//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumer reality : how brands...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
343
Konsumentenverhalten
343
Personality psychology
49
Persönlichkeitspsychologie
49
Experiment
48
Brand image
47
Decision
47
Entscheidung
47
Markenimage
47
Brand management
41
Markenführung
41
Emotion
40
Theorie
32
Theory
32
Cognition
30
Kognition
30
Brand
28
Markenartikel
28
Advertising effects
24
USA
24
United States
24
Werbewirkung
24
Perception
20
Wahrnehmung
20
Motivation
19
Präferenztheorie
19
Theory of preferences
19
Advertising
16
Psychologie
16
Psychology
16
Werbung
15
Beziehungsmarketing
14
Relationship marketing
14
Psychology of advertising
13
Werbepsychologie
13
Ethics
12
Ethik
12
Social psychology
12
Sozialpsychologie
12
Viral marketing
11
more ...
less ...
Online availability
All
Undetermined
103
Type of publication
All
Article
356
Book / Working Paper
4
Type of publication (narrower categories)
All
Article in journal
360
Aufsatz in Zeitschrift
360
Collection of articles of several authors
4
Sammelwerk
4
Language
All
English
360
Author
All
Griskevicius, Vladas
8
Wyer, Robert S.
8
Eisingerich, Andreas B
6
Fiske, Susan T.
6
Fitzsimons, Gavan J.
6
Kervyn, Nicolas
6
Krishna, Aradhna
6
Malone, Chris
6
Park, C. Whan
6
Schmitt, Bernd
6
Alba, Joseph W.
5
Gilovich, Thomas
5
Kumar, Amit
5
Noseworthy, Theodore J.
5
Saad, Gad
5
Schwarz, Norbert
5
Alvarez, Claudio
4
Ariely, Dan
4
Barone, Michael J.
4
Cole, Catherine A.
4
Dhar, Ravi
4
Dimofte, Claudiu V.
4
Fournier, Susan
4
Haws, Kelly L.
4
Jampol, Lily
4
John, Deborah Roedder
4
Kenrick, Douglas T.
4
Kramer, Thomas
4
Lee, Michelle P.
4
Morwitz, Vicki G.
4
Oyserman, Daphna
4
Park, Jason Whan
4
Rothman, Alexander J.
4
Shen, Hao
4
Simonson, Itamar
4
Simpson, Jeffry A.
4
Steinhart, Yael
4
Walker Reczek, Rebecca
4
Winterich, Karen Page
4
Yoon, Carolyn
4
more ...
less ...
Published in...
All
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of business research : JBR
2,246
Journal of retailing and consumer services
1,979
International journal of consumer studies
770
International journal of hospitality management
761
Psychology & marketing
717
The journal of brand management : an international journal
702
SpringerLink / Bücher
627
Journal of consumer research : JCR ; an interdisciplinary bimonthly
608
NBER working paper series
552
The journal of product & brand management
505
Working paper / National Bureau of Economic Research, Inc.
459
European Journal of Marketing
443
Journal of marketing research : JMR
429
Asia Pacific journal of marketing and logistics
421
European journal of marketing : EJM
417
NBER Working Paper
402
Journal of Consumer Marketing
399
Tourism management : research, policies, practice
387
Journal of travel and tourism marketing
385
Journal of marketing management : MM
377
Management science : journal of the Institute for Operations Research and the Management Sciences
370
Journal of Product & Brand Management
355
Journal of marketing
352
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
343
Journal of retailing
338
Journal of marketing communications
333
Journal of international consumer marketing
331
Journal of the Academy of Marketing Science
321
Journal of fashion marketing and management
320
Marketing letters : a journal of research in marketing
318
Cogent business & management
313
International journal of retail & distribution management
310
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
305
Journal of consumer behaviour : an international research review
302
The journal of consumer marketing
300
The international review of retail, distribution and consumer research
299
Marketing intelligence & planning
294
International journal of contemporary hospitality management
288
The journal of services marketing
278
more ...
less ...
Source
All
ECONIS (ZBW)
360
Showing
1
-
10
of
360
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The self and the
brand
Kirmani, Amna
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 271-275
Persistent link: https://www.econbiz.de/10003883883
Saved in:
2
Understanding the richness of
brand
relationships : research dialogue on brands as intentional agents
Keller, Kevin Lane
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
2
,
pp. 186-190
Persistent link: https://www.econbiz.de/10009576937
Saved in:
3
Whose fault is it? : effects of relational self-views and outcome counterfactuals on self-serving attribution biases following
brand
policy changes
Wiggin, Kyra L.
;
Yalch, Richard F.
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
3
,
pp. 459-472
Persistent link: https://www.econbiz.de/10011344189
Saved in:
4
From
brand
aversion or indifference to
brand
attachment : authors' response to commentaries to Park, Eisingerich, and Park's
brand
attachment-aversion model
Park, C. Whan
;
Eisingerich, Andreas B
;
Park, Jason Whan
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
2
,
pp. 269-274
Persistent link: https://www.econbiz.de/10009766839
Saved in:
5
Relating badly to brands
Fournier, Susan
;
Alvarez, Claudio
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
2
,
pp. 253-264
Persistent link: https://www.econbiz.de/10009766849
Saved in:
6
"I" value justice, but "we" value relationships : self-construal effects on post-transgression consumer forgiveness
Sinha, Jayati
;
Lu, Fang-Chi
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
2
,
pp. 265-274
Persistent link: https://www.econbiz.de/10011479207
Saved in:
7
Strategic benefits of low fit
brand
extensions : when and why?
Chun, HaeEun Helen
;
Park, C. Whan
;
Eisingerich, Andreas B
; …
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
4
,
pp. 577-595
Persistent link: https://www.econbiz.de/10011411181
Saved in:
8
Brand
(in)fidelity : when flirting with the competition strengthens
brand
relationships
Consiglio, Irene
;
Kupor, Daniella M.
;
Gino, Francesca
; …
- In:
Journal of consumer psychology : JCP : the official …
28
(
2018
)
1
,
pp. 5-22
Persistent link: https://www.econbiz.de/10011842165
Saved in:
9
The name game : how naming products increases psychological ownership and subsequent consumer evaluations
Stoner, Jennifer L.
;
Loken, Barbara
;
Stadler Blank, Ashley
- In:
Journal of consumer psychology : JCP : the official …
28
(
2018
)
1
,
pp. 130-137
Persistent link: https://www.econbiz.de/10011842200
Saved in:
10
Can everyday brands be threatening? : responses to
brand
primes depend on childhood socioeconomic status
Whelan, Jodie
;
Hingston, Sean T.
- In:
Journal of consumer psychology : JCP : the official …
28
(
2018
)
3
,
pp. 477-486
Persistent link: https://www.econbiz.de/10011917281
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->