of consumer marketing
38
Journal of fashion marketing and management
36
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
Journal of marketing communications
35
Marketing : ZFP ; journal of research and management
34
Journal of international consumer marketing
32
Business horizons
31
International journal of market research : JMRS ; the journal of the Market Research Society
31
Journal of marketing management : JMM ; journal of the Academy of Marketing
31
Industrial marketing management : the international journal for industrial and high-tech firms
30
Journal of the Academy of Marketing Science
30
Journal of marketing management : MM
29
Journal of promotion management : JPM
29
European journal of marketing
28
International journal of advertising : the quarterly review of marketing communications
28
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
28
Brands and branding
27
International journal of consumer studies
26
Journal of retailing
26
International marketing review
25
Journal of global marketing
25
Journal of promotion management : innovations in planning and applied research
25
The IUP journal of brand management : IJBRM
25
Cogent business & management
24
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ECONIS (ZBW)
33
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33
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date (oldest first)
1
Examining the role of wine
brand
love on
brand
loyalty : a multi-country comparison
Drennan, Judy
;
Bianchi, Constanza
;
Cacho-Elizondo, Silvia
; …
- In:
International journal of hospitality management
49
(
2015
),
pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
Saved in:
2
Influence of
brand
signature,
brand
awareness,
brand
attitude,
brand
reputation on hotel industry’s
brand
performance
Foroudi, Pantea
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 271-285
Persistent link: https://www.econbiz.de/10011982005
Saved in:
3
Brand
experiential value for creating integrated resort customers' co-creation behavior
Ahn, Jiseon
;
Lee, Choong-Ki
;
Back, Ki-Joon
;
Schmitt, Achim
- In:
International journal of hospitality management
81
(
2019
),
pp. 104-112
Persistent link: https://www.econbiz.de/10012128325
Saved in:
4
Authenticity perceptions,
brand
equity and
brand
choice intention : the case of ethnic restaurants
Lu, Allan Cheng Chieh
;
Gursoy, Dogan
;
Lu, Carol Yirong
- In:
International journal of hospitality management
50
(
2015
),
pp. 36-45
Persistent link: https://www.econbiz.de/10011387951
Saved in:
5
Consumer-based chain restaurant
brand
equity,
brand
reputation, and
brand
trust
Han, Sung Ho
;
Bang, Nguyen
;
Lee, Timothy J.
- In:
International journal of hospitality management
50
(
2015
),
pp. 84-93
Persistent link: https://www.econbiz.de/10011387992
Saved in:
6
Drivers of
brand
loyalty in the chain coffee shop industry
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Chua, Bee-Lia
- In:
International journal of hospitality management
72
(
2018
),
pp. 86-97
Persistent link: https://www.econbiz.de/10011872763
Saved in:
7
Antecedents and consequences of customer
brand
engagement in integrated resorts
Ahn, Jiseon
;
Back, Ki-Joon
- In:
International journal of hospitality management
75
(
2018
),
pp. 144-152
Persistent link: https://www.econbiz.de/10011944979
Saved in:
8
Price placebo effect in hedonic consumption
Kim, DongHee
;
Jang, Soocheong
- In:
International journal of hospitality management
35
(
2013
),
pp. 306-315
Persistent link: https://www.econbiz.de/10010225776
Saved in:
9
Assessing equivalence of hotel
brand
equity measures in cross-cultural contexts
Oh, Haemoon
;
Hsu, Cathy H. C.
- In:
International journal of hospitality management
36
(
2014
),
pp. 156-166
Persistent link: https://www.econbiz.de/10010239299
Saved in:
10
Enhancing consumer-
brand
relationships on restaurant Facebook fan pages : maximizing consumer benefits and increasing active participation
Kang, Juhee
;
Tang, Liang
;
Fiore, Ann Marie
- In:
International journal of hospitality management
36
(
2014
),
pp. 145-155
Persistent link: https://www.econbiz.de/10010239303
Saved in:
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