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Assessing equivalence of hotel brand equity measures in cross-cultural contexts
Oh, Haemoon; Hsu, Cathy H. C. - In: International journal of hospitality management 36 (2014), pp. 156-166
Persistent link: https://www.econbiz.de/10010239299
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Nature-based solutions, mental health, well-being, price fairness, attitude, loyalty, and evangelism for green brands in the hotel context
Sohaib, Muhammad; Wang, Yan; Iqbal, Kashif; Han, Heesup - In: International journal of hospitality management 101 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013271319
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Influence of brand signature, brand awareness, brand attitude, brand reputation on hotel industry’s brand performance
Foroudi, Pantea - In: International journal of hospitality management 76 (2019) 1, pp. 271-285
Persistent link: https://www.econbiz.de/10011982005
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The formation of sub-brand love and corporate brand love in hotel brand portfolios
Wang, Yao-Chin; Qu, Hailin; Yang, Jing - In: International journal of hospitality management 77 (2019), pp. 375-384
Persistent link: https://www.econbiz.de/10011988651
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How do domestic and international high-end hotel brands receive and manage customer feedback?
Schuckert, Markus; Liang, Sai; Law, Chun Hung Roberts; … - In: International journal of hospitality management 77 (2019), pp. 528-537
Persistent link: https://www.econbiz.de/10011988936
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Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad; Rasul, Tareq Faizur; Khan, Huda; … - In: International journal of hospitality management 116 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
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Reputation or brand : the causes of asymmetric responses to hotel price promotions
Zhao, Zhang; Chang, Shaonan; Chen, Ming-Hsiang; Fu, Xiaoxiao - In: International journal of hospitality management 120 (2024), pp. 1-10
Persistent link: https://www.econbiz.de/10015071181
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Food delivery application quality in customer brand loyalty formation : identifying its antecedent and outcomes
Lee, Soyeun Olivia; Han, Heesup - In: International journal of hospitality management 107 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10014227210
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The relationships between CRM, RQ, and CLV based on different hotel preferences
Wu, Shwu-ing; Li, Pei-chi - In: International journal of hospitality management 30 (2011) 2, pp. 262-271
Persistent link: https://www.econbiz.de/10008907651
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Total quality management, market orientation and hotel performance : the moderating effects of external environmental factors
Wang, Cheng-hua; Chen, Kuan-yu; Chen, Shiu-chun - In: International journal of hospitality management 31 (2012) 1, pp. 119-129
Persistent link: https://www.econbiz.de/10009406146