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~isPartOf:"Journal of global fashion marketing : JGfM"
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Detoxifying luxury and fashion...
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Fashion
57
Mode
57
Consumer behaviour
51
Konsumentenverhalten
51
Bekleidungsindustrie
33
Clothing industry
33
Brand management
29
Markenführung
29
Luxury goods
27
Luxusgüter
27
Brand image
18
Markenimage
18
Textile distribution
17
Textilhandel
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14
Markenartikel
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fashion marketing
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Beziehungsmarketing
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Bibliometrics
5
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5
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Sustainable product
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luxury
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74
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Jain, Sheetal
3
Khair, Nadine
2
Ko, Eunju
2
Kumagai, Ken
2
Mishra, Sita
2
Nagasawa, Shin'ya
2
Raedts, Mariet
2
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2
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2
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1
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1
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1
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1
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1
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Journal of global fashion marketing : JGfM
Journal of business research : JBR
776
The journal of brand management : an international journal
622
Journal of retailing and consumer services
414
The journal of product & brand management
410
SpringerLink / Bücher
356
Journal of fashion marketing and management
262
Psychology & marketing
165
European journal of marketing : EJM
146
International journal of hospitality management
142
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
124
Asia Pacific journal of marketing and logistics
123
Journal of marketing research : JMR
115
Journal of strategic marketing
114
Industrial marketing management : the international journal for industrial and high-tech firms
113
Journal of marketing
113
Marketing intelligence & planning
113
Journal of advertising research
112
Journal of marketing communications
111
Journal of marketing management : MM
111
Springer eBook Collection
106
The IUP journal of brand management : IJBRM
96
Journal of international consumer marketing
92
International journal of consumer studies
91
Innovatives Markenmanagement
88
International journal of retail & distribution management
86
Journal of the Academy of Marketing Science
83
Marketing letters : a journal of research in marketing
82
The Trademark reporter
82
International marketing review
80
Cogent business & management
79
International journal of advertising : the review of marketing communications
77
Research
77
Journal of promotion management : innovations in planning and applied research
76
Markenartikel : das Magazin für Markenführung
75
Tourism management : research, policies, practice
75
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
74
Journal of promotion management : JPM
74
Journal of retailing
74
Journal of marketing management : JMM ; journal of the Academy of Marketing
73
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ECONIS (ZBW)
74
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1
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10
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74
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date (oldest first)
1
Brand
equity trend analysis for
fashion
brands (2001-2021)
Siddiqui, Kamran Ahmed
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
3
,
pp. 238-255
Persistent link: https://www.econbiz.de/10013270726
Saved in:
2
The effects of political ideology and
brand
familiarity on conspicuous consumption of
fashion
products
Hewage, Ganga S. Urumutta
;
Klucarova, Sona
;
Boman, Laura
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
4
,
pp. 343-358
Persistent link: https://www.econbiz.de/10012627133
Saved in:
3
Fashion
consciousness and Muslim modest
brand
advocacy : the mediating role of
brand
love, and loyalty
Kusumawati, Andriani
;
Akbarina, Farida
;
Pangestuti, Edriana
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
4
,
pp. 380-393
Persistent link: https://www.econbiz.de/10013410698
Saved in:
4
Dominance versus collaboration models : French and Italian luxury
fashion
brands in Japan
Isozaki, Yoko
;
Donzé, Pierre-Yves
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
4
,
pp. 394-408
Persistent link: https://www.econbiz.de/10013410699
Saved in:
5
Legacy transmission through
fashion
films : visual and narrative
brand
heritage integration
Diaz Soloaga, Paloma
;
Muñoz Dominguez, Gemma
;
Zhou, Jing
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 429-448
Persistent link: https://www.econbiz.de/10014373503
Saved in:
6
Critical success factors for luxury
fashion
brands in emerging markets : insights from a qualitative study
Jain, Sheetal
;
Mishra, Sita
;
Mukhopadhyay, Sandip
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
1
,
pp. 47-61
Persistent link: https://www.econbiz.de/10012416245
Saved in:
7
The trends of sustainability in the luxury
fashion
industry : a Triple Bottom Line analysis
Mok, Adrienne
;
Yu, Hong
;
Zihayat, Morteza
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
4
,
pp. 360-379
Persistent link: https://www.econbiz.de/10013410697
Saved in:
8
Key success factors to be sustainable and innovative in the textile and
fashion
industry : evidence from two Italian luxury brands
Bernardi, Alberta
;
Cantù, Chiara Luisa
;
Cedrola, Elena
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
2
,
pp. 116-133
Persistent link: https://www.econbiz.de/10013270691
Saved in:
9
From means to end : understanding the millennial mind when buying luxury jewelry brands
Pavida Ratakam
;
Phallapa Petison
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10013555412
Saved in:
10
Why
fashion
brands enter the metaverse : exploring the motivations of fast
fashion
and luxury
fashion
brands
Kniazeva, Maria
;
Aiello, Gaetano
;
Dasmi, Costanza
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 62-89
Persistent link: https://www.econbiz.de/10014529954
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