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~isPartOf:"Journal of Australian political economy"
~isPartOf:"Journal of strategic marketing"
~subject:"Customer integration"
~subject:"Kundenwert"
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Customer integration
Kundenwert
Australien
246
Australia
245
Beziehungsmarketing
169
Relationship marketing
169
Consumer behaviour
69
Konsumentenverhalten
69
Customer satisfaction
41
Kundenzufriedenheit
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Marketing management
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Marketingmanagement
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Fernandes, Teresa
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Journal of Australian political economy
Journal of strategic marketing
Journal of business research : JBR
135
Industrial marketing management : the international journal for industrial and high-tech firms
99
Journal of retailing and consumer services
82
SpringerLink / Bücher
42
The journal of business & industrial marketing
38
The journal of services marketing
36
International journal of hospitality management
35
Journal of service management
32
The service industries journal
30
Journal of marketing
28
Journal of the Academy of Marketing Science
28
Journal of service research : JSR
23
The journal of product & brand management
23
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
22
Journal of marketing management : MM
22
Journal of service research
18
Gabler Edition Wissenschaft
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Service business
17
International journal of contemporary hospitality management
16
Marketing intelligence & planning
16
Tourism management : research, policies, practice
15
Customer engagement : contemporary issues and challenges
14
Handbook of research on customer equity in marketing
14
Business horizons
13
Journal of creating value
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
Marketing theory
13
Technological forecasting & social change : an international journal
13
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
Journal of business-to-business marketing
12
Journal of marketing analytics : JMA
12
Management decision : MD
12
The journal of brand management : an international journal
12
Handbook of research on customer engagement
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Journal of service theory and practice : JSTP
11
Springer eBook Collection / Business and Economics
11
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ECONIS (ZBW)
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1
Value creation through relationship closeness
Srivastava, Vibhava
;
Singh, Tripti
- In:
Journal of strategic marketing
18
(
2010
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10003956268
Saved in:
2
Creating and capturing value in KAM relationships
Ryals, Lynette J.
;
Holt, Sue
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 403-420
Persistent link: https://www.econbiz.de/10003621425
Saved in:
3
The strategic value of CRM : a technology adoption perspective
Richard, James E.
;
Thirkell, Peter C.
;
Huff, Sidney Laurence
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 421-439
Persistent link: https://www.econbiz.de/10003621464
Saved in:
4
A typology of customer lifetime values in buyer-seller relationships
Roemer, Ellen
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 441-457
Persistent link: https://www.econbiz.de/10003621570
Saved in:
5
Co-creation by engaging beyond oneself : the influence of task contribution on perceived customer-to-customer social interaction during a group service encounter
Finsterwalder, Jörg
;
Kupplerwieser, Volker G.
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 607-618
Persistent link: https://www.econbiz.de/10009533067
Saved in:
6
Exploring customer brand engagement : definition and themes
Hollebeek, Linda
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 555-573
Persistent link: https://www.econbiz.de/10009533078
Saved in:
7
Guest editorial: The engagement of customers beyond their expected roles
Pervan, Simon J.
;
Bove, Liliana L.
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 551-554
Persistent link: https://www.econbiz.de/10009533080
Saved in:
8
Special issue: The engagement of customers beyond their expected roles
Pervan, Simon J.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009533084
Saved in:
9
The role of servicescape as a driver of customer value in experience-centric service organizations : the Dragon Football Stadium case
Fernandes, Teresa
;
Neves, Sara
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 548-560
Persistent link: https://www.econbiz.de/10010489663
Saved in:
10
Modelling customer advocacy : a PLS path modeling approach
Roy, Sanjit
- In:
Journal of strategic marketing
23
(
2015
)
5
,
pp. 380-398
Persistent link: https://www.econbiz.de/10011479430
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